Spotify U.S. Launch Imminent, Raises $100m Round

Spotify is finally (almost) ready to launch in the U.S., closing deals with three of the four big music labels -- Warner Music, predictably, is the lone holdout -- and a massive funding round, raising $100 million at a $1 billion valuation.

Spotify is a freemium music service, offering both free and paid subscription offerings, similar to Pandora. Spotify lets users listen to whatever songs they wish, in whatever order they wish, rather than building "channels" of like music on Pandora.

spotify
Spotify has a significant presence in Europe, with more than 1 million paid subscribers and 6 million ad-supported free users. In the US, it may face a more uphill climb with heavy new competition from from Google, Amazon, and Apple, plus there are existing music services from Rhapsody and the aforementioned Pandora. In fact, Apple has been rumored to have made efforts to prevent Spotify from being able to launch in the U.S.

Spotify plans to charge around $10 per month for its premium service, and allows users to stream millions of songs they don't own.

The company, founded in Sweden but based in London, raised $100 million from Digital Sky Technologies, Accel and Kleiner Perkins, all heavy hitters in the venture game. DST is a major investor in Facebook, which might help the two companies to make a deal. Spotify and Facebook are working on a "significant integration" according to All Things D's Peter Kafka, though that isn't tied to the U.S. launch. Facebook co-founder and CEO Mark Zuckerberg is a known Spotify fan.

Spotify has a decent war-chest, plus proven success and buzz from its European operations. If it can ink a deal with Warner, it might actually, finally, launch on this side of the pond.

Top Rated Comments

bgmesh3 Avatar
146 months ago
Hmmm... $25 for iTunes match, or $10 for Spotify...... For once, I might not go the Apple route.

"Apple has been rumored to have made efforts to prevent Spotify from being able to launch in the U.S."... Wow so Apple's just being Apple. I get it now.

Uh, and by that you mean $25 for iTunes Match, or $120 for Spotify, right? $10 is per month.
Score: 12 Votes (Like | Disagree)
arn Avatar
146 months ago
Hmmm... $25 for iTunes match, or $10 for Spotify...... For once, I might not go the Apple route.

"Apple has been rumored to have made efforts to prevent Spotify from being able to launch in the U.S."... Wow so Apple's just being Apple. I get it now.

$25/year vs $10/month :)

But they are very different services.

arn
Score: 10 Votes (Like | Disagree)
TheJing Avatar
146 months ago
I've used Spotify for years now because I'm in Sweden during the summers and it is AMAZING. Give it a try. You won't be disappointed.
Score: 6 Votes (Like | Disagree)
AAPLaday Avatar
146 months ago
Dell competes with Apple, HP competes with Apple. Microsoft competes with Apple. Netflix competes with Apple.

Every digital company competes with Apple now days. I want to hear MacRumors, not rumors from their competitors.

Spotify as an app is available for both the mac and the iOS app store. If you don't want to read the article then you don't have to.
Score: 3 Votes (Like | Disagree)
LoganT Avatar
146 months ago
What has this "rumor" to do with Mac? This isn't MediaRumors or AudioRumors. Its MacRumors. Spotify isn't a Mac-Only app. It doesn't even have an iPad version. Apple has nothing to do with the company. So why it on the front page?

Can't understand why this story is still getting free advertisement all over. There are other music services out there.

It competes with iTunes, which is made by Apple.
Score: 3 Votes (Like | Disagree)
bpaluzzi Avatar
146 months ago
I'm not a fan of Spotify. I've had a Premium subscription for the last month and still isn't doing it for me.

No gapless playback


What do you mean gapless playback? I've never had any issues with buffering or time between tracks.


Compressed audio only (MP3, OGG, AAC etc... is not real sound, it is a toy)
Give me a break. It's 320kbps. You can't hear a difference.


160kbps streaming only to the iPhone, which sounds dreadful
Again, give me a break.


Can't be streamed around the house
Except to anything with Airplay, or a Sonos. What else are you looking for?


Bad content discovery system (in comparison to say, a good record store)
Are you really saying that an app doesn't compare to a record store? Really? Wow.


Artists don't get paid, simple as.
False.



I'm a sound engineer, and having recorded quite a few artists who have appeared on both iTunes and Spotify, I know the damage Spotify does to their income. Using CD Baby, your music appears on Spotify after it appears on iTunes, and every time, iTunes income drops significantly when listeners switch over to Spotify. The income for musicians from Spotify is insignificant, verging on non-existant.

I'm an artist, and I know that if you have stuff that people actually listen to, you get a decent supplemental income from Spotify. Artists don't make money from recordings these days, regardless of the medium. You used to tour in order to sell more albums. Now you record albums to enable touring.
Score: 3 Votes (Like | Disagree)

Popular Stories

iPhone 14 Pro Lineup Feature Purple

Apple Planning to Hold iPhone 14 Event on September 7

Wednesday August 17, 2022 9:51 am PDT by
Apple is aiming to hold its first fall event on Wednesday, September 7, reports Bloomberg's Mark Gurman. The event will focus on the iPhone 14 models and the Apple Watch Series 8. The standard iPhone 14 models are expected to get few changes, but the iPhone 14 Pro models will include updated camera technology, the removal of the notch in favor of a pill-shaped and hole-punch cutout, an A16...
iOS 15

Apple Releases iOS 15.6.1 and iPadOS 15.6.1 With Bug Fixes

Wednesday August 17, 2022 9:50 am PDT by
Apple today released iOS and iPadOS 15.6.1, minor updates to the iOS and iPadOS 15 operating systems initially released in September 2021. iOS 15.6.1 and iPadOS 15.6.1 come a month after Apple released iOS 15.6 and iPadOS 15.6 with new Live Sports features and bug fixes. The iOS 15.6.1 and iPadOS 15.6.1 updates can be downloaded for free and the software is available on all eligible devices...
tiktok logo

TikTok's In-App Browser Reportedly Capable of Monitoring Anything You Type

Thursday August 18, 2022 4:25 pm PDT by
TikTok's custom in-app browser on iOS reportedly injects JavaScript code into external websites that allows TikTok to monitor "all keyboard inputs and taps" while a user is interacting with a given website, according to security researcher Felix Krause, but TikTok has reportedly denied that the code is used for malicious reasons. Krause said TikTok's in-app browser "subscribes" to all...
airpods pro black background

AirPods Pro 2: Five New Features and Improvements to Expect

Sunday August 14, 2022 3:28 pm PDT by
Apple's second-generation AirPods Pro are finally nearing launch, with a release expected later this year. If you are considering upgrading to the new AirPods Pro once they are released, keep reading for a list of five new features to expect. In addition to all-new features, the second-generation AirPods Pro will likely adopt some features added to the standard AirPods last year. H2 Chip ...
ipados 16 stage manager

Apple Criticized for 'Fundamentally Misguided' Approach to Stage Manager in iPadOS 16

Friday August 19, 2022 1:57 am PDT by
Stage Manager in the iPadOS 16 beta is receiving heavy criticism for being "fundamentally misguided" in its approach to bringing a new level of multitasking to the iPad experience, with some even calling on Apple to delay the feature entirely due to its shortcomings. Federico Viticci, the founder and editor in chief of MacStories and a prominent member of the Apple community, outlined his...
M2 Pro and Max Feature

3nm M2 Pro Chip for MacBook Pro Reportedly Entering Production Later This Year

Thursday August 18, 2022 7:39 am PDT by
TSMC will begin production of 3nm chips for Apple by the end of 2022, according to a report this week from Taiwan's Commercial Times. A separate report from the publication claimed that TSMC will begin mass production of 3nm chips in September. The report, citing industry insiders, claims that the M2 Pro chip may be the first to use TSMC's advanced 3nm process. Bloomberg's Mark Gurman...