Apple's Mac App Store-only strategy for the release of OS X Lion has brought consternation to some, particularly those in rural areas without reliable high-speed Internet and folks in enterprise and educational IT departments. However, for a large group of Mac users -- those outside the US and Canada -- the Mac App Store is a boon for the wallet.
Apple made significant price cuts to Lion compared to what the company charged for Snow Leopard. Because the price didn't change much in the US or Canada -- it rose 3% from $29 to $29.99 -- we can assume the main reason for the change in pricing is cost savings from digital delivery.
To get pricing for Lion and Snow Leopard, we examined each country's Apple Online Store and Lion launch pages. Some countries we looked at, notably China, Hong Kong, and South Korea, had no pricing announced for Lion so we skipped them.
Pricing was compared within individual countries so any VAT or taxation should be identical.
Update: As a commenter Halluxxx correctly points out, the pricing of Snow Leopard in Japan is Y3,300, not Y4,400. We regret the error.
Thursday November 5, 2026 12:59 am PST by Tim Hardwick
Apple is launching five new products on Friday, November 6, following pre-orders that opened last week, including its first touchscreen MacBook Pro models.
The following new products will be available from today:
iPad mini with OLED display and A20 Pro chip
iMac with M6 chip
14-inch MacBook Pro with M6 chip
14-inch MacBook Pro with OLED touchscreen
16-inch MacBook Pro with OLED...
Apple plans to merge the iPhone's Action button with the Camera Control starting next year, according to the leaker known as "Instant Digital."
In a new post on Weibo, the leaker claimed that a single press of the combined button would open the camera, while a long press would trigger the function assigned to the Action button. They explicitly clarified that the dedicated Action button would ...
Thursday November 5, 2026 4:22 pm PST by Juli Clover
Apple is sending email surveys to some iPhone Duo buyers to get feedback on display size, crease, under-display camera, and other features.
The first question asks why the buyer chose the iPhone Duo now, with answers like "I wanted to try Apple's first foldable," "It was an impulse purchase," and "I expect smartphone prices to increase."
Other questions ask about the size of the iPhone...
It's ridiculous to conclude that the lower price is solely from online delivery. There's no way it cost Apple $100 tondistribute a DVD.
No the difference is a change in business strategy to get new OS updates into users' hands at a more affordable price. Why? Because Lion add to the system lockin attributes of the Mac ecosystem.
I believe you need to move that decimal point over to the right a couple of digits. The App Store distribution method means there is no disc or disc image. It installs directly on the machine that purchases the OS software. How would it be possible to get this on 100 machines?
Sign into App Store account on computer you want to install on
Store>Purchases>Lion>Install
I think the main reason for comparative 'savings' is exchange rate. whenever apple releases a new product, the prices are fixed at US prices and the current exchange at that time.
Products go up and down in price. For example, the iPhone 4 in NZ was slightly cheaper than the iPhone 3GS at respective launches. I remember one year the MacBook pros increased in price by 20-30% but dropped again in the following refresh.
I assume that's why 99c songs and 99c apps aren't the same prices in non-US stores.
To get pricing for Lion and Snow Leopard, we examined each country's Apple Online Store and Lion launch pages. Some countries we looked at, notably China, Hong Kong, and South Korea, had no pricing announced for Lion so we skipped them.
