Instagram Testing Subscriptions That Let Users Pay for Content From Creators
Instagram today began rolling out subscription options that are designed to allow Instagram users to pay for exclusive Instagram Live videos and Stories from their preferred creators.
As noted by TechCrunch, Instagram is testing the subscription feature with a selection of 10 U.S. creators, each of whom can choose their subscription price. Subscription pricing ranges from $0.99 per month to $99.99 per month.
Signs of subscription plan options first surfaced in November in the form of Instagram Subscription options as in-app purchases in the Instagram app, and these subscription purchases are now live for some people.
Instagram users who subscribe to a creator will have access to subscriber-only stories, live streams, and other content. Subscribers will receive purple badges that will allow them to stand out in comments and direct messages.
For the time being, all of the money earned from subscriptions will go directly to creators, and Instagram will not begin taking a cut until "at least 2023," with the aim of helping creators "make a living."
Popular Stories
Meta is rolling out a new feature that lets people use public Instagram posts and reels to generate AI content, and it's turned on by default.
If you have an Instagram account that's not set to private, there is a setting allowing anyone to generate content on Meta AI using your images and videos. The option was added to support Meta's new image generation model, Muse Image. Muse Image is...
Meta has been warned by the European Commission that its endlessly scrolling Facebook and Instagram feeds may violate the EU's new Digital Services Act rules.
In preliminary findings published on Friday, the Commission said that its investigation into features such as infinite scroll, autoplay, push notifications, and highly personalized recommender systems, found that Meta "did not...
It is now mid-July, and that means the iPhone 18 Pro and iPhone 18 Pro Max are now just two months away. The devices are expected to look similar to the iPhone 17 Pro and iPhone 17 Pro Max, but there will still be many year-over-year changes, with rumored features including a smaller Dynamic Island, 5G via satellite, and more.
Apple is expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, ...
