Apple Has Sold Approximately 200,000 Vision Pro Headsets
Apple has sold upwards of 200,000 Vision Pro headsets, MacRumors has learned from a source with knowledge of Apple's sales numbers. Apple began accepting pre-orders for the Vision Pro on January 19, so the headset has been available for purchase in the U.S. for 10 days.

Last Monday, Apple analyst Ming-Chi Kuo claimed that Apple had sold an estimated 160,000 to 180,000 Vision Pro units during the pre-order weekend for the device, so sales may have slowed somewhat since then.
Vision Pro headsets for launch day home delivery sold out within hours of pre-orders launching, and in-store pickup options followed shortly after, so it is no surprise that interest in the headset has started to wane somewhat after the initial rush of orders.
Media reviews for the Vision Pro are set to go live on Tuesday, and that could push more sales, plus there will likely be an uptick in purchases after actual consumers begin sharing hands-on experiences.
Kuo has warned that demand for the Vision Pro could taper off quickly because of the niche market for the device. The headset is priced at $3,500, which puts it out of range of many consumers. Rumors have suggested that Apple is prepared for a limited number of sales, due both to the high price of the Vision Pro and difficulty producing it.
Apple is expected to produce around half a million Vision Pro headsets, but whether it will sell that many remains to be seen.
Popular Stories
Apple is preparing to launch a dramatically thinner iPhone this September, and if recent leaks are anything to go by, the so-called iPhone 17 Air could boast one of the most radical design shifts in recent years.
iPhone 17 Air dummy model alongside iPhone 16 Pro (credit: AppleTrack)
At just 5.5mm thick (excluding a slightly raised camera bump), the 6.6-inch iPhone 17 Air is expected to become ...
Apple may have canceled the super scratch resistant anti-reflective display coating that it planned to use for the iPhone 17 Pro models, according to a source with reliable information that spoke to MacRumors.
Last spring, Weibo leaker Instant Digital suggested Apple was working on a new anti-reflective display layer that was more scratch resistant than the Ceramic Shield. We haven't heard...
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...
Apple has completed Engineering Validation Testing (EVT) for at least one iPhone 17 model, according to a paywalled preview of an upcoming DigiTimes report.
iPhone 17 Air mockup based on rumored design
The EVT stage involves Apple testing iPhone 17 prototypes to ensure the hardware works as expected. There are still DVT (Design Validation Test) and PVT (Production Validation Test) stages to...
This week marks the 10th anniversary of the Apple Watch, which launched on April 24, 2015. Yesterday, we recapped features rumored for the Apple Watch Series 11, but since 2015, the Apple Watch has also branched out into the Apple Watch Ultra and the Apple Watch SE, so we thought we'd take a look at what's next for those product lines, too.
2025 Apple Watch Ultra 3
Apple didn't update the...
All upcoming iPhone 17 models will come equipped with 12GB of RAM to support Apple Intelligence, according to the Weibo-based leaker Digital Chat Station.
The claim from the Chinese leaker, who has sources within Apple's supply chain, comes a few days after industry analyst Ming-Chi Kuo said that the iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max will all be equipped with 12GB of RAM.
...
In a victory for Epic Games, Apple was today found to be in violation of a 2021 injunction that required it to allow developers to direct customers to third-party purchase options on the web using in-app links.
Judge Yvonne Gonzalez Rogers, who has been handling the Apple vs. Epic Games dispute for the last five years, said that Apple is in "willful violation" of the injunction she issued to ...
Apple's iPhone 18 lineup will introduce a major leap in memory performance, according to new information shared today by Weibo-based leaker Digital Chat Station. Apple is reportedly planning to equip the 2026 models with a high-capacity six-channel LPDDR5X memory configuration, significantly upping the memory bandwidth for future AI features and multitasking.
Expanding the memory bandwidth...