AT&T Joins Apple's Record-Setting Quarter With 5.2 Million iPhone Activations
AT&T today announced its financial results for the third quarter of 2010, revealing that it activated a record 5.2 million iPhones during the quarter. The number was significantly higher than the previous record of 3.2 million activations set last quarter.
AT&T's third-quarter integrated device growth included 5.2 million iPhone activations, the most iPhone activations ever in a quarter. This is 62 percent more than the previous quarterly record of 3.2 million activated in the second quarter of 2010. Approximately 24 percent of those activations were for customers who were new to AT&T.
The share of iPhone activations going to new AT&T customers continued to decline, as it has over the past several quarters, presumably due to a shrinking base of potential customers who have not yet switched and a significant existing base of existing iPhone users who were ready to upgrade their handsets to the iPhone 4.
AT&T has noted in the past that "activations" reported during a quarter include previously-sold devices being reactivated by new customers, such as when an older-model iPhone is passed down to a relative or sold. Consequently, comparisons between AT&T's iPhone activation data and Apple's device sales numbers, which included a record-shattering 14.1 million iPhones for the quarter, are not valid.
Even beyond the iPhone, AT&T customers are continuing to shift to "integrated devices", handsets offering a virtual or physical QWERTY keyboard. AT&T reports that 57.3% of its postpaid user base is now on such devices, up from 42% just a year earlier.
Popular Stories
Apple's second-generation AirPods Pro are finally nearing launch, with a release expected later this year. If you are considering upgrading to the new AirPods Pro once they are released, keep reading for a list of five new features to expect.
In addition to all-new features, the second-generation AirPods Pro will likely adopt some features added to the standard AirPods last year.
H2 Chip
...
Apple's rumored 10th-generation iPad is currently in production and will feature "major" design changes, according to a report from Taiwanese website DigiTimes.
A mockup of the potential 10th-generation iPad design by Renders By Shailesh The report did not provide any specific details about the 10th-generation iPad's new design, but rumors suggest the device will feature a larger 10.5-inch...
Apple today seeded the sixth betas of upcoming iOS 16 and iPadOS 16 updates to developers for testing purposes, with the updates coming a week after Apple released the fifth developer betas.
Registered developers can download the iOS and iPadOS 16 profiles from the Apple Developer Center, and once installed, the betas will be available over the air.
iOS 16 introduces a revamped Lock...
There's just about a month to go until Apple holds its annual September event focusing on new iPhone and Apple Watch models. We thought we'd take a quick look at everything that's rumored for Apple's September event to give MacRumors readers a rundown on what to expect when the first fall event rolls around.
iPhone 14
The iPhone 14 can probably be described more as an "iPhone 13S" because...
The Apple Watch SE was announced in September 2020 and has been a popular Apple Watch model for customers looking for their first smartwatch or an affordable Apple Watch. Apple Watch SE customers may be wondering, however, what's in store for them with the upcoming Apple Watch Series 8 and what new features they can expect. Continue reading to find out. Apple Watch SE vs. Apple Watch Series ...
It's crazy to think about, but next month will mark five years since Apple announced the Apple Watch Series 3. Despite being a severely antiquated smartwatch, the Series 3 has remained at the bottom of Apple's lineup for $199.
Suppose you're still holding on to your Apple Watch Series 3. In that case, this article will list all the major new features and changes you'll get if you decide to...
Apple is aiming to hold its first fall event on Wednesday, September 7, reports Bloomberg's Mark Gurman. The event will focus on the iPhone 14 models and the Apple Watch Series 8.
The standard iPhone 14 models are expected to get few changes, but the iPhone 14 Pro models will include updated camera technology, the removal of the notch in favor of a pill-shaped and hole-punch cutout, an A16...
