EU Chief Calls on Apple CEO Tim Cook to Open Hardware and Software Ecosystem

EU industry chief Thierry Breton today publicly called on Apple CEO Tim Cook to open the company's ecosystem of hardware and software to rivals (via Reuters).

European Commisssion
Following an in-person meeting with Cook earlier today in Brussels, Belgium, Breton told Reuters:

The next job for Apple and other Big Tech, under the DMA (Digital Markets Act) is to open up its gates to competitors. Be it the electronic wallet, browsers or app stores, consumers using an Apple iPhone should be able to benefit from competitive services by a range of providers.

The EU's Digital Markets Act seeks to curtail the power of major tech companies. Designated "gatekeeper" platforms will now face prohibition against favoring their own services over those of rivals. Earlier this month, Apple's App Store, Safari, and iOS were officially classified as gatekeepers. Apple is expected to add support for sideloading apps from outside the ‌App Store‌ on iPhones and iPads in Europe via an update to iOS 17 due to the DMA's requirements.

Breton went on to be critical of Apple's argument that security and privacy are the reasons it protects its closed ecosystem. "EU regulation fosters innovation, without compromising on security and privacy," Breton added. After the discussion, Cook today visited a local Apple retail store in Brussels:

Apple apparently declined to respond to Breton's latest remarks.

Note: Due to the political or social nature of the discussion regarding this topic, the discussion thread is located in our Political News forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.

Popular Stories

Home Hub Command Center with Dome Base Feature

Apple Working on All-New Operating System

Saturday August 16, 2025 6:45 am PDT by
Apple is developing an all-new operating system codenamed "Charismatic," according to Bloomberg's Mark Gurman. Apple smart home hub concept This is likely Apple's long-rumored "homeOS" operating system. In a report this week, Gurman said both Apple's rumored smart home hub in 2026 and tabletop robot in 2027 will run the new operating system. He said the software platform will blend...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Max's Internal Design With Metal Battery Allegedly Leaks

Friday August 15, 2025 9:13 am PDT by
Alleged images of the iPhone 17 Pro Max's internal design have surfaced, offering a potential look inside the device before it is announced by Apple next month. The images were shared by the account "yeux1122" this week, in a blog post on the Korean platform Naver. The account aggregates Apple rumors and leaks, so it is likely not the original source of the images, and it is unclear if they...
apple beta 26 lineup

Mark Gurman Responds to Last Week's Apple Device Leaks

Sunday August 17, 2025 7:03 am PDT by
Last week, Apple released and then pulled a software tool that accidentally contained identifiers for many unreleased devices and chips, according to MacRumors contributor Aaron Perris. His findings included new models of the Studio Display, Apple TV, Apple Watches, Apple Vision Pro, iPad mini, HomePod mini, and more. Here is what was uncovered in the file, according to MacRumors contributor ...
Apple Watch Ultra 2 Complications

Apple Watch Reportedly Set to Receive 'Significant Redesign' Next Year

Friday August 15, 2025 1:31 pm PDT by
At least one new Apple Watch model launching next year will feature a "significant redesign," according to Taiwanese supply chain publication DigiTimes. In a paywalled report this week, citing supply chain insiders, DigiTimes claimed that a high-end 2026 Apple Watch model will feature "exterior design" changes, including but not limited to "eight sensors arranged in a ring pattern visible...
Golden Apple Logo

Every Apple Secret That Leaked Wednesday

Thursday August 14, 2025 4:13 am PDT by
Apple made a major slip Wednesday when it accidentally included hardware identifiers in software code linking to numerous unannounced products. The leaked information provided MacRumors with concrete evidence of Apple's hardware development across multiple product categories. Here's everything that was confirmed through the code discoveries: New HomePod mini with updated chip – New...
iPhone 17 Pro 3 4ths Perspective Aluminum Camera Module 1

Alleged iPhone 17 Pro Chassis Offers First Look at All-Aluminum Body

Thursday August 14, 2025 3:40 am PDT by
An alleged iPhone 17 Pro production leak may provide a first look at the device's milled all-aluminum chassis, which this year includes the camera bump – in contrast to last year's iPhone 16 Pro model that features a glass camera module attached to an all-glass back panel. Originally shared by leaker Majin Bu, the image below could be of a moulding, but it still lines up with rumors that...
iOS 26 Feature

Here's Everything New in iOS 26 Beta 7

Monday August 18, 2025 11:59 am PDT by
The seventh developer beta of iOS 26 is now available. While we are now in the later stages of the iOS 26 beta cycle, there are still some changes. Below, we outline everything new that we have found in iOS 26 beta 7 so far. Redesigned Blood Oxygen Feature The seventh developer betas of iOS 26 and watchOS 26 include a redesigned Blood Oxygen feature on Apple Watch Series 9, Apple Watch ...

Top Rated Comments

rdinterman Avatar
25 months ago
Many of us CHOOSE Apple because of their ecosystem. It’s called a free market. If people don’t want it they are FREE to choose something else.
Score: 81 Votes (Like | Disagree)
GMShadow Avatar
25 months ago


"EU regulation fosters innovation, without compromising on security and privacy," Breton added.
Literally no one with a fifth grade education believes this.



consumers using an Apple iPhone should be able to benefit from competitive services by a range of providers.
Translation: European businesses aren't competitive due to the regulations we crushed them under, so now we must crush others to bring them down to our level.
Score: 71 Votes (Like | Disagree)
tardman91 Avatar
25 months ago

can’t wait to see everyone mentally contort themselves to defend billion dollar tech companies and think that’s normal in the comments ?
I think people are defending the user experience more so than defending billion dollar tech companies. Do you want your iPhone experience to be like Android? What a disaster that would be. Most people use Apple products because of the whole ecosystem and the (mostly) seamless user experience.
Score: 42 Votes (Like | Disagree)
jimbobb24 Avatar
25 months ago

can’t wait to see everyone mentally contort themselves to defend billion dollar tech companies and think that’s normal in the comments ?
I agree once company gets to a billion they should have no rights and exist only to be plundered and abused by the whims of politicians. It’s only right.
Score: 31 Votes (Like | Disagree)
haruhiko Avatar
25 months ago
lol Europe really wants to kill the whole business model of Apple. Does anyone remember the browser selection screen of Microsoft Windows?
Score: 28 Votes (Like | Disagree)
wanha Avatar
25 months ago
It's ironic to read the EU guys talking about "fostering innovation" when there's so precious little of it happening in the EU.

But when the only tool you have is a hammer, I guess you tend to see every problem as a nail.
Score: 26 Votes (Like | Disagree)