EA VP Says Apple Paid EA a 'Truckload of Money' to Delay Android Version of Plants vs Zombies 2

Plants vs Zombies 2Apple paid EA a "truckload of money" to delay the Android version of Plants vs Zombies 2 according to Frank Gibeau, head of EA Labels, reports gaming site Giant Bomb.

With the exception of China, Plants vs Zombies 2 has not launched on Android yet -- the fact that the game is iOS-only is a big win for Apple.

“Apple gave us a truckload of money to delay the Android version [of Plants vs Zombies 2],” said Frank Gibeau, head of EA Labels.

Giant Bomb confirmed the quote with several sources who watched the presentation today.

It is unclear what a “truckload of money” means, and we have no further details on the apparent agreement between Apple and EA.


Apple, for its part, categorically denies the report, saying that no money was exchanged. It's also possible that there was some sort of marketing agreement between the companies where the app was launched on iOS first in exchange for prominent placement on the App Store.

If the report is accurate, it would be the first known instance of Apple paying developers outside of the standard App Store revenue and shows how important AAA-level games are to the App Store. It also shows how important Apple is to the developers of AAA titles, with the App Store on par with other consoles with regards to exclusive launches. Apple has a tendency to show favoritism with regards to App Store placement and promotions to developers that release exclusively on iOS.

Plants vs Zombies 2 is a free download for the iPhone and iPad. [Direct Link]

Update: EA has issued a statement to Metro acknowledging that no money changed hands and that the issue was an "unfortunate misunderstanding".

‘A comment from an internal meeting taken out of context has created an unfortunate misunderstanding. Reports of a paid relationship between Apple and EA are factually inaccurate, and we apologise for any confusion,’ said a later EA statement.

Popular Stories

airpods pro 3 purple

New, Higher End AirPods Pro Coming This Year

Tuesday January 20, 2026 9:05 am PST by
Apple is planning to debut a high-end secondary version of AirPods Pro 3 this year, sitting in the lineup alongside the current model, reports suggest. Back in September 2025, supply chain analyst Ming-Chi Kuo reported that Apple is planning to introduce a successor to the AirPods Pro 3 in 2026. This would be somewhat unusual since Apple normally waits around three years to make major...
smaller dynamic island iphone 18 pro Filip Vabrous%CC%8Cek

iPhone 18 Pro Leak: Smaller Dynamic Island, No Top-Left Camera Cutout

Tuesday January 20, 2026 2:34 am PST by
Over the last few months, rumors around the iPhone 18 Pro's front-panel design have been conflicted, with some supply-chain leaks pointing to under-display Face ID, reports suggesting a top-left hole-punch camera, and debate over whether the familiar Dynamic Island will shrink, shift, or disappear entirely. Today, Weibo-based leaker Instant Digital shared new details that appear to clarify the ...
Apple Logo Spotlight

Apple Expected to Unveil Five All-New Products This Year

Wednesday January 21, 2026 10:54 am PST by
In addition to updating many of its existing products, Apple is expected to unveil five all-new products this year, including a smart home hub, a Face ID doorbell, a MacBook with an A18 Pro chip, a foldable iPhone, and augmented reality glasses. Below, we have recapped rumored features for each product. Smart Home Hub Apple home hub (concept) Apple's long-rumored smart home hub should...
airtag prime day 2

Apple Developing AirTag-Sized AI Pin With Dual Cameras

Wednesday January 21, 2026 12:31 pm PST by
Apple is working on a small, wearable AI pin equipped with multiple cameras, a speaker, and microphones, reports The Information. If it actually launches, the AI pin will likely run the new Siri chatbot that Apple plans to unveil in iOS 27. The pin is said to be similar in size to an AirTag, with a thin, flat, circular disc shape. It has an aluminum and glass shell, and two cameras at the...
Liquid Glass App Store Feature

App Store and Apple TV Experiencing Outage

Tuesday January 20, 2026 4:36 pm PST by
Apple's App Store, iTunes Store, and Apple TV service are experiencing an outage at the current time, according to Apple's System Status page. Apple says that some users may be experiencing issues with the App Store and iTunes Store. Apple also says some users may be seeing intermittent issues with Apple TV. The Apple TV Channels feature is down too, and users may be unable to access some...

Top Rated Comments

komocode Avatar
161 months ago
More like, Samsung paid EA a truckload of money to say that Apple paid them a 'truckload of money' to delay Android.
Score: 71 Votes (Like | Disagree)
nunomoreira10 Avatar
161 months ago
Oh, a company paying for exclusivity, shocking!
Score: 32 Votes (Like | Disagree)
StevesJob Avatar
161 months ago
really nice move of EA to cash in the money and then tell everyone that apple bribed them...
Score: 31 Votes (Like | Disagree)
trainwrecka Avatar
161 months ago
I haven't played Plants vs Zombies 2... only the game Customers vs In App Purchases.
Score: 30 Votes (Like | Disagree)
Atomic Walrus Avatar
161 months ago
Oh, a company paying for exclusivity, shocking!

Pretty much how the entire gaming industry rolls, so to speak. MS pays for 360 exclusives, Sony pays for PS3 exclusives, they both pay to keep games off the PC. Not surprising that mobile device companies are getting into it.

I think the one thing we can be certain of is that "Frank Gibeau" will be searching for employment soon.
Score: 14 Votes (Like | Disagree)
Michaelgtrusa Avatar
161 months ago
This could mean big trouble for Apple.
Score: 14 Votes (Like | Disagree)