Nike's second-generation FuelBand SE is now available for purchase from the Online Apple Store and is available from select retail locations beginning today according to Apple's Personal Pickup options.

The FuelBand SE looks similar to the original Nike FuelBand, but adds colored accents in yellow, pink, and red. It also incorporates Bluetooth LE (4.0), which significantly cuts down on power usage when paired with the iPhone 4s or later. Like the original, the FuelBand SE is designed to track movement and activity.

nikefuelband

NikeFuel is a single, universal way to measure all kinds of activities—from your morning workout to your big night out. This uniquely designed metric applies to whole-body movement no matter your age, weight, or gender.

FuelBand tracks how much, how often, and how intensely you move. So go ahead and set a daily NikeFuel goal for how active you want to be. You'll receive move reminders for an extra push to get you moving every hour. And monitor the intensity of your workouts with NikeFuel Rate and Nike+ Sessions.

A new clock mode displays the time with the tap of a button, and the band works in conjunction with the Nike+ FuelBand app, which was recently updated with new customization options, Nike+ Sessions, Nike+ Groups, and new trophies to earn.

Improvements to both the FuelBand SE and Nike's NikeFuel points system allow users to track more activities than ever before and the band also incorporates movement reminders when it detects too much idle time.

Nike also debuted its Nike+ Move app yesterday, which is designed to take advantage of the M7 motion coprocessor in the iPhone 5s.

The Nike+ FuelBand SE is available in three sizes and four colors for $149.95 from Apple's website. The FuelBand SE is set to launch officially on Wednesday, November 6.

Top Rated Comments

Zimmy68 Avatar
101 months ago
So I have a fuelband. Does the m7 make it obsolete?

I own a Fuelband and a 5S with Nike+ Move installed.
The phone will never capture what the Fuelband does unless you glue it to your wrist.
It is a nice Fuelband simulator.

If you have a Fuelband, you won't be selling it anytime soon because of the m7.
If you don't have a Fuelband, you get some of the functionality and may not want it.

Playing tennis with your phone in your pocket won't be the same as a FB on your wrist.
Score: 2 Votes (Like | Disagree)
tringo Avatar
101 months ago
Major feature of the new FB is "Sessions" which is suppose to more accurately measure exercise on a treadmill or elliptical. I bought a Force the other day and the new Fuelband will be delivered tomorrow. Can't wait to test them side by side. If the FB SE isn't an improvement on machinery it goes back & then I'll decide whether to stick w/ old FB or go w/ Force.

----------



$20 difference b/t Force and FB. $ won't be a factor in which one I keep.
I would be interested to hear your thoughts after spending some time wearing both of these.
Score: 2 Votes (Like | Disagree)
Klae17 Avatar
101 months ago
So I have a fuelband. Does the m7 make it obsolete?
Score: 2 Votes (Like | Disagree)
m1key Avatar
101 months ago
Compared to other fitness bands this is just too much money for the functionality that you get.


Yep. When you compare it to the Fitbit Force or Polar Loop which are both significantly cheaper & have more functionality this product looks silly. So disappointed with the new fuelband. They added nothing new except the newer version of Bluetooth.
Score: 2 Votes (Like | Disagree)
PinkyMacGodess Avatar
101 months ago
Your last sentence makes me hopeful... I've been wanting to get my wife a FuelBand, but the 'water resistant' rather than waterproof part worries me. I just don't understand why so many fitness watches out there are only water resistant. I could get her a Garmin Forerunner or Timex Ironman, but those are too bulky for her wrist...

Nike, FWIW recommends users do not swim with it. It's not 'waterproof'... The level of 'water resistance' is good as long as it lasts. Flood it and you are done. I tried to never get mine wet, and it died like I said earlier in this thread, just shy of a year old. Poop happens. Nike stood behind it but they specifically warned me that if there was any water damage, they would not cover it, and also not return the band either (I found that part odd).

ONE THING that I would stress, and it might sound like common sense, but even some of the expensive watches I have owned over the years specify: Do not push the button(s) under water or when the band is wet. It's likely that the seal, if there is one, potentially could allow for water to get in that way. I had a 'waterproof' watch that was supposedly good to 300 meters, apparently only if you didn't push the buttons. I thought that was silly, but never consciously tested it.

And yeah, the trend for 'big and bulky' attached to 'water resistant/water proof' is silly IMO. I mean, we (supposedly) put men on the moon, and the freaking watches have to look like they weigh 20 pounds and could take you out if you swung your arm the wrong way? Come on...
Score: 1 Votes (Like | Disagree)
iphone X Avatar
101 months ago
you shouldn't swim with it, it's not water resistant. showering seems more ok, but still

actually its water resistant but is not waterproof.
Score: 1 Votes (Like | Disagree)

Top Stories

Flat 2021 MacBook Pro Mockup Feature

Unreleased Apple Macs and Apple Watches Listed in Eurasian Database Ahead of Fall Product Launches

Monday August 2, 2021 9:34 am PDT by
Apple is preparing for a slew of fall product launches according to new filings that showed up today in the Eurasian Economic Commission database. There are listings for new Mac and Apple Watch models, all of which have previously unknown model identifiers that indicate that they're upcoming devices. There are six new Apple Watch identifiers, including A2473, A2474, A2475, A2476, A2477, and...
ifixit iphone12 mini

Apple to Make Space for Larger Batteries in iPhones, iPads, and MacBooks By Adopting Slimmer Peripheral Chips

Monday August 2, 2021 2:12 am PDT by
For future iPhones, iPads, and MacBooks, Apple plans to use smaller internal components in an effort to increase the size of the device's battery, according to DigiTimes. Image Credit: iFixit Specifically, Apple plans to "significantly increase the adoption" of IPDs or integrated passive devices for the peripheral chips in its products. These news chips will be slimmer in size and allow for...
Apple Watch 7 Unreleased Feature

Apple Watch Series 7 to Focus on One Major Upgrade

Wednesday August 4, 2021 2:12 am PDT by
The upcoming Apple Watch Series 7 will focus on one important feature in an attempt to tempt existing Apple Watch users that have an older device to upgrade, according to recent reports. Apple may skip adding new health sensors to this year's Apple Watch Series 7 in favor of improving the device's battery life. The company is said to be adopting new double-sided System in Package (SiP)...
magic keyboard touch id

Apple Makes Magic Keyboard With Touch ID Available for Separate Purchase

Tuesday August 3, 2021 5:22 am PDT by
Apple has made the Magic Keyboard with Touch ID, which previously was only available with the purchase of the new 24-inch iMac, available for purchase individually for $149. Apple also retails the Magic Keyboard with Touch ID and a numeric keypad for $179. A standard Magic Keyboard without Touch ID or a numeric keypad is available for $99, and a new Magic Trackpad for $129. One major...
iPhone 13 Wi Fi 6E feature update

Wi-Fi 6E Explained: What It Could Mean for iPhone 13 and Beyond

Monday August 2, 2021 8:00 am PDT by
The iPhone 13 is widely expected to come with Wi-Fi 6E capabilities, and while it may seem rather nuanced to the average consumer, with only improved speeds and being "up to date" in the realm of Wi-Fi technology, it's actually a fairly significant improvement, laying the groundwork for much of what we know the future holds. To truly understand Wi-Fi 6E, MacRumors sat down for an exclusive...
applestoredown

Apple's Online Store Temporarily Down [Update: Back Up]

Tuesday August 3, 2021 4:01 pm PDT by
Apple's online Apple Store is down at the current time, and attempting to access it to make a purchase gives the standard "Be Right Back" message. Given that it's a Tuesday night/afternoon in the United States and we're not expecting any new products this week, it's likely that this is a temporary maintenance outage that is not related to a new product release. The Apple Store app is also...
themorningshowcarrell

Apple Decided Not to Buy Reese Witherspoon's 'Hello Sunshine' Media Company

Monday August 2, 2021 2:02 pm PDT by
Reese Witherspoon's media company "Hello Sunshine" recently courted various buyers, and while Apple was one of parties interested in buying Hello Sunshine, the Cupertino company did not end up going through with the purchase. Hello Sunshine was valued at around $900 million thanks to its involvement in popular series like The Morning Show," "Big Little Lies," and "Little Fires Everywhere,"...
iPhone 13 Dummy Thumbnail 2

Apple Brings China's Luxshare Precision into iPhone 13 Supply Chain to Meet Production Targets

Wednesday August 4, 2021 12:19 am PDT by
Apple is tapping more Chinese suppliers as it seeks to meet ambitious targets for iPhone 13 production, according to a new report by Nikkei Asia. Apple is set to produce between 90 million and 95 million iPhones through January, according to a previous Nikkei report, and China's Luxshare Precision Industry has won 3% of orders away from Taiwanese rivals Foxconn and Pegatron. Luxshare will...
mac pro new graphics

Apple Introduces New High-End Graphics Options for Mac Pro

Tuesday August 3, 2021 7:34 am PDT by
Apple today began offering new high-end graphics upgrade options for both the tower and rack versions of the Mac Pro desktop computer. This comes on the same day that Apple started selling the Magic Keyboard with Touch ID on a standalone basis. As noted by CNN Underscored's Jake Krol, the Mac Pro can now be configured with new AMD Radeon Pro W6800X, W6800X Duo, or W6900X graphics when...
General Apps Messages

Android iMessage Competitor Puts Pressure on Apple

Friday July 30, 2021 3:15 am PDT by
Google and the three major U.S. carriers, including Verizon, AT&T, and T-Mobile, will all support a new communications protocol on Android smartphones starting in 2022, a move that puts pressure on Apple to adopt a new cross-platform messaging standard and may present a challenge to iMessage. Verizon recently announced that it is planning to adopt Messages by Google as its default messaging...