Previewed at WWDC, launching in the fall.
Android Tops 50%, iOS Hits 30% in U.S. Smartphone Installed User Base
Research firm comScore today released the results of its latest survey of mobile phone users in the United States, finding that Google's Android and Apple's iOS continue to dominate the smartphone landscape.
The highlight of comScore's report is Android passing 50% of installed smartphone user base for the first time, grabbing 50.1% of the market during the three-month period of December through February. That marks a gain of 3.2 percentage points since the previous three-month period and a gain of 17 percentage points over the past year. But Apple's iPhone has also seen strong performance, gaining 1.5 percentage points over the previous period and 5 percentage point year-over-year to hit 30.2% of the market.
Notably, Apple has also moved passed Motorola in overall mobile phone user base in the United States, with Apple's share growing by 2.3 percentage points over the previous three-month period while Motorola's share shrank by 0.9 percentage points. Apple now holds the third highest share of mobile phone user base in the United States, placing behind Samsung and LG.
comScore's data tracks installed user base rather than new handset sales, making it more reflective of real-world usage but slower to respond to shifting market trends than some other studies. The difference between those two types of studies was highlighted in a Nielsen report from last week which showed very similar number to comScore's data among "all smartphone owners" in the United States. But with the strength of the iPhone 4S launch, Nielsen's numbers showed that Android's 16-point lead over the iPhone was narrowed to 5 points when looking only at those who purchased their devices within the past three months.
The highlight of comScore's report is Android passing 50% of installed smartphone user base for the first time, grabbing 50.1% of the market during the three-month period of December through February. That marks a gain of 3.2 percentage points since the previous three-month period and a gain of 17 percentage points over the past year. But Apple's iPhone has also seen strong performance, gaining 1.5 percentage points over the previous period and 5 percentage point year-over-year to hit 30.2% of the market.
Notably, Apple has also moved passed Motorola in overall mobile phone user base in the United States, with Apple's share growing by 2.3 percentage points over the previous three-month period while Motorola's share shrank by 0.9 percentage points. Apple now holds the third highest share of mobile phone user base in the United States, placing behind Samsung and LG.
comScore's data tracks installed user base rather than new handset sales, making it more reflective of real-world usage but slower to respond to shifting market trends than some other studies. The difference between those two types of studies was highlighted in a Nielsen report from last week which showed very similar number to comScore's data among "all smartphone owners" in the United States. But with the strength of the iPhone 4S launch, Nielsen's numbers showed that Android's 16-point lead over the iPhone was narrowed to 5 points when looking only at those who purchased their devices within the past three months.
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Tag: comScore
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81 months ago
I'm glad someone's keeping track of these numbers, 'cause I sure don't have time to.
81 months ago
Android phones are given away for free like it's going out of style, have 10,000 different phones on the market and are on every carrier known to mankind. Who gives a crap if they have 50% market share. Their ecosystem still sucks, is ridden with spyware apps, get's the crappiest support from developers and gets zero love from Google in regards to actually updating the OS. They could have 99.9% market share for all I care and it wouldn't make any difference to how I feel about those kind of phones. I'm 150,000% satisfied with my iPhone 4, will buy the iPhone 5 and continue to buy each iteration of the iPhone after that. Nobody can compete with Apple :)
The funny thing is Google actually makes more money from iOS then it does from Android. Aw, the irony of it all.
81 months ago
It's a 3 year old phone. Just sayin.
And this is different from the companies that sell "new" smart phones running Android 2.2 how? At least the 3GS is still upgradeable.
81 months ago
Android phones are given away for free like it's going out of style, have 10,000 different phones on the market and are on every carrier known to mankind. Who gives a crap if they have 50% market share. Their ecosystem still sucks, is ridden with spyware apps, get's the crappiest support from developers and gets zero love from Google in regards to actually updating the OS. They could have 99.9% market share for all I care and it wouldn't make any difference to how I feel about those kind of phones. I'm 150,000% satisfied with my iPhone 4, will buy the iPhone 5 and continue to buy each iteration of the iPhone after that. Nobody can compete with Apple :)
That's what most Mac users said about the PC and Windows in the early 90s.
81 months ago
I said it before and I'll say it again. 2 iPhones =/= 200 Android phones.
Don't forget the iPhone 3GS. Just saying...
81 months ago
No, actually.
-They have 4G. My dad is using it right now.
Your Dad is using 4G LTE on an iPhone right now? Does he work at Apple?
81 months ago
And this is different from the companies that sell "new" smart phones running Android 2.2 how? At least the 3GS is still upgradeable.
The old iPhones are the low-end iPhones. Same with Macs. You want a cheap, low-end Mac? Get an old one.
Apple is pretty smart; rather than making more models (which is inefficient), they allow the older ones to just be the cheap ones. This is how the >$500G company operates.
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