Apple Store in Greater Boston Area Struck by Vehicle, Several Casualties Reported

Apple Derby Street in the Boston suburb of Hingham, Massachusetts was struck by a vehicle on Monday morning, according to local ABC affiliate WCVB. The report claimed that multiple people were injured and said first responders and ambulances were on scene.

Apple Derby Street incident

Image Credit: WCVB

Shortly before 11 a.m. local time, a black SUV crashed through the store's glass facade at a high rate of speed and ended up at the back wall of the store, witnesses said. As of Monday afternoon, WCVB reported that one person has died and at least 19 people were taken by ambulance to area hospitals, with four of the victims in critical condition.

In a media briefing on Monday afternoon, local police and fire department officials said the driver of the vehicle is in police custody and there is an active criminal investigation, but they declined to provide further details at the time.

Update: Apple has issued the following statement to WCVB in response to the incident:

We are devastated by the shocking events at Apple Derby Street today and the tragic loss of a professional who was onsite supporting recent construction at the store. Our hearts go out to our team members and customers who were injured and all of those who were affected by this terrible incident. We are doing everything we can to support our team members and customers at this very difficult time.

Apple says the Derby Street store is closed until further notice.

Popular Stories

streaming black friday 2025

Black Friday Streaming Deals Include Big Savings on Disney+, Hulu, Apple TV, and More

Monday November 24, 2025 8:03 am PST by
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Disney+, Hulu, Paramount+, Peacock, and more. Note: MacRumors is an affiliate partner with some of these vendors. When you click a...
iOS 26

iOS 26.2 Adds These New Features to Your iPhone

Thursday November 20, 2025 10:50 am PST by
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more. In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date. Keep reading...
iOS 26 on Three iPhones

iOS 27 Will Reportedly Have Two Key Upgrades

Sunday November 23, 2025 8:48 am PST by
iOS 27 will reportedly have two major elements: quality improvements and new AI features. In his Power On newsletter today, Bloomberg's Mark Gurman said that iOS 27 will be similar to Mac OS X Snow Leopard, in the sense that Apple is focused on improving "quality and underlying performance" over adding new features. Gurman said there is one exception to this rule, though, as he expects...
maxresdefault

The MacRumors Show: iPhone 18 Pro Looks Like a Huge Upgrade

Friday November 21, 2025 9:10 am PST by
On this week's episode of The MacRumors Show, we talk through all of the new features and improvements expected to come to next year's iPhone 18 Pro and iPhone 18 Pro Max models. Subscribe to The MacRumors Show YouTube channel for more videos Apple's next-generation iPhones are less than ten months away and we already have a good idea about what to expect based on corroborated leaks, rumors,...
General Black Friday Deals 25 Red

Apple Black Friday Deals Available Now on AirPods, iPads, Accessories, and More

Friday November 21, 2025 8:48 am PST by
We're only a few days away from Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When...
Apple Shopping Event 2025

Apple Announces 2025 Black Friday Event, Here's What You Can Get

Thursday November 20, 2025 6:28 am PST by
Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, December 1 in many countries, including the United States, Canada, Australia, New Zealand, France, Germany, Italy, Spain, the United Kingdom, Belgium, the Netherlands, Sweden, Thailand, and others. During the shopping event, customers can get an Apple gift card with...
hikawa phone grip stand apple%402x

Apple Launches Second Limited-Edition iPhone Accessory in a Month

Friday November 21, 2025 3:53 am PST by
Apple has begun selling the Hikawa Phone Grip and Stand, a new limited-edition iPhone accessory designed with accessibility in mind. Designed by LA-based Bailey Hikawa to celebrate the 40th anniversary of accessibility at Apple, the grip uses magnets to securely snap onto any iPhone with MagSafe. Apple says it can be removed with ease, and doubles as a stand with two different viewing...
Apple Foldable Thumb

Foldable iPhone to Debut These Two Breakthrough Features

Wednesday November 19, 2025 7:26 am PST by
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include two standout features that could set it apart from the competition. The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
apple news banner

Apple News Loses CNN

Monday November 24, 2025 7:56 am PST by
American multinational news company CNN has abruptly pulled its content from Apple News, Semafor reports. CNN quietly removed its stories from Apple News over the weekend and there is no longer a feed from the network to subscribe to in the app. This effectively ends its distribution agreement with Apple while the two sides negotiate new terms. Discussions are apparently ongoing and CNN's...

Top Rated Comments

TMRJIJ Avatar
39 months ago

Self-driving Tesla?

Someone upset with the Genius bar "repair" estimate? ;)

Ban cars.

Apple: Crash detection is a hit. And just to prove it we drove an SUV into one of our stores!

I'll show myself out. Thanks

Actually that’s the new drive thru apple is testing.
People were hurt. Now is probably not the best time for jokes.
Score: 61 Votes (Like | Disagree)
ProfessionalFan Avatar
39 months ago
I can't believe how many people in here are making jokes about this. I hope you're children who don't know better because otherwise, well I have no words.

Wishing the best for all those involved.
Score: 40 Votes (Like | Disagree)
erikkfi Avatar
39 months ago
I’m glad so many are using this tragic situation as an opportunity to post an easy joke.
Score: 39 Votes (Like | Disagree)
MathersMahmood Avatar
39 months ago
Damn hope those injured recover and aren’t seriously wounded.
Score: 28 Votes (Like | Disagree)
syawin Avatar
39 months ago

Someone upset with the Genius bar "repair" estimate? ;)
Wow, really sensitive; I'm sure everyone affected by this tragedy appreciates your snarky comment.
Score: 27 Votes (Like | Disagree)
UltimateSyn Avatar
39 months ago
I was just in that plaza last night and in that Apple Store the other day. Hope everybody is ultimately okay.
Score: 24 Votes (Like | Disagree)