Next Generation Apple TV Identified as Codename J33

j33
9to5Mac identifies the next generation Apple TV as codename "J33" based on newly found references from the iOS 5.1 beta. Previous references had pinpointed the "AppleTV3,1" in earlier versions of iOS 5, which appears to be the corresponding product id. The "J33" codename doesn't provide any more information about the device, but just provides an extra little hint that Apple is working on a next generation device.

A new Apple TV could integrate Apple's new A5 processor, which offers much faster graphics processing, and include true 1080p support. But unless Apple plans on offering 1080p content on iTunes, that feature would be of limited use to the majority of consumers. Fortunately, Apple has been rumored to be prepping movie studios to start submitting 1080p content to iTunes.

Related Roundup: Apple TV
Buyer's Guide: Apple TV (Don't Buy)

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Top Rated Comments

damir00 Avatar
177 months ago
1080p, a "real" GPU, and iOS appstore, and I'd be a buyer for sure.

No question about it.

Especially if someone sold a wireless gamepad for it. :)
Score: 3 Votes (Like | Disagree)
theSeb Avatar
177 months ago
If iTunes started selling 96 kHz/24 bit (or higher) music, I would be all over it.
Score: 3 Votes (Like | Disagree)
1goodidea Avatar
177 months ago
An AppleTV app store is what I want before upgrading from my 1st gen.
Score: 3 Votes (Like | Disagree)
notjustjay Avatar
177 months ago
Some NAS devices come with an iTunes server, but it only serves music. You cannot use it for any other media and Apple won't license this functionality to 3rd parties. :mad:

All my media is centrally stored on my NAS. Why can't Apple TV access this directly without needing a PC or Mac running iTunes?

If the new Apple TV could do this, and be 1080p, it would be the perfect device. I would upgrade my existing one and buy more for every TV in the house. If Apple is so insistent on tying it into their own ecosystem then they could restrict the integration to the Time Capsule. I don't care, I'd still buy one. Then Apple gets to sell me two devices instead of just one. Everyone wins.
Score: 2 Votes (Like | Disagree)
Chris9999 Avatar
177 months ago
Give us pc-free functionality

All my media is centrally stored on my NAS. Why can't Apple TV access this directly without needing a PC or Mac running iTunes?
Score: 2 Votes (Like | Disagree)
Thanatoast Avatar
177 months ago
Maybe that's why we didn't get AirTunes movies, they were waiting for 1080P to come available. Now we don't need TB's of hard drive space to store them on. I'm liking this fantasy of mine.
Score: 2 Votes (Like | Disagree)