Apple Posts Video of iBooks and iTunes U Media Event - MacRumors
Skip to Content

Apple Posts Video of iBooks and iTunes U Media Event

schiller ipad bio textbook intro
Following today's media event that saw the introduction of iBooks 2 with new iPad digital textbooks alongside expanded iTunes U functionality, Apple has now posted video of the event to its site. The video is also available as a podcast video download in HD and standard formats. Among today's announcements:

- Apple Launches iBooks 2 with Interactive Textbooks
- 'iBooks Author' eBook Authoring App for Mac Now Available
- iTunes U for iPad Retools the Learning Experience

Our additional coverage includes:

- Hands-On Video With Apple's Digital Textbooks
- Some iPad Textbooks Weigh In Above Apple's 2GB Book Size Limit
- iBooks Textbook Sales: Authors Set Pricing Up to $14.99, Apple Takes 30%, iBooks-Exclusive
- New iBooks 'Not Technically' in ePub Format

Popular Stories

8 CarPlay Features in iOS 27 Feature

Which iOS 27 CarPlay Features Actually Work in Your Car?

Thursday September 17, 2026 4:17 am PDT by
In iOS 27, available now, CarPlay gets its biggest update in years, but some features depend on what type of car you have rather than your iPhone model. Some of the biggest additions won't do anything in the vast majority of vehicles on the road today. Here's how the new features pan out. Works in Any CarPlay Vehicle Custom widgets: In iOS 27, CarPlay is no longer limited to Apple's handful ...
iphone 18 pro max prepare

iPhone 18 Pro Max Requires 'Prepare to Ship' Battery Drain Before Shipping

Friday September 18, 2026 4:27 pm PDT by
The iPhone 18 Pro Max has a battery capacity over 20 watt-hours, which means there are additional shipping requirements. If an iPhone 18 Pro Max needs to be shipped somewhere, its maximum battery capacity has to be limited through firmware. According to Apple, the iPhone 18 Pro Max uses an "innovative battery-firmware solution" that limits battery capacity to below 20Wh between when the...
Apple Watch New Charging Puck

Here's Why a New Apple Watch Charging Puck Was Just Released

Wednesday September 16, 2026 8:53 am PDT by
The new Apple Watch Series 12 and Apple Watch Ultra 4 have hardware changes that allow for faster charging, but you will need to use the new version of the Apple Watch Magnetic Fast Charger included in the box in order to achieve this boost. If you need extra ones for your own charging stands or travel or so forth, Apple released the new version of the charger on its online store last week, with...

Top Rated Comments

Will do good Avatar
191 months ago
I missed Steve on stage... :(
Score: 12 Votes (Like | Disagree)
191 months ago
didnt even know iTunes U existed, is that another PING.

Nope iTunes U was great and they made it better.
Score: 11 Votes (Like | Disagree)
BC2009 Avatar
191 months ago

...
What nonsense. You have to carry a few books around at Uni, so what? Did this really need 'fixing'? I didn't pass all the time ago through moaning about a heavy bag, students just get on with it. And most of the time you're in a library anyway, tucked away with your own stash of books. I can have as many books as I want open, and just used some PostIt's to keep important pages. You own a book;

[LIST=1]
* It doesn't live off a battery.
* You drop it, it doesn't smash.
* You buy the books you need without a base cost just to 'read' them.
* Re-sell value.
* Using 'real' books would develop better cognitive skills than learning how to use an iPad.


Call it sentimental value, but I can't see myself warming to a virtual 'textbook' in my iBook shelf, which is basically a piece of a software anyway. Many of the texts I bought for University are beautiful things, and I pride having them sit on my shelf, ready to flick through. They may not be 'interactive', but isn't that what an imagination is for?
....

Back in my day we WALKED to school. We didn't have no SCHOOOOOL BUS. NO SIR! We walked in the snow uphill, BOTH WAYS! We didn't need no new-fangled CAL-CU-LA-TERS. We counted on our fingers. Some kids didn't even have ten fingers because they lost some to frost bight in the snow. But, that was the way it was, and we liked it. BY GOLLY WE LOVED IT!
Score: 9 Votes (Like | Disagree)
191 months ago
You still need to pay £395 for the iPad.

Yeah, or you could buy college textbooks for $200 a piece. I could easily see myself using this. Can't believe some of you who think this is a bad idea.
Score: 6 Votes (Like | Disagree)
191 months ago
Phil's looking good.

He really is, looks far fitter and isn't pouring with sweat onstage. Thought he delivered a very clear keynote.
Score: 6 Votes (Like | Disagree)
flipperfeet Avatar
191 months ago
apple corp. want educate the children with its version of history, science, religion ect. through these "interactive books". Social Lobotomy.

Did you watch something different than the rest of us? They introduced authoring, publishing and distribution tools today; they did not announce any of their own books. In fact there is no original content outside of tutorials for Apple products available from Apple in iTunes or iBooks. So I do not know where you came to the conclusion that Apple has any particular point of view on history, science or religion they want to put in children's heads.
Score: 5 Votes (Like | Disagree)