Apple Shares New 'Hello Yellow' Ad for iPhone 14 and iPhone 14 Plus
Apple has shared a new "Hello Yellow" ad promoting the new Yellow finish that launched today for the iPhone 14 and iPhone 14 Plus. The ad features a mix of live action and animation and is set to the song "Le Banana Split" by Lio.
The new color option gives the iPhone 14 and iPhone 14 Plus some renewed attention after the devices launched in September 2022. Pre-orders began on Friday, and the first deliveries to customers and
in-store availability began today. There are no changes to the devices beyond the new Yellow finish, and pricing remains the same.
As a refresher, the iPhone 14 is equipped with a 6.1-inch display, while the iPhone 14 Plus is a larger 6.7-inch model. Key new features of the devices include camera enhancements like Action mode, longer battery life, Crash Detection, and Emergency SOS via Satellite. In the U.S., the devices are compatible with eSIMs only. Other color options available include Midnight, Starlight, Blue, Purple, and (PRODUCT)RED.
Customers should be aware that Apple is expected to announce the iPhone 15 series in September as usual, so all-new devices are around six months away.
Popular Stories
Apple today introduced its first two physical products of 2026: a second-generation AirTag and the Black Unity Connection Braided Solo Loop for the Apple Watch.
Read our coverage of each announcement to learn more:Apple Unveils New AirTag With Longer Range, Louder Speaker, and More
Apple Introduces New Black Unity Apple Watch BandBoth the new AirTag and the Black Unity Connection Braided...
Alongside iOS 26.2.1, Apple today released an updated version of iOS 12 for devices that are still running that operating system update, eight years after the software was first released.
iOS 12.5.8 is available for the iPhone 5s and the iPhone 6, meaning Apple is continuing to support these devices for 13 and 12 years after launch, respectively. The iPhone 5s came out in September 2013,...
Apple today confirmed to Reuters that it has acquired Q.ai, an Israeli startup that is working on artificial intelligence technology for audio.
Apple paid close to $2 billion for Q.ai, according to sources cited by the Financial Times. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone and audio brand Beats in 2014.
Q.ai has...
Update: Apple Creator Studio is now available.
Apple Creator Studio launches this Wednesday, January 28. The all-in-one subscription provides access to the Final Cut Pro, Logic Pro, Pixelmator Pro, Motion, Compressor, and MainStage apps, with U.S. pricing set at $12.99 per month or $129 per year.
A subscription to Apple Creator Studio also unlocks "intelligent features" and "premium...
Apple today introduced the second-generation AirTag, with key features including longer range for tracking items and a louder speaker.
For those who are not familiar, the AirTag is a small accessory that you can attach to your backpack, keys, or other items. Then, you can track the location of those items in the Find My app on the iPhone, iPad, Mac, Apple Watch, and iCloud.com.
The new...
