I just care that what I sell every day are authentic Apple products, and that our customers don’t come back to me to complain about the quality of the products.
This is what an employee at the fake Apple Store in Kunming, China told a reporter for the Wall Street Journal. Earlier this week we reported on these counterfeit Apple Store that appeared in China, that closely mimicked the layout of Apple's own retail stores.
The WSJ couldn't get in touch with the owner or manager of the store, but did get in touch with a salesperson who confirmed that the store was not an authorized reseller -- but did sell genuine Apple products at the same prices as those on Apple's website.
The salesperson said it didn't "make much of a difference" if they were authorized. Instead, as the quote above illustrates, the staff in the store simply want to do a good job selling Apple products -- just like the authentic employees at an Apple Retail Store.
Apple Store Sanlitun, Beijing, China
Regarding the counterfeit stores, the salesperson felt his "store should be one of the best in terms of scale and the level of professionalism," noting that the employee t-shirts and name lanyards give it a similar look and feel to the authentic Apple Stores in China, in Beijing and Shanghai.
We're officially in the month of Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon.
Note: MacRumors is an affiliate partner with some of these vendors. When ...
Thursday November 6, 2025 11:12 am PST by Joe Rossignol
Apple today updated its trade-in values for select iPhone, iPad, Mac, and Apple Watch models. Trade-ins can be completed on Apple's website, or at an Apple Store.
The charts below provide an overview of Apple's current and previous trade-in values in the U.S., according to its website. Maximum values for most devices either decreased or saw no change, but the iPad Air received a slight bump.
...
Monday November 10, 2025 1:55 am PST by Tim Hardwick
Apple will conceal the front-facing camera under the screen of its 2027 iPhone, a Chinese leaker said today, corroborating reports that Apple's 20th anniversary iPhone will have no visible cutouts in the display.
Weibo-based account Digital Chat Station said Apple's development of under-screen camera technology was progressing as planned for adoption in 2027, one year after it will...
Monday November 10, 2025 1:08 pm PST by Juli Clover
Today marks the fifth anniversary of the Apple silicon chip that replaced Intel chips in Apple's Mac lineup. The first Apple silicon chip, the M1, was unveiled on November 10, 2020. The M1 debuted in the MacBook Air, Mac mini, and 13-inch MacBook Pro.
The M1 chip was impressive when it launched, featuring the "world's fastest CPU core" and industry-leading performance per watt, and it's only ...
The future of Apple Fitness+ is "under review" amid a reorganization of the service, according to Bloomberg's Mark Gurman.
In the latest edition of his "Power On" newsletter, Gurman said that Apple Fitness+ remains one of the company's "weakest digital offerings." The service apparently suffers from high churn and little revenue.
Nevertheless, Fitness+ has a small, loyal fanbase that...
Monday November 10, 2025 11:41 am PST by Juli Clover
The thin, light iPhone Air sold so poorly that Apple has decided to delay the launch of the next-generation iPhone Air that was scheduled to come out alongside the iPhone 18 Pro, reports The Information.
Apple initially planned to release a new iPhone Air in fall 2026, but now that's not going to happen.
Since the iPhone Air launched in September, there have been reports of poor sales...
Thursday November 6, 2025 2:45 pm PST by Juli Clover
Apple is promoting the new Liquid Glass design in iOS 26, showing off the ways that third-party developers are embracing the aesthetic in their apps. On its developer website, Apple is featuring a visual gallery that demonstrates how "teams of all sizes" are creating Liquid Glass experiences.
The gallery features examples of Liquid Glass in apps for iPhone, iPad, Apple Watch, and Mac. Apple...
Monday November 3, 2025 5:54 am PST by Joe Rossignol
Following more than a month of beta testing, Apple released iOS 26.1 on Monday, November 3. The update includes a handful of new features and changes, including the ability to adjust the look of Liquid Glass and more.
Below, we outline iOS 26.1's key new features.
Liquid Glass Toggle
iOS 26.1 lets you choose your preferred look for Liquid Glass.
In the Settings app, under Display...
Apple is working on a series of new satellite connectivity features for the iPhone, Bloomberg's Mark Gurman reports.
In this week's "Power On" newsletter, Gurman revealed that the new features in development include:
Apple Maps via satellite: Navigation in Apple Maps without cellular or Wi-Fi connectivity.
Photos in Messages via satellite: Support for sending photos in the Messages...
Friday November 7, 2025 1:19 pm PST by Juli Clover
HTX Studio this week shared the results from a six-month battery test that compared how fast charging and slow charging can affect battery life over time.
Using six iPhone 12 models, the channel set up a system to drain the batteries from five percent and charge them to 100 percent over and over again. Three were fast charged, and three were slow charged.
Another set of iPhones underwent...
I find the smugness and audacity of an Apple Store employee increases with the distance from Cupertino and distance from a tech industry hub. A friend of mine was back east, I think Rochester, NY, to visit family and help get a printer for his mother who owned a Mac. My friend is no civilian and has done several designs in Silicon Valley that are on retail shelves.
They get to the local Apple store and this Apple store employee, a kid just out of high school, starts to talk down to my friend's mom on what kind of printer to get. My friend interjected knowing this guy was just trying to up-sell a higher end printer with features that are not needed. The kid, in a smug note, starts to talk down to him when questioning the selection. My friend then firmly says, "That is it! Quit with the up-sell and I doubt if you know more about the Apple product line that me." Post-high school red-shirt kid totally breaks his game face and says, "Oh yeah smart-ass, prove it!"
In that moment, my friend pulls out a photo in his iPhone of himself and Woz at a party up in the Los Gatos hills. He then tells the kid he has consulted in Cupertino and if he wanted, could get him fired with a few phone calls for being such a dick. High school kid is wigged out and gets someone else in the store to help out getting the printer.
Was told he didn't get him fired by his next review wasn't the best.
So the "non-civilian" couldn't just tell his mom what printer to get?