Stunning Photo of Glass Staircase at Amsterdam Retail Store

Thomas Schlijper posts a stunning photo of the glass staircase at Apple's new Amsterdam retail store in the historic Hirsch building. The store, which opens to the public this Saturday, is Apple's first in the Netherlands.


Previously-revealed floor plans for the location show a large two-level store with a massive 20-seat Genius Bar extending along one wall of the first floor. In the weeks leading up to the opening, Apple has been concealing the store's interior with striking orange window coverings.

Top Rated Comments

(View all)

34 months ago

The photographer must have breached some contract. Though it is good to know that Apple hires locals photographers on these assignments.


Actually: Apple didn't hire me. Worse: Apple refused to host me at the press opening, for unknown reasons. Happily they uncovered the windows the day before the opening, that's how I could make this shot :-)
Rating: 15 Votes
34 months ago

I dunno, I admire the technology and engineering required to create stairs like this, but I also find it pretty gaudy.

In terms of safety, longevity, and maintenance, glass is really not a good material for things that people walk on or constantly stay in close proximity to.


I'd like to know the basis for your research or data on glass, this specific glass if you have it, that confirms it is not good for "safety, longevity and maintenance" and even more, "things people walk on or constantly stay in close proximity to." Have you actually read background on the development of this glass? It was published some time ago.
Everybody is entitled to their opinion on the webs., like "it's gaudy"...just like sitting around a bar and having beers and everybody spouts their likes and dislikes...but the glass info? improving that?
Rating: 11 Votes
34 months ago

I dunno, I admire the technology and engineering required to create stairs like this, but I also find it pretty gaudy.

In terms of safety, longevity, and maintenance, glass is really not a good material for things that people walk on or constantly stay in close proximity to.


What are you basing this observation on, the panes of glass in your house, the windshield in your car? Modern architectural glass couldn't be more different.
Rating: 11 Votes
34 months ago
and this is what the Apple haters just don't get. Apple put effort into their **** :P
Rating: 10 Votes
34 months ago
Send me to Holland.
Rating: 9 Votes
34 months ago



I imagine everyone using those stairs will be wearing pants?


Or very confident.
Rating: 9 Votes
34 months ago
It's nice to see such sensitive architecture in such a beautiful building.
Rating: 7 Votes
34 months ago

I'm actually an architect with 20 years experience and have done my share of high-end retail and restaurants, thanks.


I'm not an architect and know nothing at all about making glass staircases, but I know there are lots of different ways of making glass, with varying properties.

So do you actually know the type of glass which is being used in this Apple staircase and the strength/durability properties of it, or does it not matter really because your experience is wide enough to have a full understanding of the different options?

Are you saying, perhaps, that it is impossible to make glass tough enough for something like that staircase to be durable, or is it that you could theoretically make glass that tough but it would be far too expensive?
Rating: 6 Votes
34 months ago

So true, Steve used to approve the shape of your **** before you where allowed to flush?!?!


what?
Rating: 5 Votes
34 months ago
Reminds me of a story I heard when I got my first management job. I was having lunch with the Regional VP of sales and he said, "A company is like a transparent glass staircase. The guy at the top looks down and all he sees are heads. The guys at the bottom look up and all they see are ...."
Rating: 3 Votes

[ Read All Comments ]