Amazon this week introduced one of the first discounts on Apple's brand new 15-inch M3 MacBook Air. Only one model is on sale: the 256GB 15-inch M3 MacBook Air in Starlight is available for $1,234.00, down from $1,299.00.
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At $65 off, this is a new all-time low price on the 15-inch M3 MacBook Air. Best Buy has a larger selection of deals with essentially every 13-inch and 15-inch M3 MacBook Air on sale at $50 off, but the catch is you'll need a My Best Buy Plus/Total membership to see the deals.
Additionally, we're tracking fresh discounts on the previous generation 13-inch M2 MacBook Air at Best Buy. You can get the 256GB model for $899.00 in all colors and the 512GB model for $1,099.00 in all colors. Both of these are $100 markdowns and all-time low prices.
Saturday February 7, 2026 9:26 am PST by Joe Rossignol
Apple today shared an ad that shows how the upgraded Center Stage front camera on the latest iPhones improves the process of taking a group selfie.
"Watch how the new front facing camera on iPhone 17 Pro takes group selfies that automatically expand and rotate as more people come into frame," says Apple. While the ad is focused on the iPhone 17 Pro and iPhone 17 Pro Max, the regular iPhone...
Monday February 9, 2026 6:24 am PST by Joe Rossignol
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps.
The feature is currently available in 13 U.S. states and Puerto Rico, and it is expected to launch in at least seven more in the future.
To set up the...
New MacBook Pro models with the M5 Pro and M5 Max chips could arrive as soon as Monday, March 2, according to Bloomberg's Mark Gurman.
In today's "Power On" newsletter, Gurman said that the release of new MacBook Pro models is tied to the release of macOS Tahoe 26.3. The launch is said to be slated for as early as the week of March 2. He added that the M4 Pro and M4 Max models on sale today...
Tuesday February 10, 2026 6:33 am PST by Joe Rossignol
It has been a slow start to 2026 for Apple product launches, with only a new AirTag and a special Apple Watch band released so far. We are still waiting for MacBook Pro models with M5 Pro and M5 Max chips, the iPhone 17e, a lower-cost MacBook with an iPhone chip, long-rumored updates to the Apple TV and HomePod mini, and much more.
Apple is expected to release/update the following products...
Thursday February 5, 2026 12:22 pm PST by Joe Rossignol
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld.
The report, citing industry sources, is available in English on Macworld.
Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
I will gladly test out any M3 Air system, even with the stock 8 GB of RAM, for anyone. You will likely have to buy a second one for yourself, but the joys of knowing what to expect might be too important for you to pass up. ;)
You can tell by sales everywhere… across the west that things are just not selling. I mean i think its a positive environmentally… i think we need to have a sit down and think about how our economies can develop in the near future… the constant cycle of increased sales can not go on forever as things are.
Very few companies seem to be addressing the situation… it’s the definition of stupid, doing the same things over and over and expecting a different result. They need a new sustainable economic model.
Ive been looking around a few apple stores recently and they were very very quiet, everywhere seems quiet. People are just not buying.
This is Amazon doing a very small discount. Amazon and Bestbuy do most of their sales on “discounted” products because that is what people expect from them. People are much less likely to buy something at list price from either vendor. This is a token discount to bring the price below list. This doesn’t really say anything about how the overall product is selling.
A lot of folks are saying buy the M2 while the price is low... and that's not a bad strategy, but this person put out there why the M3 might deserve a second look.
bottom line is there are enough features out there that are different that over the life of the machine might justify the price difference.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
