Apple Surveys Devs With Vision Pro About Digital 'Persona'

While the Apple Vision Pro headset is not launching until early 2024, some developers have access to the device in order to develop visionOS apps. Through Feedback Assistant, Apple is collecting opinions on the Vision Pro "Persona" that is created for each person for use with FaceTime.

apple vision pro facetime
The Persona is a digital representation of the user, with Apple using the headset's cameras to recreate the face and hands. While the ‌FaceTime‌ call is ongoing, the Persona is able to make the same facial expressions and hand movements as the user, so that ‌FaceTime‌ calls feel more like a person-to-person interaction.

vision pro headset survey
There is likely some degree of uncanny valley with this experience, so it is no surprise that it is a feature that Apple is working to refine. Apple is asking developers a number of questions about the Persona experience.

  • How do you feel about your Persona?
  • To what extent do you feel this Persona represents your appearance?
  • To what extent do you feel your Persona responds to your facial expressions?
  • What do you like most about your Persona?
  • What do you like least about your Persona?
  • What do you like/not like about this Persona?

Respondents are given multiple choice answers for most of the questions, with the last one being an open feedback form. For the "How do you feel about your Persona?" question, for example, responses include "Very Happy - I'm excited to use it," "Happy - I would be okay using it," "Unhappy - I would be hesitant to use it," and "Very Unhappy - I would never use it."


Apple does not plan to release the Vision Pro headset until early 2024, so it still has several months of software refining and hardware tweaking to do before the device needs to be mass produced in order to sell.

The headset will be priced at $3,500 when it launches, and it will first be available in the United States before expanding to other countries.

Related Roundup: Apple Vision Pro
Buyer's Guide: Vision Pro (Buy Now)
Related Forum: Apple Vision Pro

Popular Stories

iphone 17 models

No iPhone 18 Launch This Year, Reports Suggest

Thursday January 1, 2026 8:43 am PST by
Apple is not expected to release a standard iPhone 18 model this year, according to a growing number of reports that suggest the company is planning a significant change to its long-standing annual iPhone launch cycle. Despite the immense success of the iPhone 17 in 2025, the iPhone 18 is not expected to arrive until the spring of 2027, leaving the iPhone 17 in the lineup as the latest...
duolingo ad live activity

Duolingo Used iPhone's Dynamic Island to Display Ads, Violating Apple Design Guidelines

Friday January 2, 2026 1:36 pm PST by
Language learning app Duolingo has apparently been using the iPhone's Live Activity feature to display ads on the Lock Screen and the Dynamic Island, which violates Apple's design guidelines. According to multiple reports on Reddit, the Duolingo app has been displaying an ad for a "Super offer," which is Duolingo's paid subscription option. Apple's guidelines for Live Activity state that...
Clicks Communicator Feature

'Clicks Communicator' Unveiled — Will You Carry This With Your iPhone?

Friday January 2, 2026 6:35 am PST by
The company behind the BlackBerry-like Clicks Keyboard accessory for the iPhone today unveiled a new Android 16 smartphone called the Clicks Communicator. The purpose-built device is designed to be used as a second phone alongside your iPhone, with the intended focus being communication over content consumption. It runs a custom Android launcher that offers a curated selection of messaging...
Low Cost A18 Pro MacBook Feature Pink

Apple's 2026 Low-Cost A18 Pro MacBook: What We Know So Far

Friday January 2, 2026 4:33 pm PST by
Apple is planning to release a low-cost MacBook in 2026, which will apparently compete with more affordable Chromebooks and Windows PCs. Apple's most affordable Mac right now is the $999 MacBook Air, and the upcoming low-cost MacBook is expected to be cheaper. Here's what we know about the low-cost MacBook so far. Size Rumors suggest the low-cost MacBook will have a display that's around 13 ...
Low Cost MacBook Feature A18 Pro

Low-Price 12.9-Inch MacBook With A18 Pro Chip Reportedly Launching Early This Year

Friday January 2, 2026 9:08 am PST by
Apple plans to introduce a 12.9-inch MacBook in spring 2026, according to TrendForce. In a press release this week, the Taiwanese research firm said this MacBook will be aimed at the entry-level to mid-range market, with "competitive pricing." TrendForce did not share any further details about this MacBook, but the information that it shared lines up with several rumors about a more...
Apple Fitness Plus hero

Apple Announces New Fitness+ Workout Programs, Strava Challenge, and More

Friday January 2, 2026 6:43 am PST by
Apple today announced a number of updates to Apple Fitness+ and activity with the Apple Watch. The key announcements include: New Year limited-edition award: Users can win the award by closing all three Activity Rings for seven days in a row in January. "Quit Quitting" Strava challenge: Available in Strava throughout January, users who log 12 workouts anytime in the month will win an ...
govee floor lamp

CES 2026: Govee Announces New Matter-Connected Ceiling and Floor Lights

Sunday January 4, 2026 5:00 am PST by
Govee today introduced three new HomeKit-compatible lighting products, including the Govee Floor Lamp 3, the Govee Ceiling Light Ultra, and the Govee Sky Ceiling Light. The Govee Floor Lamp 3 is the successor to the Floor Lamp 2, and it offers Matter integration with the option to connect to HomeKit. The Floor Lamp 3 offers an upgraded LuminBlend+ lighting system that can reproduce 281...
Belkin 25W Battery magnetic

CES 2026: Belkin Announces Magnetic Ring Power Bank, Modular Dock, and More

Sunday January 4, 2026 3:02 pm PST by
Belkin today announced a range of new charging and connectivity accessories at CES 2026, expanding its portfolio of products aimed at Apple device users. UltraCharge Pro Power Bank 10K with Magnetic Ring The lineup includes new Qi2 and Qi2.2 wireless chargers, magnetic power banks, a high-capacity laptop battery, and USB-C productivity accessories, with an emphasis on higher charging...

Top Rated Comments

jonnysods Avatar
30 months ago
Will be so creepy to see a generated version of my face. Hopefully it makes it a little nicer looking than the one I have now.
Score: 15 Votes (Like | Disagree)
bradman83 Avatar
30 months ago
The Uncanny Valley is a real thing, and teams of digital artists spending hours doing 3D work have an enormously hard time making true-to-life CGI people that don't freak us out. I'm curious to see how Apple pulls this off in real-time practice.
Score: 10 Votes (Like | Disagree)
macguru212 Avatar
30 months ago
I'd like customizable Personas, preferably clown-themed: Pennywise for calling the kids, Bozo for business associates, and Weary Willie for close friends.
Score: 10 Votes (Like | Disagree)
Chuckeee Avatar
30 months ago
Oh please please please let there be a clipie

Attachment Image
Score: 10 Votes (Like | Disagree)
darngooddesign Avatar
30 months ago
I will be surprised if there aren’t VR versions of Memojis.
Score: 9 Votes (Like | Disagree)
HobeSoundDarryl Avatar
30 months ago
It seems to me that until we gain the technologies to project holographic versions of ourselves into distant meetings/greetings, this has to be towards next best thing. All those FaceTime/Skype/Zoom/etc face-to-face conversations people have every day are all limited to that 2D flat screen experience... where you very much are reminded that you are not there and they are not with you. This moderates that feeling towards creating a face-to-face environment that will certainly feel like you are there and they are here with you.

I look forward to trying it out and hope it works at least as good as implied in the WWDC demo... if not even better.
Score: 7 Votes (Like | Disagree)