Apple Rolling Out iTunes Movie Content in New European Countries

Just as Apple is apparently planning to bring the iTunes Music Store to ten more European countries, the company also seems to be rolling out access to iTunes movie sales and rentals in a number of European countries where it already offers music content.

danish itunes movie
Movie from Danish iTunes Store

Reports of the new movie offerings began coming in from MacRumors readers late yesterday, with Belgium, Denmark, Finland, Netherlands, Norway, and Sweden so far having been cited as adding the new movie content. Apple has not yet added a dedicated movie section to the iTunes Store in these new markets, but content is accessible through the store's search function.

finnish itunes movies
Movie from Finnish iTunes Store

The content expansions appear to be extending even beyond music and movies, with macprime.ch reporting [Google translation] that paid iBookstore content has just begun showing up in the Swiss store. The Swiss iBookstore had previously been limited to free content, primarily from Project Gutenberg.

Update: setteB.IT notes that paid iBookstore content is also showing up in Italy.

Popular Stories

2024 iPhone Boxes Feature

Apple Adjusts Trade-In Values for iPhones, iPads, Macs, and More

Thursday November 6, 2025 11:12 am PST by
Apple today updated its trade-in values for select iPhone, iPad, Mac, and Apple Watch models. Trade-ins can be completed on Apple's website, or at an Apple Store. The charts below provide an overview of Apple's current and previous trade-in values in the U.S., according to its website. Maximum values for most devices either decreased or saw no change, but the iPad Air received a slight bump. ...
Finder Siri Feature

Apple's New Siri Will Be Powered By Google Gemini

Wednesday November 5, 2025 11:57 am PST by
The smarter, more capable version of Siri that Apple is developing will be powered by Google Gemini, reports Bloomberg. Apple will pay Google approximately $1 billion per year for a 1.2 trillion parameter artificial intelligence model that was developed by Google. For context, parameters are a measure of how a model understands and responds to queries. More parameters generally means more...
iOS 26

iOS 26.1 Available Now With These 8 New Features

Monday November 3, 2025 5:54 am PST by
Following more than a month of beta testing, Apple released iOS 26.1 on Monday, November 3. The update includes a handful of new features and changes, including the ability to adjust the look of Liquid Glass and more. Below, we outline iOS 26.1's key new features. Liquid Glass Toggle iOS 26.1 lets you choose your preferred look for Liquid Glass. In the Settings app, under Display...
Liquid Glass General Feature

Apple Shares Liquid Glass Design Gallery

Thursday November 6, 2025 2:45 pm PST by
Apple is promoting the new Liquid Glass design in iOS 26, showing off the ways that third-party developers are embracing the aesthetic in their apps. On its developer website, Apple is featuring a visual gallery that demonstrates how "teams of all sizes" are creating Liquid Glass experiences. The gallery features examples of Liquid Glass in apps for iPhone, iPad, Apple Watch, and Mac. Apple...
apple watch se 3 always on

Apple to Remove iPhone-Apple Watch Wi-Fi Sync in EU With iOS 26.2

Thursday November 6, 2025 4:37 am PST by
Apple in iOS 26.2 will disable automatic Wi-Fi network syncing between iPhone and Apple Watch in the European Union to comply with the bloc's regulations, suggests a new report. Normally, when an iPhone connects to a new Wi-Fi network, it automatically shares the network credentials with the paired Apple Watch. This allows the watch to connect to the same network independently – for...
airtag purple

Apple's Website Lists AirTag 4-Pack at Shockingly Low Price [Updated]

Friday November 7, 2025 6:40 am PST by
Apple's online store in the U.S. is suddenly offering a pack of four AirTags for just $29, which is the same price as a single AirTag. This is likely a pricing error, and it is unclear if orders will be fulfilled. Apple has not discounted the AirTag four-pack in any other countries that we checked. Delivery estimates are already pushing into late November to early December, suggesting...
ikea smart home devices

IKEA Debuts 21 HomeKit-Compatible Smart Bulbs, Sensors, and Controls

Thursday November 6, 2025 4:08 pm PST by
IKEA today announced the upcoming launch of 21 new Matter-compatible smart home products that will be able to interface with HomeKit and the Apple Home app. There are sensors, lights, and control options, all of which will be reasonably priced. Some of the products are new, while some are updates to existing lines that IKEA previously offered. There are a series of new smart bulbs that are...
Home Hub Command Center with Dome Base Feature

Apple's 2026 Smart Home Revamp: All the Rumors

Wednesday November 5, 2025 3:54 pm PST by
It's been over a decade since Apple's HomeKit smart home platform launched, and it is overdue for an update. HomeKit and the Home app can no longer keep up with AI-powered solutions from other companies like Google and Amazon, but that's set to change with a smart home revamp that Apple has planned for 2026. Home Hub Apple is working on a home hub or "command center" that will serve as a...

Top Rated Comments

interestedabit Avatar
184 months ago
5 euros to rent a movie. Funny how the price of rentals have gone up, food has gone up, taxes up yet our salaries stay the same. Paying 5 euros to RENT a film is not appealing to most. What they should do is make it appealing, price-wise. It's not even economically possible for most. It's not sensible to spend this amount of money on a mere rental when it's the same price as a meal or two. They don't seem to understand that. Maybe it works in the US but this will not work in Europe as living prices are high across the board.
Score: 6 Votes (Like | Disagree)
Lindberg Avatar
184 months ago
Why does Apple expect Scandinavian customers want to pay more than Americans for the same product?

If they don't standardisere prizes for movies and music we'll find other ways to get our hands on the stuff we want!
Score: 5 Votes (Like | Disagree)
Cereal KiIIer Avatar
184 months ago
7.99 British pounds = 9.1652586 Euros (says google)


Yep. I don't think paying half the price of a movie to rent it 24 hours is normal. I'd rather buy it and share it with friends or sell it after.
Score: 4 Votes (Like | Disagree)
Chazn Avatar
184 months ago
5 pounds to rent a movie?
Now this is why people pirate and download them for free elsewhere.
Score: 4 Votes (Like | Disagree)
cube Avatar
184 months ago
Dubbed movies and movies without a choice of subtitles don't cut it.
Score: 3 Votes (Like | Disagree)
Cereal KiIIer Avatar
184 months ago
Why would I do that?

Score: 3 Votes (Like | Disagree)