Newly discovered references to the iPhone 14 Plus as "iPhone 14 Max" on Apple's website suggest this was the name originally intended for the low-end 6.7-inch device before the company changed its mind at short notice.
As spotted by the Dutch blog iCreate, in two instances on the company's website, Apple refers to the iPhone 14 Plus as the "iPhone 14 Max." Firstly, in a support document that helps users identify their iPhone, the image of iPhone 14 Plus models in five colors is named "iPhone-14-Max-colors."
Secondly, on a page that provides compliance and regulatory information for the company's products, Apple plainly lists "iPhone 14 Max" with the iPhone 14 Plus model number, alongside the iPhone 14, iPhone 14 Pro, and iPhone 14 Pro Max.
The iPhone 14 rumor cycle widely referenced the lineup's larger low-end model as the iPhone 14 Max. It was not until a week before Apple's iPhone launch event that a leak suggested it would be called the iPhone 14 Plus instead, re-using the "Plus" name for the first time since the iPhone 8.
The 6.1-inch iPhone 14 and the 6.7-inch iPhone 14 Plus share the same features and cameras, with the latter model featuring a larger screen and battery. Apple may have felt that the "Plus" name was better suited for a device that offered all the same features as the smaller variant but in a larger form. The iPhone 14 Plus became available for pre-order earlier this month and will begin arriving to customers on Friday, October 7.
Monday August 25, 2025 4:22 am PDT by Tim Hardwick
Apple will offer the upcoming iPhone 17 Pro and iPhone 17 Pro Max in a new orange color, according to Bloomberg's Mark Gurman.
Gurman made the claim in the latest edition of his Power On newsletter, adding that the new iPhone 17 Air – replacing the iPhone 16 Plus – will come in a new light blue color.
We've heard multiple rumors about a new iPhone 17 Pro color being a shade of orange. The ...
Bloomberg's Mark Gurman expects Apple to release new AirPods Pro this year, and he said the earbuds will have a key new feature: heart rate monitoring.
From his Power On newsletter today, with emphasis added:As for Apple's other devices, there's a lot in the fall pipeline — though many of the new products are only incremental upgrades.
There will be Apple Watch updates, faster Vision...
Apple's iPhone 17 Pro and iPhone 17 Pro Max should be unveiled in a few more weeks, and there are plenty of rumors about the devices.
In his Power On newsletter today, Bloomberg's Mark Gurman corroborated a rumor that iPhone 17 Pro models will be "available in an orange color."
Below, we recap key changes rumored for the iPhone 17 Pro models:
Aluminum frame: iPhone 17 Pro models are...
Sunday August 24, 2025 12:40 pm PDT by Joe Rossignol
Apple has "considered" releasing a bumper case for the upcoming iPhone 17 Air, according to Bloomberg's Mark Gurman.
Similar to the bumper case that Apple introduced for the iPhone 4 in 2010, Gurman said the iPhone 17 Air version of the case would cover the edges of the device, but not the back of it. Those bumper cases were made of rubber.
Given that the iPhone 17 Air is expected to have ...
Tuesday August 26, 2025 9:01 am PDT by Juli Clover
Apple will hold its annual iPhone-centric event on Tuesday, September 9 at the Apple Park campus in Cupertino, California, according to an announcement that went out today. The event will start at 10:00 a.m., with select members of the media invited to attend.
At the September 2025 iPhone event, Apple will unveil the iPhone 17 lineup, which includes an all-new ultra-thin iPhone 17 Air. It...
Tuesday August 26, 2025 4:17 pm PDT by Juli Clover
Apple today announced its "Awe Dropping" iPhone-centric event, which is set to take place on Tuesday, September 9 at 10:00 a.m. Pacific Time. There are a long list of products that are coming, but we thought we'd pull out five feature highlights to look forward to.
That Super Thin iPhone - Apple's September 9 event will see the unveiling of the first redesigned iPhone we've had in years, ...
Wednesday August 27, 2025 6:36 am PDT by Joe Rossignol
Apple's logo for its upcoming September 9 event hints at two rumored iPhone 17 Pro features, including new color options and a vapor chamber cooling system.
Of course, this is all just speculation for fun, as we count down the final days until the event.
New Colors
Last month, Macworld's Filipe Espósito reported that orange and dark blue would be two out of the five color options...
Tuesday August 26, 2025 4:05 am PDT by Tim Hardwick
Apple hasn't updated the AirPods Pro since 2022 other than a shift from Lightning to USB-C, and the earbuds are due for a refresh. According to Bloomberg's Mark Gurman, Apple will launch AirPods Pro 3 later this year, and apart from new features like heart rate monitoring, we're also expecting a few design changes.
The fourth‑generation AirPods offer useful clues to Apple's design cues for ...
Still waiting for a genuinely miniature iPhone... smaller than the not updated "oh, it's not really mini" iPhone mini. Frankly, there's room in the line for a 5" mini (a small phone) and a 5.6" regular. Big iPhones are not for me. Us small phone lovers want one that disappears when we pocket the thing—a phone you don't want to spend your entire day staring into.
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.
