Tim Cook Sends Email to Apple Employees Reflecting on Second Anniversary of Steve Jobs' Death

jobs_1955_2011With the second anniversary of Steve Jobs' death coming tomorrow, Apple CEO Tim Cook has sent a brief email to company employees reflecting on Jobs and the impact he continues to have on Cook and the company. The full email has been posted by 9to5Mac.

Team-

Tomorrow marks the second anniversary of Steve’s death. I hope everyone will reflect on what he meant to all of us and to the world. Steve was an amazing human being and left the world a better place.

I think of him often and find enormous strength in memories of his friendship, vision and leadership. He left behind a company that only he could have built and his spirit will forever be the foundation of Apple. We will continue to honor his memory by dedicating ourselves to the work he loved so much. There is no higher tribute to his memory. I know that he would be proud of all of you.

Best,

Tim

In the weeks following Jobs' death, Apple invited fans to leave remembrances to be shared on the company's website and held a private celebration of his life for company employees. The company marked the first anniversary of his passing last year with a photo and audio slideshow and message from Tim Cook posted on the front page of apple.com.

Popular Stories

iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Coming Soon With These 14 New Features

Friday July 4, 2025 1:05 pm PDT by
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are just over two months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models. Latest Rumors These rumors surfaced in June and July:Apple logo repositioned: Apple's logo may have a lower position on the back of the iPhone 17 Pro models, compared to previous...
iphone 16 pro models 1

Here's How the iPhone 17 Pro Max Will Compare to the iPhone 17 Pro

Saturday July 5, 2025 1:00 pm PDT by
Apple should unveil the iPhone 17 series in September, and there might be one bigger difference between the Pro and Pro Max models this year. As always, the Pro Max model will be larger than the Pro model:iPhone 17 Pro: 6.3-inch display iPhone 17 Pro Max: 6.9-inch displayGiven the Pro Max is physically larger than the Pro, it has more internal space, allowing for a larger battery and...
airpods pro 2

AirPods Pro 3 to Help Maintain Apple's Place in Earbud Market Amid Increasing Low-Cost Competition

Thursday July 3, 2025 7:25 am PDT by
Apple's position as the dominant force in the global true wireless stereo (TWS) earbud market is expected to continue through 2025, according to Counterpoint Research. The forecast outlines a 3% year-over-year increase in global TWS unit shipments for 2025, signaling a transition from rapid growth to a more mature phase for the category. While Apple is set to remain the leading brand by...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Max Battery Capacity Leaked

Thursday July 3, 2025 5:40 am PDT by
The iPhone 17 Pro Max will feature the biggest ever battery in an iPhone, according to the Weibo leaker known as "Instant Digital." In a new post, the leaker listed the battery capacities of the iPhone 11 Pro Max through to the iPhone 16 Pro Max, and added that the iPhone 17 Pro Max will feature a battery capacity of 5,000mAh: iPhone 11 Pro Max: 3,969mAh iPhone 12 Pro Max: 3,687mAh...
Apple Watch Ultra Night Mode Screen

Apple Watch Ultra 3 Launching Later This Year With Two Key Upgrades

Wednesday July 2, 2025 1:13 pm PDT by
The long wait for an Apple Watch Ultra 3 appears to be nearly over, and it is rumored to feature both satellite connectivity and 5G support. Apple Watch Ultra's existing Night Mode In his latest Power On newsletter, Bloomberg's Mark Gurman said that the Apple Watch Ultra 3 is on track to launch this year with "significant" new features, including satellite connectivity, which would let you...
apple silicon mac lineup 2024 feature purple m5

Apple's Upcoming Macs Listed in New Report

Thursday July 3, 2025 9:09 am PDT by
AppleInsider's Marko Zivkovic today shared a list of alleged identifiers for future Mac models, which should roll out over the next year or so. The report does not reveal anything too surprising, but it does serve as further evidence that Apple is seemingly working on new models of every Mac, including the MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro. Apple is...
Future M5 Chip Devices

M5 Chip Rumored to Debut in These Five Apple Products Later This Year

Friday July 4, 2025 9:14 am PDT by
Apple's next-generation M5 chip is expected to debut in five new products later this year, including the iPad Pro, Vision Pro, MacBook Pro, Mac mini, and iMac. M5 chips will reportedly be manufactured with TSMC's latest third-generation 3nm process, which should result in slight performance and power efficiency improvements over M4 chips fabricated with its second-generation 3nm process. ...

Top Rated Comments

Risco Avatar
153 months ago
No matter how much money Apple makes, it will never be the same without Steve. I really miss his keynote speeches, he was such a brilliant presenter and full of passion. There was a warmth coming from the company while he was there, now it is just cold hard business.
Score: 30 Votes (Like | Disagree)
borneo76 Avatar
153 months ago
His Legacy will live forever...

RIP Steve.
Score: 28 Votes (Like | Disagree)
longofest Avatar
153 months ago
personally I know everyone has their own grieving timelines, etc.

But as a company I'd hope Apple starts looking forward. 1st anniversary of the death of Steve, sure, reflect. But I hope the 2nd is more muted... Love Steve and everything he brought, but Apple needs to focus on the future not the past.
Score: 16 Votes (Like | Disagree)
Small White Car Avatar
153 months ago
personally I know everyone has their own grieving timelines, etc.

But as a company I'd hope Apple starts looking forward. 1st anniversary of the death of Steve, sure, reflect. But I hope the 2nd is more muted... Love Steve and everything he brought, but Apple needs to focus on the future not the past.

What, exactly, would you consider "more muted" than an e-mail?

A company-wide iMessage?
Score: 14 Votes (Like | Disagree)
Rogifan Avatar
153 months ago
After reading his biography, I was left with two impressions. One the genius that he was in terms of the asthetics and attention to detail that turned into the amazing products we have today. The second impression is that this obsession made him not a great man when it came to relationships, including his family and co-workers. Therefore I wonder about Tim's comment that he was a great friend. Obviously having never met the man I cannot really comment, but anyone reading his bio would surely at least raise an eyebrow at the "great friend comment."
I'm going to assume Steve wasn't a jerk all the time. And the people closest to him got to see a side of him that the public never did.
Score: 13 Votes (Like | Disagree)
jll62 Avatar
153 months ago
After reading his biography, I was left with two impressions. One the genius that he was in terms of the asthetics and attention to detail that turned into the amazing products we have today. The second impression is that this obsession made him not a great man when it came to relationships, including his family and co-workers. Therefore I wonder about Tim's comment that he was a great friend. Obviously having never met the man I cannot really comment, but anyone reading his bio would surely at least raise an eyebrow at the "great friend comment."
Watch and listen Jony Ive's tribute to Steve at the Apple event celebrating his life and tell me that you're still going to raise an eyebrow at someone calling Steve a great friend. This is one of the most geniune tributes that you will ever see. It's so painfully obvious how close Ive was to Jobs that I don't question Cook when he says Jobs was a "great friend".

//www.youtube.com/watch?v=GnGI76__sSA (//www.youtube.com/watch?v=GnGI76__sSA)

He was my closest and my most loyal friend. We worked together for nearly fifteen years and he still laughed at the way I say “aluminum”.
Score: 12 Votes (Like | Disagree)