Apple Introduced the iPhone X With Face ID Five Years Ago Today
Today marks the fifth anniversary of Apple introducing the iPhone X during its first-ever media event at Steve Jobs Theater.

iPhone X introduced an all-new design that replaced Touch ID and the Home button with Face ID and swipe-based navigation. It was the first iPhone with an OLED display, a notch, dramatically thinner bezels around the display, a polished stainless steel frame, and animated emoji known as Animoji. Alongside the iPhone 8, the iPhone X also ushered in wireless charging support and the Neural Engine for machine learning.
"For more than a decade, our intention has been to create an iPhone that is all display," said Apple's former design chief Jony Ive, in a September 2017 press release. "The iPhone X is the realization of that vision."
"iPhone X is the future of the smartphone," added Apple's former marketing chief Phil Schiller.
Apple CEO Tim Cook teased the introduction of the iPhone X as "one more thing" before Schiller took the stage to discuss the device's new features.
As the first event at Steve Jobs Theater, Apple began its presentation with a touching tribute to Steve Jobs, who passed away in 2011.
Apple said the iPhone X represented "the beginning of the next ten years for iPhone." While the notch has been replaced with a new pill-shaped Dynamic Island cutout on the iPhone 14 Pro models, the overall design of the iPhone X and Face ID live on.
Popular Stories
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall.
At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
Apple and Samsung have reportedly issued cease-and-desist notices to Xiaomi in India for an ad campaign that directly compares the rivals' devices to Xiaomi's products. The two companies have threatened the Chinese vendor with legal action, calling the ads "disparaging."
Ads have appeared in local print media and on social media that take pot shots at the competitors' premium offerings. One...
Apple's cases for the iPhone 17 lineup will be accompanied by a new Crossbody Strap accessory with a unique magnetic design, according to the leaker known as "Majin Bu."
Apple's Crossbody Strap reportedly features an unusual magnetic design; it likely has a "flexible metal core" that makes it magnetic along its entire length. At the ends, "rings polarized oppositely to the strap close the...
Apple today announced its "Awe Dropping" iPhone-centric event, which is set to take place on Tuesday, September 9 at 10:00 a.m. Pacific Time. There are a long list of products that are coming, but we thought we'd pull out five feature highlights to look forward to.
That Super Thin iPhone - Apple's September 9 event will see the unveiling of the first redesigned iPhone we've had in years, ...