Apple Releases 'Every Dimension' TV Commercial for Retina MacBook Pro

macbook pro retina hand
Apple has just released a new TV ad for the Retina MacBook Pro, naturally focusing on the breakthrough Retina display included in the machine unveiled yesterday.

The radical new MacBook Pro with Retina display. Innovation in every dimension.


While Apple has had several high-profile Mac ad campaigns such as "Get a Mac" and "Switch" , the company only rarely advertises specific Mac products in television commercials. But with the revolutionary new form factor and Retina display in the new MacBook Pro, Apple is clearly interested in drawing widespread attention to the product.

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Top Rated Comments

ECUpirate44 Avatar
178 months ago
First Mac commercial i've seen in years. Rejoice!
Score: 60 Votes (Like | Disagree)
178 months ago
I want it..

HAHA wish I could afford it...
Score: 24 Votes (Like | Disagree)
178 months ago
Are new commercials for Apple products really worth a page 1 post? Isn't that just an advertisement, too?

Well, 99% of the articles will be about Apple; note the "macrumors" domain name. Anyone coming to the forum is looking for Apple info, so it's not like a soda ad placement or something. It's legitimate news in that it shows what Apple's focus is, relevant for both investors and consumers alike. I for one do not watch TV, so I don't see popular-culture ads. Furthermore, if these forums don't constantly post fresh articles, people will stop visiting.
Score: 16 Votes (Like | Disagree)
178 months ago
Insanely great commercial :)
Score: 16 Votes (Like | Disagree)
Ljohnson72 Avatar
178 months ago
Love it!
Score: 14 Votes (Like | Disagree)
AustinIllini Avatar
178 months ago
Too expensive for my taste, but it's good Apple can flex its muscles a bit.
Score: 12 Votes (Like | Disagree)