New MacBook Pros Max Out at 16GB RAM Due to Battery Life Concerns
Despite featuring more energy efficient Skylake processors, faster SSDs, better GPUs, and new thermal architecture, Apple's revamped MacBook Pros continue to max out at 16GB RAM.
Many customers have been wondering why Apple didn't bump up the maximum RAM to 32GB, including MacRumors reader David, who emailed Apple to ask and got an explanation from marketing chief Phil Schiller. According to Schiller, more than 16GB RAM would consume too much power and have a negative impact on battery life.

Question from David: The lack of a 32GB BTO option for the new MBPs raised some eyebrows and caused some concerns (me included). Does ~3GBps bandwidth to the SSD make this a moot issue? I.e. memory paging on a 16GB system is so fast that 32GB is not a significant improvement?
Schiller's answer: Thank you for the email. It is a good question. To put more than 16GB of fast RAM into a notebook design at this time would require a memory system that consumes much more power and wouldn't be efficient enough for a notebook. I hope you check out this new generation MacBook Pro, it really is an incredible system.
While most average customers likely couldn't utilize 32GB RAM, the MacBook Pro is aimed at professionals who need more computing power and who may occasionally feel the constraints of being limited to 16GB RAM. There will undoubtedly be customers who are disappointed that Apple has not offered a choice between better performance and battery life.
For the 2016 MacBook Pro, Apple was able to reach "all-day battery life," which equates to 10 hours of wireless web use or iTunes movie playback. That's an hour improvement over the previous generation in the 15-inch machine, and a small step back in the 13-inch machine.
While none of Apple's portable machines offer more than 16GB RAM, 32GB of RAM is a high-end custom upgrade option in the 27-inch iMac.
Update: Apple provided a bit more detail to Dan Frakes of The Wirecutter, noting that Apple elected to use LPDDR3 RAM, which is limited to 16 GB per chip, due to its performance/energy ratio. A reddit commenter notes that Intel's Skylake chips do not support the faster and more efficient LPDDR4 standard.
Popular Stories
Apple today seeded the release candidate version of iOS 18.5 to developers and public beta testers, giving us a look at the final version of the update that will be provided to the public next week.
With the release candidate, Apple provided release notes, so we have a more complete look at the new features that are included in the update, including those that weren't found during the beta...
If you owned a Siri-compatible device and had an accidental Siri activation between September 17, 2014 and December 31, 2024, you could be eligible for a payment from Apple as part of a class action lawsuit settlement.
Apple in January agreed to pay $95 million to settle a class action lawsuit involving Siri spying accusations, and a website to distribute the funds has now been set up and...
We've still got months to go before the new iPhone 17 models come out, but a combination of dummy models and leaks have given us some insight into what we can expect in terms of camera changes.
Apple is adding new camera features, and changing the design of the camera bump for some models. You might be skeptical of dummy models, but over the years, they've proven to be a highly accurate...
In its press release for the new Pride Band today, Apple said that iOS 18.5 is "upcoming," following more than a month of beta testing.
We expect the iOS 18.5 Release Candidate to be released this week, and this should be the final beta version, barring any last-minute bugs or changes. The software update should then be released to the general public next week.
iOS 18.5 is a relatively...
The first iOS 19 beta is just one month away, and there are already many new features and changes that are expected with it.
Apple should seed the first iOS 19 beta to developers immediately following the WWDC 2025 keynote, which is scheduled for Monday, June 9. Following beta testing, the update should be released to the general public in September.
Below, we recap the key iOS 19 rumors...
Apple plans to release its first foldable iPhone next year, according to several reporters and analysts who cover the company.
In his Power On newsletter today, Bloomberg's Mark Gurman said the foldable iPhone will offer two key advantages over other foldable smartphones.
First, he said the foldable iPhone will have a "nearly invisible" crease when unfolded. This means the device's...
Apple's upcoming foldable iPhone will feature a new type of display panel developed by Samsung that has never been used in a foldable product, claims a source with links to Apple's supply chain.
According to the account yeux1122 on the Korean Naver blog, the foldable iPhone will use a custom display process for which Apple will hold branding trademark rights, and that meets Apple's stringent ...
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...