Apple Not Yet Ready to Show Major Revamp of Apple TV Hardware

apple_tv_roundup Following a Tweet last month in which he hinted at an updated Apple TV arriving sometime this month, former TechCrunch writer MG Siegler is now "pouring a small amount of water" on his own claim, suggesting that major changes to Apple's television-related hardware are not yet ready to be shown.

Well, now I feel the need to pour a little — just a little, mind you — cold water on the rumor fire. While I still haven’t heard anything concrete, the most recent whispers I have heard is that the Apple TV project has been delayed a bit.

That doesn’t mean we won’t see an Apple TV update at the event — we could see an updated unit with a spec bump or something. But the thing to be more excited about, the device with some sort of newfangled control system, doesn’t seem like it’s ready just yet.

Siegler notes that he had originally heard about a new Apple TV hardware (not a television set) targeted for a November launch, but that the information was not concrete enough to warrant a full article at the time. Given the publicity his original Tweet garnered, however, he has felt the need to address the issue now that it appears his original information is unlikely to pan out on that timetable.

Last month, 9to5Mac separately reported that Apple has been testing Xbox Kinect-like motion control for televisions, though it was unclear if that would make its way to the Apple TV set-top box or was being held for a standalone Apple television set farther in the future.

Apple will hold a media event this Tuesday, October 22 where it is expected to unveil both the fifth-generation iPad and the second-generation iPad mini, along with other Apple products such as OS X Mavericks, the new Mac Pro, and updated Retina MacBook Pros.

Related Roundup: Apple TV
Buyer's Guide: Apple TV (Buy Now)

Top Rated Comments

arn Avatar
102 months ago
Seems to me that a lot of the front page speculation stories never have enough information to warrant a full article, half article, or even a mention on the front page. I know the site is MacRumors, but a little more real information, and a little less speculation would be highly appreciated.

So don't report on rumors.... got it. :)

Seriously though. It's not like rumors are published at the cost of "real" information.

arn
Score: 13 Votes (Like | Disagree)
AngerDanger Avatar
102 months ago
Maybe Tim will give us a little "One more thing" of his own on Tuesday. Apple TV is a great device that potentially can be something a lot better.

I'm hoping for a "Wait, what's this behind my ear?"
Score: 11 Votes (Like | Disagree)
koban4max Avatar
102 months ago
Maybe Tim will give us a little "One more thing" of his own on Tuesday. Apple TV is a great device that potentially can be something a lot better.

there is no more "one more thing." It's more like, "Thank you folks, have a great day."
Score: 6 Votes (Like | Disagree)
gnasher729 Avatar
102 months ago
It was my friend's birthday a couple of weeks ago and he had treated himself to an Apple TV, which was sitting there in the plastic wrapping when I saw him. I had to tell him, 'You should know, an update is heavily rumoured to launch shortly'.

So he had to take his present, purchased with birthday money, back to the Apple store for a refund; and has no idea if a new one is out. It now looks like he will go back and buy it if it's not announced tomorrow, hoping it won't be updated before next year.

With friends like these, who needs enemies?

If you had kept your mouth shut, your friend would have enjoyed his Apple TV for weeks and would have been quite happy and content. Because of you, he went through all the trouble going to the store, returning an item, then going back again, buying the same item, and looking like a right idiot, and all for nothing.
Score: 5 Votes (Like | Disagree)
Gasu E. Avatar
102 months ago
It was my friend's birthday a couple of weeks ago and he had treated himself to an Apple TV, which was sitting there in the plastic wrapping when I saw him. I had to tell him, 'You should know, an update is heavily rumoured to launch shortly'.

So he had to take his present, purchased with birthday money, back to the Apple store for a refund; and has no idea if a new one is out. It now looks like he will go back and buy it if it's not announced tomorrow, hoping it won't be updated before next year.

Boy, I am so glad I don't have friends like you. You are a killjoy. He would have set up the Apple TV, had fun with it, and would have cared very little that a marginally better version came out a few weeks later. Now you have convinced him it is not good enough to have 99%; he should not be satisfied without that absolutely latest speed bump. Thanks to you, "he had to" make multiple trips to the Apple store, for very little if any benefit. You have added sour to the sweet. You imagine you are being thoughtful, but you lack true empathy. Your friends will be happier people if you learn when not to open your mouth and "help" them.
Score: 4 Votes (Like | Disagree)
JoshAlfie Avatar
102 months ago
I thought the person who I quoted was saying you could actually play them on the Apple TV somehow. I don't see how it's possible.

EDIT: Whoops, posted too soon.



Oh, you use the Computers feature. Clever!

Better than that is to use Plex. No need to convert to mp4.. You can run Full HD movies (mkv) on your iDevice and AirPlay it to your TV without quality loss.

That's what I do anyway :)
Score: 3 Votes (Like | Disagree)

Top Stories

Flat 2021 MacBook Pro Mockup Feature

Unreleased Apple Macs and Apple Watches Listed in Eurasian Database Ahead of Fall Product Launches

Monday August 2, 2021 9:34 am PDT by
Apple is preparing for a slew of fall product launches according to new filings that showed up today in the Eurasian Economic Commission database. There are listings for new Mac and Apple Watch models, all of which have previously unknown model identifiers that indicate that they're upcoming devices. There are six new Apple Watch identifiers, including A2473, A2474, A2475, A2476, A2477, and...
ifixit iphone12 mini

Apple to Make Space for Larger Batteries in iPhones, iPads, and MacBooks By Adopting Slimmer Peripheral Chips

Monday August 2, 2021 2:12 am PDT by
For future iPhones, iPads, and MacBooks, Apple plans to use smaller internal components in an effort to increase the size of the device's battery, according to DigiTimes. Image Credit: iFixit Specifically, Apple plans to "significantly increase the adoption" of IPDs or integrated passive devices for the peripheral chips in its products. These news chips will be slimmer in size and allow for...
Apple Watch 7 Unreleased Feature

Apple Watch Series 7 to Focus on One Major Upgrade

Wednesday August 4, 2021 2:12 am PDT by
The upcoming Apple Watch Series 7 will focus on one important feature in an attempt to tempt existing Apple Watch users that have an older device to upgrade, according to recent reports. Apple may skip adding new health sensors to this year's Apple Watch Series 7 in favor of improving the device's battery life. The company is said to be adopting new double-sided System in Package (SiP)...
magic keyboard touch id

Apple Makes Magic Keyboard With Touch ID Available for Separate Purchase

Tuesday August 3, 2021 5:22 am PDT by
Apple has made the Magic Keyboard with Touch ID, which previously was only available with the purchase of the new 24-inch iMac, available for purchase individually for $149. Apple also retails the Magic Keyboard with Touch ID and a numeric keypad for $179. A standard Magic Keyboard without Touch ID or a numeric keypad is available for $99, and a new Magic Trackpad for $129. One major...
iPhone 13 Wi Fi 6E feature update

Wi-Fi 6E Explained: What It Could Mean for iPhone 13 and Beyond

Monday August 2, 2021 8:00 am PDT by
The iPhone 13 is widely expected to come with Wi-Fi 6E capabilities, and while it may seem rather nuanced to the average consumer, with only improved speeds and being "up to date" in the realm of Wi-Fi technology, it's actually a fairly significant improvement, laying the groundwork for much of what we know the future holds. To truly understand Wi-Fi 6E, MacRumors sat down for an exclusive...
applestoredown

Apple's Online Store Temporarily Down [Update: Back Up]

Tuesday August 3, 2021 4:01 pm PDT by
Apple's online Apple Store is down at the current time, and attempting to access it to make a purchase gives the standard "Be Right Back" message. Given that it's a Tuesday night/afternoon in the United States and we're not expecting any new products this week, it's likely that this is a temporary maintenance outage that is not related to a new product release. The Apple Store app is also...
themorningshowcarrell

Apple Decided Not to Buy Reese Witherspoon's 'Hello Sunshine' Media Company

Monday August 2, 2021 2:02 pm PDT by
Reese Witherspoon's media company "Hello Sunshine" recently courted various buyers, and while Apple was one of parties interested in buying Hello Sunshine, the Cupertino company did not end up going through with the purchase. Hello Sunshine was valued at around $900 million thanks to its involvement in popular series like The Morning Show," "Big Little Lies," and "Little Fires Everywhere,"...
iPhone 13 Dummy Thumbnail 2

Apple Brings China's Luxshare Precision into iPhone 13 Supply Chain to Meet Production Targets

Wednesday August 4, 2021 12:19 am PDT by
Apple is tapping more Chinese suppliers as it seeks to meet ambitious targets for iPhone 13 production, according to a new report by Nikkei Asia. Apple is set to produce between 90 million and 95 million iPhones through January, according to a previous Nikkei report, and China's Luxshare Precision Industry has won 3% of orders away from Taiwanese rivals Foxconn and Pegatron. Luxshare will...
mac pro new graphics

Apple Introduces New High-End Graphics Options for Mac Pro

Tuesday August 3, 2021 7:34 am PDT by
Apple today began offering new high-end graphics upgrade options for both the tower and rack versions of the Mac Pro desktop computer. This comes on the same day that Apple started selling the Magic Keyboard with Touch ID on a standalone basis. As noted by CNN Underscored's Jake Krol, the Mac Pro can now be configured with new AMD Radeon Pro W6800X, W6800X Duo, or W6900X graphics when...
General Apps Messages

Android iMessage Competitor Puts Pressure on Apple

Friday July 30, 2021 3:15 am PDT by
Google and the three major U.S. carriers, including Verizon, AT&T, and T-Mobile, will all support a new communications protocol on Android smartphones starting in 2022, a move that puts pressure on Apple to adopt a new cross-platform messaging standard and may present a challenge to iMessage. Verizon recently announced that it is planning to adopt Messages by Google as its default messaging...