I just care that what I sell every day are authentic Apple products, and that our customers don’t come back to me to complain about the quality of the products.
This is what an employee at the fake Apple Store in Kunming, China told a reporter for the Wall Street Journal. Earlier this week we reported on these counterfeit Apple Store that appeared in China, that closely mimicked the layout of Apple's own retail stores.
The WSJ couldn't get in touch with the owner or manager of the store, but did get in touch with a salesperson who confirmed that the store was not an authorized reseller -- but did sell genuine Apple products at the same prices as those on Apple's website.
The salesperson said it didn't "make much of a difference" if they were authorized. Instead, as the quote above illustrates, the staff in the store simply want to do a good job selling Apple products -- just like the authentic employees at an Apple Retail Store.
Apple Store Sanlitun, Beijing, China
Regarding the counterfeit stores, the salesperson felt his "store should be one of the best in terms of scale and the level of professionalism," noting that the employee t-shirts and name lanyards give it a similar look and feel to the authentic Apple Stores in China, in Beijing and Shanghai.
Wednesday October 22, 2025 4:44 pm PDT by Juli Clover
Back in 2012, an Apple retail employee named Sam Sung went viral because his name is similar to Samsung, one of Apple's main competitors. In a recent interview with Business Insider, he detailed that period in his life, how Apple responded, and he explained why he ultimately changed his name.
Someone posted an image of Sung's Apple business card on Reddit in 2012, and it spread rapidly....
Friday October 24, 2025 2:30 pm PDT by Juli Clover
In the fourth iOS 26.1 beta, Apple added a "Tinted" option that reduces the translucency of Liquid Glass for those who prefer a more opaque look. I saw some comments wondering whether the setting might preserve battery life, so I thought I'd do some testing.
Test Settings
I did four separate tests using the iPhone 17 Pro Max, and I kept the parameters as similar as possible. Here are the...
Wednesday October 22, 2025 6:15 am PDT by Joe Rossignol
The upcoming iOS 26.1 update includes a handful of new features and changes for iPhones, including a toggle for changing the appearance of the Liquid Glass design, "slide to stop" for alarms in the Clock app, and more.
iOS 26.1 is currently in beta testing. The update will likely be released in the first half of November, and it is compatible with the iPhone 11 series and newer, but some...
Apple's new iPhone lineup launched in the fall of 2027 will be called the "iPhone 20" models, rather than the "iPhone 19," according to research firm Omdia.
Speaking at a conference in Seoul (via ETNews), Omdia Chief Researcher Heo Moo-yeol corroborated rumors that Apple plans to move the launch of its standard iPhone to the first half of the year and provided some additional clarity about...
Thursday October 23, 2025 3:55 pm PDT by Juli Clover
Apple is one of several tech companies that will contribute to the construction of U.S. President Donald Trump's 90,000-square-foot ballroom, reports CNN.
Construction began on the ballroom this week, and the White House's east wing was torn down. Trump claims that the ballroom will cost $350 million, and that it will be privately funded through donations. The cost has already increased $150 ...
Thursday October 23, 2025 7:44 am PDT by Joe Rossignol
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps.
Starting today, the feature is available to residents of West Virginia. To set it up, open the Wallet app and tap on the plus sign in...
Wednesday October 22, 2025 11:34 am PDT by Juli Clover
General Motors began phasing out support for CarPlay in its electric vehicles back in 2023, leading to complaints from iPhone users, but the company has no plans to back down.
In fact, GM is going further and plans to remove CarPlay from all future gas vehicles, too. In an interview with The Verge, GM CEO Mary Barra said that the company opted to prioritize its platform for EVs, but the...
Apple is "drastically" cutting production of the iPhone Air and shifting focus toward the iPhone 17 and iPhone 17 Pro models, Nikkei Asia reports.
The business publication claims to have learned of a major cut to iPhone Air production motivated by weaker-than-expected consumer interest, nearly to "end of production levels." Despite early reports of the iPhone Air selling out within hours of...
Wednesday October 22, 2025 10:48 am PDT by Juli Clover
iPhone Air demand failed to meet Apple's expectations and the company's supply chain is scaling back shipments and production, reports Apple analyst Ming-Chi Kuo.
Subscribe to the MacRumors YouTube channel for more videos.
Suppliers are expected to reduce capacity by more than 80 percent between now and the first quarter of 2026, and some components with longer lead times will be discontinued ...
I find the smugness and audacity of an Apple Store employee increases with the distance from Cupertino and distance from a tech industry hub. A friend of mine was back east, I think Rochester, NY, to visit family and help get a printer for his mother who owned a Mac. My friend is no civilian and has done several designs in Silicon Valley that are on retail shelves.
They get to the local Apple store and this Apple store employee, a kid just out of high school, starts to talk down to my friend's mom on what kind of printer to get. My friend interjected knowing this guy was just trying to up-sell a higher end printer with features that are not needed. The kid, in a smug note, starts to talk down to him when questioning the selection. My friend then firmly says, "That is it! Quit with the up-sell and I doubt if you know more about the Apple product line that me." Post-high school red-shirt kid totally breaks his game face and says, "Oh yeah smart-ass, prove it!"
In that moment, my friend pulls out a photo in his iPhone of himself and Woz at a party up in the Los Gatos hills. He then tells the kid he has consulted in Cupertino and if he wanted, could get him fired with a few phone calls for being such a dick. High school kid is wigged out and gets someone else in the store to help out getting the printer.
Was told he didn't get him fired by his next review wasn't the best.
So the "non-civilian" couldn't just tell his mom what printer to get?