Apple Investing $300 Million in Austin, Texas to Add 3,600 More Workers

The State of Texas today announced that Apple has committed to spend $304 million to expand its operations in Austin, seeking to add 3,600 employees to its facilities there.

The new campus will more than double the size of Apple's workforce in Texas over the next decade, supporting the company's growing operations in the Americas with expanded customer support, sales and accounting functions for the region. In exchange for Apple's commitment to create these new jobs in Texas, the state has offered Apple an investment of $21 million over ten years through the Texas Enterprise Fund (TEF).

apple austin campus
Apple's campus in Austin, Texas (Source: Flickr/The Pug Father)

While Apple's Austin campus focuses primarily on customer support and other administrative functions, it does also house some engineering functions primarily related to chip design. Samsung's chip factory where it produces Apple's A-series chips for its iOS devices is also located in Austin and recently underwent a major expansion itself to support Apple's products.

Update: The City of Austin has also proposed an $8.6 million grant investment in the project should Apple meet certain performance metrics presumably tied to campus development and hiring. Apple is required to invest $56.5 million in new facilities and equipment by the end of 2015, with an additional $226 million investment coming by the end of 2021. Apple has also committed to retaining its existing 3,100 jobs in Austin and adding at least 3,635 new jobs, with yearly hiring targets for each of the ten years following the opening of its Phase I expansion.

Popular Stories

Generic iOS 18

iOS 18.1 With Apple Intelligence: New Features, Release Date, and More

Thursday October 10, 2024 8:26 am PDT by
iOS 18.1 will be released to the public in the coming weeks, and the software update introduces the first Apple Intelligence features for the iPhone. Below, we outline when to expect iOS 18.1 to be released. iOS 18.1: Apple Intelligence Features Here are some of the key Apple Intelligence features in the iOS 18.1 beta so far: A few Siri enhancements, including improved understanding...
top stories 12oct2024

Top Stories: iOS 18.1 Release Date, New Macs Incoming, and More

Saturday October 12, 2024 6:00 am PDT by
Things are firming up for a big Halloween week for Apple, with the company's next operating system updates reportedly coming early in the week and hardware launches coming a few days later. Ahead of those hardware launches, we've recently seen what appears to be one of the most significant physical product leaks in years, while some of the new features in Apple's recent software updates have ...
16 pro

iPhone 17 Pro Models Rumored to Introduce These 5 New Features

Friday October 11, 2024 8:55 am PDT by
While the iPhone 16 series was released just a few weeks ago, there are already many rumored features for the iPhone 17 models, and especially for the Pro models. Below, we recap five key new features rumored for the iPhone 17 Pro and Pro Max so far: 24MP front camera for all iPhone 17 models: All four iPhone 17 models will feature an upgraded 24-megapixel front-facing camera, according...
maxresdefault

The MacRumors Show: Apple's Shocking M4 MacBook Pro Leak

Friday October 11, 2024 8:27 am PDT by
On this week's episode of The MacRumors Show, we discuss the unprecedented leak of Apple's M4 MacBook Pro models and the company's rumored move to more staggered hardware and software releases. Subscribe to The MacRumors Show YouTube channel for more videos Multiple leaks surrounding Apple's unannounced 14-inch MacBook Pro with the M4 chip recently surfaced online. The leaks began with unboxin...
ios 18 1 make primary

iOS 18.1 Includes Option to Set 'Primary' Email Address and Change iCloud Email

Friday October 11, 2024 3:55 pm PDT by
In iOS 18.1, there is a new option to set a "Primary" email address in the Settings app, which means it is easier to change the main email address associated with your Apple Account. The Primary email address is the one that is visible to other people when collaborating on and sharing documents, sending calendar invites, and more. Apple did not previously make it easy to change an Apple...
Generic iOS 18 Feature Real Mock

Apple Stops Signing iOS 18.0

Thursday October 10, 2024 12:10 pm PDT by
Apple today stopped signing iOS 18.0, preventing iPhone users who have upgraded to iOS 18.0.1 from downgrading to iOS 18. Apple released iOS 18.0.1 a week ago on October 3. It is not unusual for Apple to stop signing older versions of iOS within a week or two after a new version of iOS is released. When Apple stops signing an update, it can no longer be installed on an iPhone due to a...
iPad mini review thumb

iPad Mini 7 Coming Next Month: What to Expect

Tuesday October 8, 2024 6:16 am PDT by
Rumors strongly suggest Apple will release the seventh-generation iPad mini in November, nearly three years after the last refresh. Here's a roundup of what we're expecting from the next version of Apple's small form factor tablet, based on the latest rumors and reports. Design and Display The new iPad mini is likely to retain its compact 8.3-inch display and overall design introduced with...
When Will Apple Launch More M4 Macs Feature

Will Apple Release M4 Macs Soon? Here's What the Latest Rumors Say

Thursday October 10, 2024 6:22 am PDT by
Apple often releases new Macs in the fall, but we are still waiting for official confirmation that the company has similar plans this year. We're approaching the middle of October now, and if Apple plans to announce new Macs before the holidays, recent history suggests it will happen this month. Here's what we know so far. As of writing this, it's been 220 days since Apple released a new...

Top Rated Comments

RalfTheDog Avatar
165 months ago
I would prefer to keep the jobs in the United States. If the jobs must go to a third world country, Texas is as good as any.
Score: 13 Votes (Like | Disagree)
William Gates Avatar
165 months ago
Austin FTW
Score: 8 Votes (Like | Disagree)
Slovak Avatar
165 months ago
So for anyone screaming "Buy American" - this is the face of globalization. Jobs will go where the skills and price are at equilibrium. Manufacturing in Asia (no, China is many times not the cheapest), higher value-added functions in the US, for example.

I don't hear anyone complaining about these jobs coming/staying in the US, even though they support international markets.
Score: 6 Votes (Like | Disagree)
mscriv Avatar
165 months ago
Interesting they had to bribe them $21 million to do it, though. With $97.6 billion cash on hand and a market cap of over $500 billion, Tim Cook probably has $21 million stuck between the cushions in his couch.

That's how business is run. It's quite common for cities or states to incentivize big business with tax exemptions, building pledges, or other perks. It's not a "bribe", but simple negotiation. The $21 million will easily be put back into the local economy through the jobs created, the taxes paid out by employees, and the other business generated by this expansion.
Score: 5 Votes (Like | Disagree)
sozekizer Avatar
165 months ago
Anyone who is surprised about this and wonders why Austin, Texas, has no clue about the tech industry in Texas. Just in the Austin area alone you have Apple, Microsoft, Dell to name a few. Up the road a few hours north you've got Microsoft, RIM, IBM. The expansion in Austin makes perfect sense.
Score: 4 Votes (Like | Disagree)
AustinIllini Avatar
165 months ago
Why does Texas need to give Apple a 21million break?

These types of subsidys make no sense. Yeah, I know....they are used to bribe companies to create jobs in an area.

No different than people subsidizing sports teams through tax increases.

An inefficient use of taxpayer money.

Most in Texas would disagree with you. Austin's lifeline is that big business that allows for its strange and unique culture. The state will make that money back as it has proven time and time again.
Score: 4 Votes (Like | Disagree)