Apple Increases European App Store Pricing, Changes Some Countries to Local Currencies

AppstoreApple has increased the amount of money charged for App Store pricing tiers for a number of countries across the European Union. The lowest tier is now €0.89, up from €0.79. It is equivalent to the $0.99 tier in the U.S. MacStories has confirmed the following countries have seen a change in pricing:

- Italy
- Spain
- Netherlands
- Portugal
- Greece
- Poland
- Germany
- France
- Belgium
- Austria
- Czech Republic
- Denmark
- Luxembourg
- Hungary
- Russia

Additionally, several countries have seen App Store pricing change from U.S. dollars to local currencies. Apps in India are now being priced in Rupees, apps in Saudi Arabia are being priced in Saudi Riyals, and customers in the United Arab Emirates, Russia, Indonesia, Israel, Turkey, and South Africa are all seeing purchases listed in local currencies now.

Top Rated Comments

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104 months ago
mother... apple is rly pushing my limit lately :mad:
Score: 30 Votes (Like | Disagree)
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104 months ago
Who cares, its thinner and lighter.
Score: 23 Votes (Like | Disagree)
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104 months ago
thieves
Score: 19 Votes (Like | Disagree)
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104 months ago
Guys, you do realise that Apple pays VAT on App Store sales, right?

€0.89 is including 15% Luxembourg VAT. When you remove the VAT (€0.89/1.15), it becomes €0.774, which according to XE.com is US$1.00127, which is about 1¢ more than the US App Store price of 99¢.

It seems Apple was just bringing the price brackets it in line with VAT and current exchange rates to be about equal with US prices. They did this a while back in the UK.
Score: 15 Votes (Like | Disagree)
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104 months ago
Apple are changing more and more everyday, not for the better.
Score: 14 Votes (Like | Disagree)
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104 months ago
"Now that's what I call aggressive!" -- Tim Cook
Score: 13 Votes (Like | Disagree)

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