Apple was the only top smartphone maker that saw a year-over-year increase in shipments in the last quarter, while Samsung, Oppo, Xiaomi, and others saw steep declines in their respective mobile smartphones.
Apple yesterday announced record earnings for the March quarter, with more than $97 billion in revenue, beating expectations. Following the results, Strategy Analytics, Canalys, and IDC have shared their reports of smartphone shipments for the last quarter. They all differ in exact numbers and estimates, but across all three reports, Apple was the only maker to have experienced growth in the last quarter.
Per information by Canalys, Apple saw growth of 8% compared to the same quarter last year, now taking up 18% of the total market share. Apple still lags behind Samsung in its overall market share, but Samsung saw a decline of 4% in the last quarter. Strategy Analytics reports that other Android smartphone makers, such as Oppo and Vivo, saw 29% and 30% drops in their market share.
Apple in the last quarter said the iPhone grew over 5% year-over-year, accounting for $50.6 billion despite ongoing supply constraints. Apple CEO Tim Cook says that demand for the iPhone 13 lineup remains strong and expects demand to continue. Apple has been dealing with ongoing supply chain issues, caused by new COVID-19 restrictions and lockdowns in mainland China. Apple is expecting the supply chain issues to continue into the next quarter.
Apple is planning to launch at least 15 new products in 2026, according to Bloomberg's Mark Gurman.
Gurman outlined what to expect from Apple in 2026 in the latest edition of his "Power On" newsletter. He said the company is heading "into one of its most pivotal years in recent memory," with the rollout of major new Apple Intelligence features, intense regulatory pressure on the App Store,...
Friday October 31, 2025 1:40 pm PDT by Joe Rossignol
The upcoming iOS 26.1 update includes a small but helpful change for iPhones, and it could prevent you from running late to something important.
Specifically, when an alarm goes off in the Clock app, there is a new "slide to stop" control on the screen for turning off the alarm. On previous iOS 26 versions, there is simply a large "stop" button, which could be accidentally tapped.
The new ...
In his "Power On" newsletter, Bloomberg's Mark Gurman today provided an update on the status of Apple Intelligence and the plans for it in 2026.
Apple is still planning to roll out its revamped version of Siri around March of next year. The release should be accompanied by the release of a new smart home display product with speaker-base and wall-mount options. A new Apple TV and HomePod...
A new Apple TV and HomePod mini could launch as soon as this month, Bloomberg's Mark Gurman today suggested.
In today's "Power On" newsletter, Gurman said that Apple retail stores are planning an overnight refresh on the evening of November 11, where changes will be made after closing, such as refreshing displays and placing new products for the following day.
The timing of the overnight...
Monday November 3, 2025 1:11 pm PST by Juli Clover
Apple today released iOS 26.1, the first major update to the iOS 26 operating system that came out in September, iOS 26.1 comes over a month after iOS 26 launched. iOS 26.1 is compatible with the iPhone 11 series and later, as well as the second-generation iPhone SE.
The new software can be downloaded on eligible iPhones over-the-air by going to Settings > General >...
Friday October 31, 2025 8:52 am PDT by Tim Hardwick
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device.
Below, we've collated an updated set of key details that have been leaked about Apple's foldable iPhone so far.
Ove...
We're officially in the month of Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon.
Note: MacRumors is an affiliate partner with some of these vendors. When ...
Friday October 31, 2025 7:32 am PDT by Joe Rossignol
Apple has just given a strong indication that it will not be releasing any additional new Macs for the remainder of the year.
Apple's CFO Kevan Parekh dropped the hint during the company's earnings call on Thursday:On Mac, keep in mind, we expect to face a very difficult compare against the M4 MacBook Pro, Mac mini, and iMac launches in the year-ago quarter.Parekh essentially gave a heads up ...
interesting that Apple's market share is 15% yet they want to force Apple to apply changes to make them do what the 85% are doing. And there basing this on Apple being a monopolist distorting the market... like how, with 15% can you distort the market??? lol
Smartphones are the most important single object in people’s lives. No wonder many want reliable, well supported devices that keep their value much better than the competitor’s.
interesting that Apple's market share is 15% yet they want to force Apple to apply changes to make them do what the 85% are doing. And there basing this on Apple being a monopolist distorting the market... like how, with 15% can you distort the market??? lol
Smartphones are the most important single object in people’s lives. No wonder many want reliable, well supported devices that keep their value much better than the competitor’s.
