Apple Store Sanlitun, Beijing, ChinaApple today added installment payment plans to its online store in China, giving Chinese buyers the option to purchase iPhones, iPads, and MacBooks via credit.

Consumers can choose to pay in installments on merchandise that costs between 300 yuan ($48) and 30,000 yuan ($4,800), through a plan from China Merchants Bank Co.

As Bloomberg notes, the credit option puts expensive devices like the iPad and the iPhone into the reach of Chinese workers, who often cannot afford to purchase Apple's devices.

Apple, based in Cupertino, California, is trying to make its products more affordable in China after being surpassed by local suppliers such as ZTE Corp. and Lenovo Group Ltd. in the smartphone market. The iPhone 5, released in China last month, is priced at 5,288 yuan on Apple's local site, equal to about six weeks' pay for the average urban worker.

"There is an enormous mid-range consumer market that they are not tapping into," said Mark Natkin, managing director of Marbridge Consulting Ltd., a Beijing-based market research firm. "They're trying to figure out how to make products more accessible to that market segment. This is a good step in that direction."

In the Foxconn factories where Apple's mobile devices are assembled, junior level workers make approximately 1,800 yuan per month, which means the iPad and the iPhone are nearly unattainable without an installment option

Apple is currently offering payment plans over three, six, 12, 18, and 24 months. A promotion that lasts through January 23 makes payment plans lasting a year or less interest free. Payment plans with 18 installments incur a fee of 6.5 percent of the selling price, and 24 installment plans have a fee of 8.5 percent.

Top Rated Comments

iLondoner Avatar
115 months ago
I would hate to live in China. That is freaking ridiculous. I don't care if they're factory workers or service people; they should earn a livable wage.

They do earn a living wage... for China.

But Chinese living wages are for housing, food and essentials. And the last time I checked, buying BMWs, going on world cruises, or buying the latest techno products aren't classed as essentials.
Score: 4 Votes (Like | Disagree)
charlituna Avatar
115 months ago
No, no, no. Apple is supposed to make a cheap phone for them. They must. John Sculley said so
Score: 3 Votes (Like | Disagree)
NoMoreSony Avatar
115 months ago
Just two simple facts -

"A promotion that lasts through January 23 makes payment plans lasting a year or less interest free."

"Apple will announce its earnings for the first fiscal quarter (fourth calendar quarter) of 2013 on Wednesday, January 23.

Interest free payment plans in one of the biggest Apple markets lasts only through the day when earnings will be announced... Hmm... Looks someone has very big problems with the sales and the figures needs to be improved right now.
Score: 2 Votes (Like | Disagree)
Plutonius Avatar
115 months ago
Finally, someone is crediting the Chinese :D.
Score: 2 Votes (Like | Disagree)
dontwalkhand Avatar
115 months ago
So now we are teaching the Chinese the true American way, mounds of credit card debt is the answer to attaining products you can't afford!
Score: 2 Votes (Like | Disagree)
velocityg4 Avatar
115 months ago
How about every employer in the world paying its employees a living wage and then some so people don't have to resort to payment plans? Seriously, how much are some of these payment plans in relation to a Chinese person's monthly income, 20%? 50%?

You can help by not purchasing products from these companies. Then spend more for products from competitors that pay their employees better.
Score: 2 Votes (Like | Disagree)

Related Stories

studio buds family

Beats Studio Buds Debuting Today With Active Noise Cancellation, Stemless Design, and More for $150

Monday June 14, 2021 8:00 am PDT by
We've seen a lot of teasers about the Beats Studio Buds over the past month since they first showed up in Apple's beta software updates, and today they're finally official. The Beats Studio Buds are available to order today in red, white, and black ahead of a June 24 ship date, and they're priced at $149.99. The Studio Buds are the first Beats-branded earbuds to truly compete with AirPods...
macos catalina legacy system extension alert

Apple Begins Warning Users That 'Legacy System Extensions' Won't Work With a Future Version of macOS

Wednesday March 25, 2020 9:53 am PDT by
Apple has shared a new support document that indicates kernel extensions — which it calls "legacy system extensions" — will not be compatible with a future version of macOS because they "aren't as secure or reliable as modern alternatives."System extensions are a category of software that works in the background to extend the functionality of your Mac. Some apps install kernel extensions, which...
General Spotify Feature

Spotify Pauses Plans to Add AirPlay 2 Support to iOS App [Update: Spotify Clarifies]

Friday August 6, 2021 9:07 am PDT by
See update at bottom of article Spotify this week confirmed that its plans to add AirPlay 2 support to its iOS app have been placed on indefinite hiatus. In an online discussion forum post, a Spotify representative said the streaming music service had been working on supporting AirPlay 2, but the company has paused the efforts "for now" due to "audio driver compatibility issues." The...
apple privacy

Apple Publishes FAQ to Address Concerns About CSAM Detection and Messages Scanning

Monday August 9, 2021 1:50 am PDT by
Apple has published a FAQ titled "Expanded Protections for Children" which aims to allay users' privacy concerns about the new CSAM detection in iCloud Photos and communication safety for Messages features that the company announced last week. "Since we announced these features, many stakeholders including privacy organizations and child safety organizations have expressed their support of...
youtube apple tv

YouTube Discontinuing 3rd-Generation Apple TV App, AirPlay Still Available

Wednesday February 3, 2021 3:09 pm PST by
YouTube is planning to stop supporting its YouTube app on the third-generation Apple TV models, where YouTube has long been available as a channel option. A 9to5Mac reader received a message about the upcoming app discontinuation, which is set to take place in March.Starting early March, the YouTube app will no longer be available on Apple TV (3rd generation). You can still watch YouTube on...
m1 macbook air

Kuo: Mini-LED MacBook Air Coming in Mid-2022

Thursday July 22, 2021 7:48 pm PDT by
Apple will release a new version of the MacBook Air around the middle of 2022, Apple analyst Ming-Chi Kuo said today in note to investors seen by MacRumors. The upcoming MacBook Air will feature a 13.3-inch mini-LED display, which would make it the second Mac to gain mini-LED technology after the 2021 MacBook Pro, which is rumored to include a mini-LED display and is expected to launch later ...
Apple Films Tom Hanks Finch First Look

Apple Original Film 'Finch' Starring Tom Hanks to Premiere November 5

Thursday August 12, 2021 8:52 am PDT by
Apple today announced that the original film "Finch," starring Tom Hanks in its titular role, will premiere on Apple TV+ on Friday, November 5 and shared a first-look image from the film. The first look at "Finch," shared by Apple. The film, which is anticipated to be an awards season contender, revolves around a man, a robot (played by "Get Out" actor Caleb Landry Jones), and a dog that form ...
whatsintheboxiphonexs

Apple's iPhone XS, XS Max and XR Won't Ship With Lightning to 3.5mm Headphone Jack Adapter

Wednesday September 12, 2018 12:58 pm PDT by
Since the headphone jack was removed from the iPhone with the launch of the iPhone 7, Apple has bundled iPhones with a Lightning to 3.5mm Headphone Jack Adapter for customers who continue to have 3.5mm headphones. With the launch of the iPhone XS, iPhone XS Max, and iPhone XR, Apple is discontinuing this practice and will not include the Lightning to 3.5mm Headphone Jack Adapter. On the...
macbook air m1 first benchmark

Apple Silicon M1 Chip in MacBook Air Outperforms High-End 16-Inch MacBook Pro

Wednesday November 11, 2020 4:43 pm PST by
Apple introduced the first MacBook Air, MacBook Pro, and Mac mini with M1 Apple Silicon chips yesterday, and as of today, the first benchmark of the new chip appears to be showing up on the Geekbench site. The M1 chip, which belongs to a MacBook Air with 8GB RAM, features a single-core score of 1687 and a multi-core score of 7433. According to the benchmark, the M1 has a 3.2GHz base...
iphone 13 teal with text

Apple Begins Preparation for iPhone 13 Production Ahead of Fall Launch

Monday June 28, 2021 3:29 am PDT by
We're just a few months away from when Apple is expected to reveal the 2021 iPhone, dubbed the "iPhone 13." In preparation for its launch, it has been pulling in shipments of different components needed to produce the new iPhones, according to a report from DigiTimes. In years past, Apple released its latest iPhone lineup, alongside a new Apple Watch, during a September event at Apple Park....