Snap Launches $230 'Pixy' Drone

Snap today announced the launch of its latest hardware product, the Pixy drone that is designed to be used with the Snapchat social network. Pixy joins the Snap Spectacles, Snap's other hardware device.

pixy drone snapchat
Priced at $230, Snap's Pixy drone is essentially a pocket-sized flying camera. It has a top button that can activate one of four preset flight paths, and it can float, orbit, and follow the user without a controller.

There are two cameras on the Pixy drone, one that's used for navigation and landing (it's able to land on your hand at the end of a flight), and a second that's for recording 2.7K video. Videos captured by Pixy are transferred and saved to Snapchat Memories, and can be used with Snapchat's editing tools, Lenses, and Sounds before the content is shared on the social network.

Snap's information on the Pixy is a bit limited, but reviews have suggested that the battery lasts for about four flights before needing to be recharged. Snap is selling extra batteries for the device.

Snap has been working on this drone for some time now, and there were first rumors about a drone product back in 2017.

Snap's Pixy is available starting today in the United States and France and can be ordered from the Pixy website.

Tags: Snapchat, Snap

Top Rated Comments

Macintosh TV Avatar
15 months ago
They just licensed this from another maker. And the original has far more functionality and doesn't work with just Snapchat. I wouldn't bother with this one and would get the more full-featured one instead. You can still use it with Snapchat too.

There are also much cheaper ones that do more, like this one for 1/2 the price: https://airselfiecamera.com
Score: 15 Votes (Like | Disagree)
nastysailboat Avatar
15 months ago

Oh goodie just what I wanted. Someone to spy on me for Snapchat shenanigans.
Don’t worry I’m sure the EU will shut it down if it sells too good, cause you can’t change the camera app on it.
Score: 4 Votes (Like | Disagree)
c84216 Avatar
15 months ago
Oh goodie just what I wanted. Someone to spy on me for Snapchat shenanigans.
Score: 4 Votes (Like | Disagree)
Think|Different Avatar
15 months ago
If they had gotten the price sub-$200, it might have been an easy, fun purchase – and this is from someone that's not logged into Snapchat for half a decade.
Score: 3 Votes (Like | Disagree)
Kabeyun Avatar
15 months ago
Must be pretty big pockets…

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Score: 2 Votes (Like | Disagree)
rcread Avatar
15 months ago
Pixy? One can use it to capture their own personal Surfer Rosa album cover.
Score: 2 Votes (Like | Disagree)