Kuo: Second-Generation Apple AR/VR Headset to Launch in 2025, Could Include More Affordable Option

Apple plans to launch its second-generation AR/VR headset in the first half of 2025, likely featuring a more high-end configuration and a new affordable option, Apple analyst Ming-Chi Kuo said today.

apple ar headset concept 2
Writing in his Medium blog, Kuo said the following:

The second-generation Apple AR/VR may have high-end and more-affordable models, which will launch in 1H25, and component suppliers will start shipping in 2H24. Apple AR/MR shipments may reach 10 million units as soon as 2025 or 2026, thanks to the second-generation Apple AR/MR product segmentation strategy and ecosystem.

Apple has not yet released its first AR/MR headset but plans to hold a special event to showcase the product during January of 2023, Kuo has previously reported. Apple's first headset is set to be an expensive product, costing upwards of $3,000. A new affordable option would help Apple make its headset more mainstream and increase overall shipments to 10 million by 2025 or 2026, according to the analyst.

Learn more about Apple's first AR/MR headset with our comprehensive roundup.

Related Roundup: Apple Vision Pro
Buyer's Guide: Vision Pro (Buy Now)
Related Forum: Apple Vision Pro

Top Rated Comments

sw1tcher Avatar
23 months ago
How would Kuo know when the 2nd gen will launch when the 1st gen hasn't even launched yet?

Throw out random dates and numbers to see what sticks?
Score: 20 Votes (Like | Disagree)
LoveTo Avatar
23 months ago
Sounds about right. Also, 3rd generation to launch in 2027.
Score: 17 Votes (Like | Disagree)
fel10 Avatar
23 months ago
Was I in a coma or something? What happened to the first one?
Score: 13 Votes (Like | Disagree)
theob05 Avatar
23 months ago
1st gen?

Attachment Image
Score: 13 Votes (Like | Disagree)
risenphoenixkai Avatar
23 months ago
When there's precisely zero consequence for being wrong, you can say anything you want. See, I'll go next:

In 2032, Apple will unveil an electric motorcycle. Called the iBike, it will be a self-driving motorcycle with a 500 kilometre range and a top speed of 200 kilometres per hour. The iBike is charged via a proprietary charger that Apple sells separately for $499 (the European Union is pre-emptively considering legislation in 2023 to ban this forthcoming charger). The iBike will only come in white.
Score: 12 Votes (Like | Disagree)
dannyyankou Avatar
23 months ago
Boring, I want to know when the 3rd generation one is coming out.
Score: 10 Votes (Like | Disagree)

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