According to a report by The Wall Street Journal, YouTube will pay roughly $2 billion a year to secure the rights to the NFL Sunday Ticket franchise as part of its YouTube TV service. NFL Sunday Ticket is a package that allows users to access and watch all Sunday games from out-of-market teams for games that may not be broadcasted on local channels or affiliates.
NFL Sunday Ticket will be offered as an add-on for YouTube TV, which currently costs $64.99 per month. The exact price of the add-on remains unknown. Neal Mohan, chief product officer at YouTube, speaking of the new deal, said "we'll be able to showcase these NFL games in a way that I think no other platform can."
Apple was originally seen as the top contender for securing the rights to NFL Sunday Ticket, with reports at one point suggesting Apple and the NFL had reached a final agreement. According to a new report this week by The Athletic, the agreement didn't go through due to apparent concerns at Cupertino that it wouldn't be able to incorporate NFL Sunday Ticket into its future AR/VR platforms.
Apple and the NFL also could not agree on whether the company would get the right to distribute Sunday Ticket on as yet non-existent platforms. Apple is heavily investing in virtual reality and augmented reality, nascent platforms in which sports are so far largely not viewed. As a result, Apple wanted what is dubbed known and unknown rights, individuals familiar with the NFL and Apple said. In other words, there is no known virtual reality market for Sunday Ticket, but there might be one day.
While YouTube will offer NFL Sunday Ticket as an add-on for YouTube, Apple reportedly wanted to offer NFL Sunday Ticket to Apple TV+ subscribers at no additional cost.
Monday September 29, 2025 9:31 am PDT by Joe Rossignol
Apple's annual iPhone event is in the rearview mirror, but rumors suggest the company plans to release a handful of additional products before the year ends.
Will there be another Apple event this October? We discuss the possibility below.
Apple in October
Apple's most recent October events were in 2021 and 2023.
In 2022 and 2024, Apple did not host an October event. Instead, it...
Tuesday September 30, 2025 6:40 am PDT by Joe Rossignol
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps.
Apple recently revealed that the feature would soon be available in North Dakota, and starting today, the feature has officially gone...
Wednesday October 1, 2025 8:27 am PDT by Joe Rossignol
A handful of upcoming Apple products leaked yesterday, through a combination of YouTube videos out of Russia and U.S. Federal Communications Commission (FCC) documents that were released, despite Apple's confidentiality requests.
The leaked products include an iPad Pro with an M5 chip, as well as updated MacBook Pro and Apple Vision Pro models. All of these devices had already been rumored...
Wednesday October 1, 2025 1:26 pm PDT by Joe Rossignol
iOS 26 was released last month, but the software train never stops, and iOS 26.1 beta testing is already underway. So far, iOS 26.1 makes both Apple Intelligence and Live Translation on compatible AirPods available in additional languages, and it includes some other minor changes across Apple Music, Calendar, Photos, and Safari.
More features and changes will follow in future versions,...
Tuesday September 30, 2025 8:39 am PDT by Joe Rossignol
An apparent unboxing video for an unannounced iPad Pro with the M5 chip was uploaded to YouTube today by Russian channel Wylsacom.
The same YouTube account leaked the 14-inch MacBook Pro with the M4 chip before it was announced by Apple last year, so this is likely a legitimate leak.
Based on the box shown in the video, this appears to be a 13-inch iPad Pro with an M5 chip, 256GB of...
Tuesday September 30, 2025 3:48 pm PDT by Juli Clover
The United States Federal Communications Commission (FCC) has seemingly confirmed Apple's work on an updated version of the Vision Pro headset.
One of several documents the FCC shared today references an Apple-designed "Head Mounted Device" with a model number of A3416. An included image confirms the device is a Vision Pro.
The FCC's uploads are transmission tests, SAR test reports, and...
Tuesday September 30, 2025 1:58 pm PDT by Juli Clover
The United States Federal Communications Commission has confirmed Apple's work on a new version of the MacBook Pro and several other products, leaking details on the devices ahead of launch.
The FCC published documents that reference model numbers that do not correspond with existing devices. A3434, for example, references an unreleased MacBook Pro, while other numbers are likely for...
Thursday October 2, 2025 7:26 am PDT by Joe Rossignol
Nearly two weeks after the iPhone 17 series launched, analysts at investment banking firm Morgan Stanley said demand for the devices has been "modestly stronger than we originally expected," based on a combination of extended shipping estimates on Apple's online store and information it gathered from Apple's supply chain.
There has been strong early demand for the iPhone 17, iPhone 17 Pro,...
Wednesday October 1, 2025 3:56 pm PDT by Juli Clover
Apple's two big yearly events, WWDC and the iPhone launch, are done and over with, but there are still some new products that we're expecting to see before the end of the year.
Apple TV
The Apple TV hasn't been updated since 2022, so it's due for a refresh. It doesn't look like Apple is going to change the design of its set-top box, but we can expect a faster chip
Apple code suggests...
Monday September 29, 2025 10:12 am PDT by Juli Clover
Apple today released iOS 26.0.1 and iPadOS 26.0.1, the first updates to the iOS 26 and iPadOS 26 operating systems that came out earlier this week.
The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update.
According to Apple's release notes for the update, iOS 26.0.1 addresses a bug that could cause aberrations in...
Ouch! A bit embarrassing for Apple. Having said that, 2 billion for just one sport is a lot of money and I’m sure they’ll look into others.
Think this might get embarrassing for Google’s YouTube TV service when the price gets unveiled. It’s going to be $64.99 per month plus whatever they decide the add on is going to be charged. I think it’s going to make DirectTV look like a bargain bin. Don’t think this is an embarrassing loss for Apple as it’s going to be painful to football fans.
This is gross. NFL Sunday Ticket already costs an absurd amount of money through DirecTV (what, 300+ a season?) and, except in very limited circumstances (college students, mostly), you have to have a DirecTV subscription to subscribe to Sunday Ticket (so 60+ a month, minimum, with a two year contract, plus 300+).
Nothing changes, except for the 2 year contract requirement - maybe, I could see Google requiring a contract for YouTubeTV. It's still an absurd amount of money, with no standalone package.
MLB has a standalone package that's absolutely wonderful and reasonably priced. This just makes me hate the NFL more than I already do.
I wish they would ignore NFL which is primarily in the US, and go for global sports.
NFL has plenty of coverage in the US, but has very little interest outside the US.
They should focus on F1 (which has a 300% higher TV viewership than NFL), or major league football (aka soccer in the US).
They would get a ton more subscribers if they were able to stream those services. Not that I have any interest in football, I would love to see better streaming support for motorsports.
