iOS and Android Grab 58% of U.S. Portable Gaming Revenue
Mobile analytics firm Flurry today reports on the continuing shift in portable gaming from dedicated devices to smartphones and other multipurpose devices. According to results compiled by Flurry from NPD market research and Flurry's own mobile app data, Apple's iOS and Google's Android mobile operating systems will account for 58% of portable gaming revenue in the United States for 2011, an almost exact flip-flop from 2010 when dedicated device leaders Nintendo and Sony held 57% of the market.
The most striking trend is that iOS and Android games have tripled their market share from roughly 20% in 2009 to nearly 60% in just two years. Simultaneously, Nintendo, the once dominant player, has been crushed down to owning about one-third of market in 2011, from having controlled more than two-thirds in 2009. Combined, iOS and Android game revenue delivered $500 million, $800 million and $1.9 billion over 2009, 2010 and 2011, respectively.
Flurry's data for 2011 is based on estimates for the final two months of the year, but suggests that the rapid growth in gaming on smartphone platforms is showing no signs of slowing. The market dynamics of free or low-cost games sometimes supplemented by in-app purchases and played on multi-function devices versus dedicated gaming devices with relatively high-cost game titles are clearly playing out in favor of iOS and Android. The result has been a surging gaming market increasingly attracting casual gamers willing to spend a few dollars to play on their phones, while established players have seen not only their shares but also their revenue declining each year.
Nintendo has been resisting increasing pressure to bring its games to the iPhone and other platforms, sticking by its long-standing tradition of making its games exclusive to its own hardware. Flurry suggests that the rapidly-shifting landscape of portable gaming may soon bring Nintendo face-to-face with a "Nokia-like" decision whether to jump over to smartphone platforms or watch its business erode away.
Popular Stories
If you have an iPhone 15 and drive a BMW, it might be best to avoid charging the device with the vehicle's wireless charging pad for now. Over the past week, some BMW owners have complained that their iPhone 15's NFC chip no longer works after charging the device with their vehicle's wireless charging pad, according to comments shared on the MacRumors Forums and X, formerly known as Twitter. ...
At WWDC 2022 last year, Apple previewed the next generation of CarPlay, promising deeper integration with vehicle functions like A/C and FM radio, support for multiple displays across the dashboard, personalization options, and more. Apple said the first vehicles with support for the next-generation CarPlay experience would be announced in late 2023, but it has still not shared any additional...
All first-generation Apple Watch models released in 2015 were added to Apple's obsolete products list on September 30, according to an internal memo obtained by MacRumors. As a result, these outdated "Series 0" watches are no longer eligible for repairs or other service at Apple Stores and Apple Authorized Service Provider locations. The list of obsolete models includes the first-generation...
Apple plans to release an iOS 17 update to address a bug that may contribute to the reported iPhone 15 Pro and iPhone 15 Pro Max overheating issue, according to a statement the company shared today with MacRumors and Forbes reporter David Phelan. Apple also says some recent updates to third-party apps have overloaded the system and contributed to the overheating issue. The report notes that...
Apple may be proceeding with plans to release a new Mac model this month, according to potentially related information obtained by MacRumors. Details pertaining to imminent changes to Mac trade-ins provided to MacRumors by a verified source suggest that Apple will likely begin accepting new models for trade-in this month. Similar changes in June coincided with WWDC, when Apple began accepting...
Significant changes are expected to arrive with Apple's fourth-generation iPhone SE, in terms of both design and hardware, MacRumors has learned. The iPhone SE 4, known internally under the codename Ghost, is expected to receive a new design derived almost entirely from the base model iPhone 14. According to our sources, the iPhone SE 4 will use a modified version of the iPhone 14 chassis...
Top Rated Comments
Requirements:
1)Can type
2)Alive and breathing
With more & more people using a smartphone these days, be it on iOS or Android, & with lots of chances of buying games at prices for as low as $0.99 & sometimes even free (of course through legal channels such as iTunes), I doubt many people would be interested in paying like $29.99-$39.99 for new titles on the Nintendo DS &/or Sony PSP gaming platforms, except for exclusive games such as Mario Kart & so on.
Anyone that's ever looked into developing for PSP, Nintendo DS or the Nintendo/Sony consoles understands what a true walled garden looks like...
Do you guys cheering for iphone/android to win and Nintendo and PSP to go obsolete think that's really a good thing for us who do like gaming on our iphone?
Really?
Think about it. iPhone/android games can not charge much for the game cause no one will pay it.
Therefore the games we get are either going to be ones that they aren't going to spend a lot of resources making (Angry Birds), or, here is where it is important that Nintendo/PSP stay around, ports of games from Nintendo/PSP.
Or alternatively forced to find some other way of making money... like say all the freemium crap. Go look at Let's Golf 3 or GT + by Gameloft if you want to see the future of games that companies spend more resources developing so have to make the money back. They're not cheap (you realize both games have packages that are 100 dollars to pay for and honestly if you play a lot you'll end up spending that much and more?), they cheapen gameplay though (paying to advance cheapens gameplay over *playing* to advance. Your reward is not even gotten by playing the game and comes too easy and you lose motivation for playing).
So... the fact that iPhone and Android are doing so well in gaming seems good at first until you look at long term affects.
What I'd be cheering for is all of them to do well (and iphone to do well enough to encourage them to send some ports over of the popular games. Kinda like squaresoft is doing a lot :) ). And for people to rebel against freemium and realize paying a little more upfront is a helluva lot better than emptying your pockets over time for a game that just isn't as rewarding.
Funny :D but these are actual sales and data numbers compiled and not some joe trying to predict the future.