Apple Launches '10 Billion App Countdown' Contest
Apple today launched a new
10 Billion App Countdown promotion to celebrate the upcoming milestone, awarding the user who downloads the 10 billionth app a $10,000 iTunes gift card.
As of today, nearly 10 billion apps have been downloaded from the App Store worldwide. Which is almost as amazing as the apps themselves. So we want to say thanks. Download the 10 billionth app, and you could win a US $10,000 iTunes Gift Card. Just visit the App Store, and download what could be your best app yet.
As noted in the official rules for the contest, users can make up to 25 contest entries per day by either downloading an app from the App Store or by filling out an alternate entry form.
Apple conducted a nearly identical contest just eleven months ago to celebrate 10 billion songs downloaded from the iTunes Store, illustrating just how quickly the App Store, which only launched two and a half years ago, has nearly caught up with the iTunes music store in download volume.
Popular Stories
In a social media post this week, Bloomberg's Mark Gurman reiterated that Apple is planning to release new AirPods with cameras "for Siri."
Last month, Gurman said these AirPods will likely be priced above the current AirPods Pro 3, which Apple sells for $249. As a result, he said Apple is likely considering using "AirPods Ultra" branding for the camera-equipped AirPods.
"AirPods Ultra"...
While the iPhone 18 Pro and iPhone 18 Pro Max are not launching until September, there are already plenty of rumors about the devices.
It was initially reported that the iPhone 18 Pro models would have fully under-screen Face ID, with only a front camera visible in the top-left corner of the screen. However, the latest rumors indicate that only one Face ID component will be moved under the...
Apple has all but given up on the Vision Pro after the M5 model failed to revitalize interest in the device, MacRumors has learned. Apple updated the Vision Pro with a faster M5 chip and a more comfortable band in October 2025, but there were no other hardware changes, and consumers still weren't interested.
The Vision Pro has been criticized for its high price tag and its uncomfortable...
