Apple Overtakes Research in Motion in U.S. Smartphone Usage Share

comscore apr11 smartphones
comScore today released the results of its April survey of mobile phone usage in the United States, finding that Apple has nudged past Research in Motion to claim the second spot among smartphone platforms behind Android. According to the data, Android continues to widen its lead and now holds 36.4% of the market, while Apple's iOS holds 26.0% and Research in Motion's BlackBerry operating system has slipped to 25.7%.

comscore apr11 phones
When looking at mobile phone manufacturers overall, Apple is now the fourth most-popular vendor with 8.3% of the market, once again barely beating out Research in Motion.

comScore's surveys of over 30,000 mobile phone subscribers examine installed user base rather than quarterly sales as with many other sources. Consequently, comScore's data examines a slightly different metric that is slower to respond to shifts in sales trends. Apple passed Research in Motion in quarterly U.S. shipments late last year, but the BlackBerry maker's historical lead had enabled it to hold off Apple in installed user base share until recently.

Related Forum: iPhone

Popular Stories

iPhone 17 Pro Blue Feature Tighter Crop

iPhone 17 Pro Launching in Three Months With These 12 New Features

Saturday June 14, 2025 5:45 pm PDT by
The iPhone 17 Pro and iPhone 17 Pro Max are three months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of June 2025:Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone X through iPhone 14 Pro have a...
iPadOS 26 App Windowing

Apple Explains Why iPads Don't Just Run macOS

Friday June 13, 2025 7:46 am PDT by
iPadOS 26 allows iPads to function much more like Macs, with a new app windowing system, a swipe-down menu bar at the top of the screen, and more. However, Apple has stopped short of allowing iPads to run macOS, and it has now explained why. In an interview this week with Swiss tech journalist Rafael Zeier, Apple's software engineering chief Craig Federighi said that iPadOS 26's new Mac-like ...
Logitech Logo Feature

Logitech Announces Two New Accessories for WWDC

Friday June 13, 2025 7:22 am PDT by
Alongside WWDC this week, Logitech announced notable new accessories for the iPad and Apple Vision Pro. The Logitech Muse is a spatially-tracked stylus developed for use with the Apple Vision Pro. Introduced during the WWDC 2025 keynote address, Muse is intended to support the next generation of spatial computing workflows enabled by visionOS 26. The device incorporates six degrees of...
iphone 16 pro models 1

17 Reasons to Wait for the iPhone 17

Thursday June 12, 2025 8:58 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models simultaneously, which is why we often get rumored features months ahead of launch. The iPhone 17 series is no different, and we already have a good idea of what to expect from Apple's 2025 smartphone lineup. If you skipped the iPhone...
iOS 26 Feature

Apple Seeds Revised iOS 26 Developer Beta to Fix Battery Issue

Friday June 13, 2025 10:15 am PDT by
Apple today provided developers with a revised version of the first iOS 26 beta for testing purposes. The update is only available for the iPhone 15 and iPhone 16 models, so if you're running iOS 26 on an iPhone 14 or earlier, you won't see the revised beta. Registered developers can download the new beta software through the Settings app on each device. The revised beta addresses an...
Mac Studio Feature

Apple Begins Selling Refurbished Mac Studio With M4 Max and M3 Ultra Chips at a Discount

Thursday June 12, 2025 10:14 am PDT by
Apple today added Mac Studio models with M4 Max and M3 Ultra chips to its online certified refurbished store in the United States, Canada, Japan, Singapore, and many European countries, for the first time since they were released in March. As usual for refurbished Macs, prices are discounted by approximately 15% compared to the equivalent new models on Apple's online store. Note that Apple's ...
m4 macbook air pink

Apple Now Selling Refurbished M4 MacBook Air Models

Friday June 13, 2025 3:34 pm PDT by
Apple today added M4 MacBook Air models to its refurbished store in the United States, making the latest MacBook Air devices available at a discounted price for the first time since they launched earlier this year. Both 13-inch and 15-inch MacBook Air models are available, with Apple offering multiple capacities and configurations. The refurbished devices are discounted by approximately 15...

Top Rated Comments

Aduntu Avatar
183 months ago
I made the mistake one time of thinking I would enjoy a BlackBerry more than an iPhone. Boy was I wrong.
Score: 9 Votes (Like | Disagree)
toddybody Avatar
183 months ago
I guess I was wrong about the whole iPhone Fad going belly up
Score: 6 Votes (Like | Disagree)
Laird Knox Avatar
183 months ago
I agree, but iOS is not the best mobile operating system.

*YAWN*

Yes, yes, we get it. iOS, Android, Win, Mac, Chevy, Ford, football, futball, yadda, yadda...
Score: 5 Votes (Like | Disagree)
TWSS37 Avatar
183 months ago
That's what you assumed I was speaking of. This whole conversation has to deal with market share. There are many different factors that affect a buyers decision and Android seems to win over on the majority of them because they have the better market exposure.

Please stop...
Score: 3 Votes (Like | Disagree)
Themaeds Avatar
183 months ago
Then the next buying decision would be what carrier can I use for this phone. Still, if you take any of these best selling Android phones individually they will not have as many sales as the iPhone has.

Yeah but that wasnt my point at all. Nice try. I just think its extremely naive to think that a majority of the Android base is made up of misguided, budget shoppers.
Score: 3 Votes (Like | Disagree)
Themaeds Avatar
183 months ago


For all we know many of the consumers are not educated enough to specifically ask for a phone with an Android OS...instead they are asking for the cheapest.

My household consists of 2 adults and 3 children. All 3 children are approaching the age where they will be asking for cell phones. When my wife and I decide to get them the phones Android's market share will be 3/5 of our household where Apple's will only be 2/5. There's no way I'm going to buy them the more expensive iPhone...

In my mind the iPhone has greater brand value than any other phone on the market. Brand value goes a long way.

I love this general assumption that everyone who isnt OS educated just walks into a cell store and asks for the cheapest phone available. If we apply a little logic to this wouldn't the phone with the best brand awareness be the first choice for someone who is "In the market" and not tech savvy?

Maybe this so called "Idiot" consumer was able to walk into a store and make an educated decision based on what they saw, felt and heard when trying out a phone.
Score: 3 Votes (Like | Disagree)