The much anticipated Steve Jobs biography is officially launching on Monday, October 24th. Despite the official release date, many copies have already started circulating. The image on the right is from a book delivery from late last week (thanks Ernest).
The New York Times provides a positive review and nice overview of the book which was authored by Walter Isaacson.
“Steve Jobs” greatly admires its subject. But its most adulatory passages are not about people. Offering a combination of tech criticism and promotional hype, Mr. Isaacson describes the arrival of each new product right down to Mr. Jobs’s theatrical introductions and the advertising campaigns. But if the individual bits of hoopla seem excessive, their cumulative effect is staggering. Here is an encyclopedic survey of all that Mr. Jobs accomplished, replete with the passion and excitement that it deserves.
Several other interesting tidbits have emerged from the early copies of the biography. We've covered some of the big revelations in previous articles, but here are a few others that are notable.
- Jobs viewed textbooks as the next business he wanted to transform. He met with major publishers about it. Jobs also discussed 4G data capacity in a recent board meeting in August. - NYTimes - Jobs described Microsoft as "mostly irrelevant" due to being run by salespeople. He didn't believe Microsoft would change as long as Steve Ballmer was in charge. - NYTimes - "Jobs confided in Sculley that he believed he would die young, and therefore he needed to accomplish things quickly so that he would make his mark on Silicon Valley history. " - Huffington Post
Walter Isaacson will be interviewed 60 Minutes tonight and is also said to be showing interview tapes of Steve Jobs.
Apple is "drastically" cutting production of the iPhone Air and shifting focus toward the iPhone 17 and iPhone 17 Pro models, Nikkei Asia reports.
The business publication claims to have learned of a major cut to iPhone Air production motivated by weaker-than-expected consumer interest, nearly to "end of production levels." Despite early reports of the iPhone Air selling out within hours of...
Monday October 20, 2025 10:57 am PDT by Juli Clover
With the fourth betas of iOS 26.1, iPadOS 26.1, and macOS 26.1, Apple has introduced a new setting that's designed to allow users to customize the look of Liquid Glass.
The toggle lets users select from a clear look for Liquid Glass, or a tinted look. Clear is the current Liquid Glass design, which is more transparent and shows the background underneath buttons, bars, and menus, while tinted ...
Wednesday October 22, 2025 4:44 pm PDT by Juli Clover
Back in 2012, an Apple retail employee named Sam Sung went viral because his name is similar to Samsung, one of Apple's main competitors. In a recent interview with Business Insider, he detailed that period in his life, how Apple responded, and he explained why he ultimately changed his name.
Someone posted an image of Sung's Apple business card on Reddit in 2012, and it spread rapidly....
Wednesday October 22, 2025 11:34 am PDT by Juli Clover
General Motors began phasing out support for CarPlay in its electric vehicles back in 2023, leading to complaints from iPhone users, but the company has no plans to back down.
In fact, GM is going further and plans to remove CarPlay from all future gas vehicles, too. In an interview with The Verge, GM CEO Mary Barra said that the company opted to prioritize its platform for EVs, but the...
Apple plans to launch a new type of iPhone every year for the foreseeable future, according to an Asia-based source.
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Wednesday October 22, 2025 6:15 am PDT by Joe Rossignol
The upcoming iOS 26.1 update includes a handful of new features and changes for iPhones, including a toggle for changing the appearance of the Liquid Glass design, "slide to stop" for alarms in the Clock app, and more.
iOS 26.1 is currently in beta testing. The update will likely be released in the first half of November, and it is compatible with the iPhone 11 series and newer, but some...
Monday October 20, 2025 1:55 pm PDT by Juli Clover
With the fourth beta of iOS 26.1, Apple added a toggle that makes Liquid Glass more opaque and reduces transparency. We tested the beta to see where the toggle works and what it looks like.
Subscribe to the MacRumors YouTube channel for more videos.
If you have the latest iOS 26.1 beta, you can go to Settings > Display and Brightness to get to the new option. Tap on Liquid Glass, then...
Saturday October 18, 2025 11:00 am PDT by Joe Rossignol
iOS 26 was released last month, but the software train never stops, and iOS 26.1 beta testing is already underway. So far, iOS 26.1 makes both Apple Intelligence and Live Translation on compatible AirPods available in additional languages, and it includes some other minor changes across the Apple Music, Calendar, Photos, Clock, and Safari apps.
More features and changes will follow in future ...
Monday October 20, 2025 1:02 pm PDT by Juli Clover
Even though we're at the fourth beta of iOS 26.1, Apple is continuing to add new features. In fact, the fourth beta has some of the biggest changes that we'll get when iOS 26.1 releases to the public later this month. We've rounded up what's new below.
Liquid Glass Transparency Toggle
Apple added a toggle for customizing the look of Liquid Glass. In Settings > Display and Brightness,...
That statement to Sculley is surprising. I wonder how much more SJ would have been able to accomplish if he had continued leading Apple instead of getting forced out and going on the NeXT path.
It's impossible to say, of course, but I suspect (and perhaps the book will back this up) that the experience he gained from leaving Apple, running NeXT and Pixar, etc, and also the path that Apple took during his absence, might have been instrumental in turning him into the sort of leader he was for the last decade.
Not that he wasn't a visionary genius before that, of course, but I think that those experiences may have given him a different, more balanced perspective and an improved set of business and management skills that enabled him to be much, much more effective at (profitably!) bringing his visions into reality following his return to Apple.
That statement to Sculley is surprising. I wonder how much more SJ would have been able to accomplish if he had continued leading Apple instead of getting forced out and going on the NeXT path.
Steve Jobs sometimes remarked (and I agree with him) that getting fired from Apple was the best thing that ever happened to him.
The Steve Jobs who got fired from Apple wasn't a very good businessman. He was too immature. He was too mercurial. He was too impatient.
The time Steve Jobs spent with NEXT taught him about the realities of the computer business. About how hard it is to sell $10,000 machines to big insitutions.
Pixar was, if anything, more instructive to Steve. He thought he was buying a computer company. But as it turned out, he was buying a collection of very talented, very creative people: Guys very much like himself. And Steve learned first the value of patience, and secondly the value of letting very talented and creative people do their best work.
The Steve Jobs who returned to Apple in 1997 was an immeasurably more seasoned, mature, and accomplished executive. A guy who'd got a couple more succesful (sorta, in the case of NEXT) startups under his belt. That bought him an immense amount of credibility and respect when talking to people at Apple. (There were quite a few people who'd been glad to see Steve leave Apple back in 1985.)
People have commented about how rich Jobs would have been if he'd just held on to his Apple stock. That's silly: If Steve hadn't sold his Apple stock back in 1985, he wouldn't have had the money to start NEXT or buy Pixar. And Apple would have gone bankrupt or been bought out sometime around 1999.
That statement to Sculley is surprising. I wonder how much more SJ would have been able to accomplish if he had continued leading Apple instead of getting forced out and going on the NeXT path.
If Steve Jobs had not left Apple he would not have started NeXT. Without NeXT there would be no OS X. Apple may have been forced to stick with OS9 that had many problems. One can predict what would have happened, but if Steve had stayed at Apple, Apple to day would be quite different.
That statement to Sculley is surprising. I wonder how much more SJ would have been able to accomplish if he had continued leading Apple instead of getting forced out and going on the NeXT path.
I'd say the person who left Apple and the person who returned were not the same. A major setback like being thrown out of the company that he started could have weakened him, but instead made him a lot stronger.
Anyone who wants the book to be a surprise when they read it should not be here on these forums. As these forums are not full of book spoilers. Sadly.
We've covered some of the big revelations in previous articles, but here are a few others that are notable.
My point exactly. These big points people want to discover in the book not be spoiled to them. If you had them in an area of the website - spoiler alert so we can avoid it. But no they are plain in view on front page of website. You can not avoid seeing the spoilers.
Would have been nice to be given the choice - to see the spoilers or not.
The much anticipated Steve Jobs biography is officially launching on Monday, October 24th. Despite the official release date, many copies have already started circulating. The image on the right is from a book delivery from late last week (thanks Ernest).
