Apple Lowers iPod Prices Up to 10% in Australia
Apple yesterday lowered prices on its iPod lines in its Australian online store, dropping prices as much as 10% on some models.
The Australian dollar gained strength on the U.S. dollar in the latter half of 2010, moving from a low of 81 cents in June to near parity by October. The exchange rate for the two currencies has remained near that level since that time, with the Australian actually drifting a bit higher than the U.S. dollar over the past few days. Even with the price drops and accounting for taxes built into the Australian pricing, iPod prices remain a bit higher than they are in the United States, although that is common practice for Apple as it deals with higher distribution in many of its international markets and hedges against future currency fluctuations.
Apple is usually very slow in reacting to fluctuations in exchange rates, preferring to maintain stable price points in each country and typically only changing price points in response to currency fluctuations at the time of new product introductions. Consequently, it is unclear why Apple has decided to drop its iPod pricing, and only its iPod pricing, in Australia at this time. Apple's "Back to School" rebate program offering a free iPod touch with the purchase of a Mac did just end in Australia, but the same program also ended in New Zealand and Apple did not opt to reduce pricing in that country. New Zealand's dollar has not, however, gained as much value against the U.S. dollar over the past year as has the Australian dollar.
Popular Stories
Following nearly two years of rumors about a fourth-generation iPhone SE, The Information today reported that Apple suppliers are finally planning to begin ramping up mass production of the device in October of this year. If accurate, that timeframe would mean that the next iPhone SE would not be announced alongside the iPhone 16 series in September, as expected. Instead, the report...
Key details about the overall specifications of the iPhone 17 lineup have been shared by the leaker known as "Ice Universe," clarifying several important aspects of next year's devices. Reports in recent months have converged in agreement that Apple will discontinue the "Plus" iPhone model in 2025 while introducing an all-new iPhone 17 "Slim" model as an even more high-end option sitting...
Apple supply chain analyst Ming-Chi Kuo today shared alleged specifications for a new ultra-thin iPhone 17 model rumored to launch next year. Kuo expects the device to be equipped with a 6.6-inch display with a current-size Dynamic Island, a standard A19 chip rather than an A19 Pro chip, a single rear camera, and an Apple-designed 5G chip. He also expects the device to have a...
Apple typically releases its new iPhone series around mid-September, which means we are about two months out from the launch of the iPhone 16. Like the iPhone 15 series, this year's lineup is expected to stick with four models – iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max – although there are plenty of design differences and new features to take into account. To bring ...
Apple’s iCloud Private Relay service is down for some users, according to Apple’s System Status page. Apple says that the iCloud Private Relay service may be slow or unavailable. The outage started at 2:34 p.m. Eastern Time, but it does not appear to be affecting all iCloud users. Some impacted users are unable to browse the web without turning iCloud Private Relay off, while others are...
