We've been following the development of Apple's first Dutch retail store for some time now, as issues over historic preservation have slowed the timetable for construction at the landmark Hirsch building in Amsterdam. But things now appear to be coming together as iPhoneclub.nl [Google translation] and One More Thing [Google translation] offer a number of details on plans for the store, which seems to be headed for a February 18 opening.
According to reports, much of the store staff is currently in training at the Amsterdam Hilton, while Geniuses have been trained at a number of UK stores. A third-party company responsible for the maintenance services on the store once it is opened is reportedly set to begin work in mid-February, with One More Thing specifically claiming that the opening will take place on February 18.
Among the interesting developments in recent days was a windstorm over the weekend that pulled away some of the coverings from the exterior of the store to reveal the spiral glass staircase that customers will see front and center upon entering the two-level store.
Floor plans obtained by One More Thing show product displays and a massive 20-seat Genius Bar on the first level of the store, with additional product displays, third-party accessories, training and set-up, and a Briefing Room filling out the second floor. The store is topped with a pyramid-shaped glass roof over a portion of the sales floor, with the second floor left open as a void to allow the light to filter down to the first floor and increase the store's openness. Offices for Apple's operations in the region will be located on upper floors of the building.
The iPhone 17 Pro and iPhone 17 Pro Max are around three months away, and there are plenty of rumors about the devices from credible sources.
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The full description of...
Apple has long been working towards an iPhone with an all-screen design, and it might finally achieve the feat in a few more years from now.
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Apple provided developers with the second beta of iOS 26, introducing the first changes and refinements to the new operating system since it debuted after the WWDC keynote. Because we're early in the beta testing process, there are quite a few tweaks to iOS 26, which we've rounded up below.
Control Center
The background behind the Liquid Glass Control Center buttons has more blur, allowing...
With the second beta of iOS 26 that Apple provided to developers today, Apple addressed one of the major complaints that people have had with Liquid Glass.
iOS 26 beta 1 on left, iOS 26 beta 2 on right
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Apple's upcoming iPhone 17 Pro and iPhone 17 Pro Max models are rumored to be equipped with a vapor chamber cooling system, and a leaker known as Majin Bu today shared a photo of an alleged copper thermal plate for the system.
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Saturday June 21, 2025 11:18 am PDT by Joe Rossignol
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Emoji Game
Apple News+ subscribers in the U.S. and Canada can play a new Emoji Game, which tasks players with completing words and phrases with emoji.
This is the fifth game that is...
Apple is running a new promotion that offers free AirPods to qualifying customers.
Now through September 30, college and university students in the U.S., Canada, Mexico, and Singapore can receive free AirPods 4 when they purchase an eligible new Mac or iPad from Apple. AirPods Pro 2 are also available at a discount.
If you do not want AirPods, the promotion also offers various other...
Why "they" down voted you is beyond My comprehension.:confused:
Must have been comments from the Northies.:p
Brabant would be a good place for the next one, s'Hertogenbosch would be perfect.
If all the People from Brabant could get a share of the sales of Essent all of them could afford a new iPad.:cool:
But instead of that the government decided to Tax the province more, talk about unfair:(
Brabant is the Motor of the Netherlands, whether you like it in the north(Holland provinces) or not.
Became time though, although not the biggest market people have been buying Apple's stuff for ages there.
On the other side, who cares, don't live there anymore.
Not good news for iCentre and MacHouse which are both only 5 minutes away. They currently have a total lack of differentiation over the Apple store, are much smaller in terms of floor space and therefore have less products to offer. They will need to do something in order to survive, but this will be difficult if they can't compete on the product level. Service-wise they are also screwed with the amount of geniuses and seminars the Apple Store will offer, and you can bet that the Apple Store will get new products with limited supply before APR's do.
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.
