New York Attorney General Issues AirTag Consumer Alert Over Stalking Concerns - MacRumors
Skip to Content

New York Attorney General Issues AirTag Consumer Alert Over Stalking Concerns

Though Apple last week announced changes to AirTags that will likely help cut down on unwanted tracking, officials are starting to take notice of complaints. New York Attorney General Letitia James today sent out a consumer alert with "safety recommendations" to protect New Yorkers from AirTags (via The Mac Observer).

airtag in hand

Across the country, Apple AirTags are being misused to track people and their belongings to cause harm. Tracking people without their awareness or consent is a serious felony and will not be tolerated by my office. I urge all New Yorkers to pay close attention to their belongings and follow the tips provided by my office to stay safe. New Yorkers' safety is my top priority and my office will continue to do everything in its power to protect New Yorkers.

James' alert echoes many of Apple's own recommendations, suggesting that people listen for unfamiliar beeping, watch for "Item Detected Near You" notifications on iPhones, use Apple's Tracker Detect app on Android phones to manually scan for AirTags, and keep Apple devices up to date.

The alert includes a small paragraph noting that not all unfamiliar AirTags are malicious because they are actually sometimes lost by users when a device goes missing. New Yorkers who find a misused AirTag tucked inside their belongings are urged to contact the Office of the Attorney General immediately by filing a complaint with the OAG Internet and Technology Bureau.

Using GPS and Bluetooth-based tracking devices for stalking purposes is not new, but Apple's item trackers have received quite a bit of attention because of the built-in warning system. With most trackers, people might not even know they're being stalked, but AirTags are designed to provide alerts.

‌AirTag‌ critics have also taken issue with how easy it is to use and obtain AirTags, and with the vast Find My network that allows an ‌AirTag‌ to be tracked down almost anywhere. Apple has been combatting unwanted ‌AirTag‌ stalking with a number of different measures.

Last June, Apple narrowed the window in which AirTags begin playing a sound after being separated from their owners. Originally, AirTags began sending out sounds after three days, but that timeline is now eight to 24 hours.

In December, Apple released the "Tracker Detect" app that allows Android users to scan for AirTags to make sure there are none around, and then amid continued reports of stalking and misuse of AirTags, Apple last week announced several new measures.

Going forward, when users set up an ‌AirTag‌, there will be a warning that the ‌AirTag‌ is linked to an Apple ID and that using an ‌AirTag‌ to track people is a crime. Apple will also make it clear that it will cooperate with law enforcement to find people who are using AirTags maliciously.

Later this year, Apple will allow iPhone 11 and later models to use Precision Finding to track down nearby AirTags, and sounds will be accompanied by alerts for those who might not hear a nearby ‌AirTag‌. Apple is also working to make AirTags louder and the alert system will be updated to notify users even earlier about AirTags that might be traveling with them.

Apple has pledged to continue to work on ‌AirTag‌ security, and the company says that it is listening to user feedback and innovating to make additional improvements to AirTags.

Related Roundup: AirTag
Buyer's Guide: AirTag (Buy Now)

Popular Stories

iPhone 18 Pro Deep Red Feature

iPhone 18 Pro Launching in Two Months With These 12 New Features

Friday July 17, 2026 10:39 am PDT by
It is now mid-July, and that means the iPhone 18 Pro and iPhone 18 Pro Max are now just two months away. The devices are expected to look similar to the iPhone 17 Pro and iPhone 17 Pro Max, but there will still be many year-over-year changes, with rumored features including a smaller Dynamic Island, 5G via satellite, and more. Apple is expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, ...
Apple AppleCare One Feature

'AppleCare One' is Now Even More Valuable

Saturday July 18, 2026 6:25 am PDT by
While the monthly and annual prices of AppleCare+ plans for Macs and iPads received a slight increase this week, AppleCare One continues to start at $19.99 per month in the U.S., making the multi-device plan even more valuable. Launched in July 2025, AppleCare One allows you to cover up to three devices as part of a single subscription for $19.99 per month, and additional devices can be...
Apple Up Arrow Fearture

Apple's Latest Price Increases Go Beyond Macs and iPads

Sunday July 19, 2026 8:50 am PDT by
After raising prices on all Macs and iPads worldwide last month, Apple increased prices on more products and services on Friday. Apple has raised prices on Apple Music and Apple One plans around the world, iCloud+ plans in eight countries, and on iPhone models in Japan.Apple Music Now Costs $11.99 as Apple Increases Subscription Prices Apple Raises iCloud+ Prices in 8 Countries Apple...

Top Rated Comments

58 months ago
LOL. They forget Tile and everyone else that makes tags has the same issue but doesn't even attempt to alert like Apple does?
Score: 39 Votes (Like | Disagree)
frenchcamp49er Avatar
58 months ago

LOL. They forget Tile and everyone else that makes tags has the same issue but doesn't even attempt to alert like Apple does?
This is nothing more than an attack on Apple. There have been trackers for years and you can buy an inexpensive gps tracker on eBay.
Score: 18 Votes (Like | Disagree)
58 months ago

AirTags with disabled speakers (so they can’t beep) are easy to buy.
These things should all be recalled and the service dismantled.
You want to recall the only tracker that alerts people they're being tracked, while doing nothing about all the other trackers ('https://www.amazon.com/s?k=gps+cellular+tracker&crid=2XXKGHONFMT8X&sprefix=gps+cellular+tracker%2Caps%2C391&ref=nb_sb_noss_1') which never alert anyone?

Sounds kinda bass ackward to me...
Score: 17 Votes (Like | Disagree)
58 months ago

This is nothing more than an attack on Apple. There have been trackers for years and you can buy an inexpensive gps tracker on eBay.
Yep. Search Amazon for "GPS tracker" and you'll have over 1000 hits.

This $17 unit has nearly 27000 ratings. You can bet they've sold a heckuva lot more than that, and not a single one of them will ever alert anyone they're being followed. https://www.amazon.com/Tracki-Magnetic-Required-Worldwide-Motorcycles/dp/B07N4DHFZM

Good for Apple on enhancing the the anti-stalking stuff, and maybe the press they get will bring more awareness to the whole market of small easily hidden trackers and people will be more aware.
Score: 16 Votes (Like | Disagree)
japasneezemonk Avatar
58 months ago

These things should all be recalled and the service dismantled.
You forgot the /s to denote your sarcasm.
Score: 11 Votes (Like | Disagree)
frenchcamp49er Avatar
58 months ago
So how many out of the hundred thousands or millions of AirTags sold have been used for criminal activity
Score: 11 Votes (Like | Disagree)