Apple Reportedly Looking to Push Monthly iPad Production to 3 Million
According to a new research note from Morgan Stanley analyst Katy Huberty, Apple's manufacturing partners are now pushing out two million iPads per month, with Apple urging them to boost production to three million per month for the fourth quarter of this year.
Says Huberty, "Apple recently indicated to its suppliers a desire to move to 3 million per month in C4Q10. This implies a run rate of 36 million in CY11, close to the current 40 million supply chain forecast."
Huberty's comments suggest that the 2-million production rate is a new milestone, although a report from early July claimed that Apple was planning for about 2.3 million units that month. A few weeks earlier than that, Apple was claimed to have been shooting for production rates of 2.5 million per month by the end of the year, and today's report suggests that Apple has continued to increase its targets in order to meet strong demand for the tablet device.
Apple's increased iPad production has apparently finally helped the company to close the supply-demand gap, with shipping date estimates for orders placed through its online store dropping rapidly over the last several weeks before reaching the minimum "within 24 hours" level just last weekend.
The rapid decrease of shipping estimates had led to questions about whether increased production or sagging demand was driving the supply-demand ratio into balance, but it appears that Apple's continued increases in production are at least a major factor in achieving equilibrium.
Top Stories
Apple can be expected to launch an updated high-end Mac mini with a new design and a faster "M1X" Apple silicon processor in the "next several months," Bloomberg's Mark Gurman reports.
In the latest publication of his Power On newsletter, Gurman writes that a new high-end Mac mini, which has previously been reported to feature a new design with additional ports, can be expected to replace...
In a newly published support document on its website, Apple has acknowledged an error that some users may receive when they try to use a scanner with a Mac in the Image Capture app, Preview app, or the Printers & Scanners section of System Preferences.
A screenshot of the error message from the HP Support Community When attempting to use a scanner with a Mac, Apple said users might get an...
Starting with iOS 15, iPadOS 15, and macOS Monterey, users with a paid iCloud+ storage plan can personalize their iCloud email address with a custom domain name, such as johnny@appleseed.com, and the feature is now available in beta.
iCloud+ subscribers interested in setting up a custom email domain can visit the beta.icloud.com website, select "Account Settings" under their name, and select ...
To commemorate the tenth anniversary of the iPhone, Apple marketing chief Phil Schiller sat down with tech journalist Steven Levy for a wide-ranging interview about the smartphone's past, present, and future.
The report first reflects upon the iPhone's lack of support for third-party apps in its first year. The argument inside Apple was split between whether the iPhone should be a closed...
A large number of late 2013 and mid 2014 13-inch MacBook Pro owners are reporting that the macOS Big Sur update is bricking their machines. A MacRumors forum thread contains a significant number of users reporting the issue, and similar problems are being reported across Reddit and the Apple Support Communities, suggesting the problem is widespread.
Users are reporting that during the...
Wednesday April 21, 2021 6:38 am PDT by
Sami FathiApple yesterday announced a completely redesigned 24-inch iMac with the M1 Apple silicon chip. The new iMac, the first major redesign of the Mac desktop computer since 2012, has several changes compared to the previous generation.
In the aftermath of the event, a few new features and tidbits may have slipped under the radar, so we’ve compiled this list of some of the less-talked-about...
Friday September 3, 2021 2:19 am PDT by
Sami FathiYouTube says it has passed 50 million subscribers for its Premium and Music subscriptions, making it the "fastest growing music subscription" service in the world, according to YouTube's global head of music, Lyor Cohen. YouTube says that it has more than 50 million paying subscribers collectively across YouTube Premium and YouTube Music. The Google-owned service says it attributes this...
The finish line is in sight! Apple's annual iPhone event is likely just a week or so away and all eyes will be on the company as it unveils the next version of its most popular product line. With any luck, we'll also see the next-generation Apple Watch and perhaps even some new AirPods.
Other news this week saw Apple making some more changes to its App Store policies in response to a...
A normal-looking Lightning cable that can used to steal data like passwords and send it to a hacker has been developed, Vice reports.
The "OMG Cable" compared to Apple's Lightning to USB cable. The "OMG Cable" works exactly like a normal Lightning to USB cable and can log keystrokes from connected Mac keyboards, iPads, and iPhones, and then send this data to a bad actor who could be over a...
We've seen a lot of teasers about the Beats Studio Buds over the past month since they first showed up in Apple's beta software updates, and today they're finally official. The Beats Studio Buds are available to order today in red, white, and black ahead of a June 24 ship date, and they're priced at $149.99.
The Studio Buds are the first Beats-branded earbuds to truly compete with AirPods...
