Dutch Regulators to Meet With Dating App Providers to Assess Apple's Plan for Alternate In-App Payment Options

The Authority for Consumers and Markets (ACM) in the Netherlands plans to assess Apple's announced plans for allowing dating apps on the App Store in the country to use third-party payment methods, ensuring those plans "meet the requirements" of a previous ruling.

iOS App Store General Feature JoeBlue
Over the weekend, Apple announced that it would exclusively allow dating apps on the ‌App Store‌ in the Netherlands to use third-party payment methods for in-app purchases. The rule change is the first of its kind for Apple, which previously required all developers worldwide to use its own system for all in-app purchases.

Apple's concessions came following a December ruling from the ACM that, by restricting dating apps from using third-party payment methods, Apple is engaging in an "abuse of market power." The ACM threatened to fine Apple up to a maximum of 50 million euros per week if it did not change its policies.

Now that Apple has announced changes, the ACM wants to assess whether those changes meet the requirements of its previous ruling, according to a press release. As part of its probe into the changes, the ACM will meet with dating app providers, such as The Match Group, which owns Tinder, to ensure Apple's changes sufficiently address concerns.

While Apple will allow dating apps in the Netherlands to use third-party payment methods, there are some caveats to the concessions. Importantly, Apple will continue to receive a commission even for purchases made outside the ‌App Store‌ in-app purchasing system, although Apple has yet to reveal what that commission rate will be.

Developers will also be required to maintain separate app binaries for distribution in the Netherlands if they choose to offer alternate in-app purchasing options.

From a user experience perspective, Apple is warning that by using third-party payment methods, the experience of requesting a refund, managing subscriptions, viewing purchase history, and more will be made significantly more complicated.

Because Apple will not be directly aware of purchases made using alternative methods, Apple will not be able to assist users with refunds, purchase history, subscription management, and other issues encountered when purchasing digital goods and services through these alternative purchasing methods. You will be responsible for addressing such issues with customers.

Apple said it plans to appeal the ACM's ruling and has expressed concern that the order "could compromise the user experience, and create new threats to user privacy and data security."

Popular Stories

streaming black friday 2025

Black Friday Streaming Deals Include Big Savings on Disney+, Hulu, Apple TV, and More

Monday November 24, 2025 8:03 am PST by
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Disney+, Hulu, Paramount+, Peacock, and more. Note: MacRumors is an affiliate partner with some of these vendors. When you click a...
Apple Foldable Thumb

Foldable iPhone to Debut These Three Breakthrough Features

Tuesday November 25, 2025 7:09 am PST by
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include three standout features that could set it apart from the competition. The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
General Black Friday Deals 25 Red

Apple Black Friday Deals Available Now on AirPods, iPads, Accessories, and More

Friday November 21, 2025 8:48 am PST by
We're only a few days away from Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When...
General Apps Messages Redux

Singapore Orders Changes to iMessage by December

Tuesday November 25, 2025 6:39 am PST by
Singapore has ordered Apple to block or filter messages on iMessage that impersonate government agencies, requiring the company to implement new anti-spoofing protections by December as part of efforts to curb rising online scams, the Straits Times reports. Singapore's Ministry of Home Affairs (MHA) said that it had issued an Implementation Directive to Apple under the Online Criminal Harms...
maxresdefault

The MacRumors Show: iPhone 18 Pro Looks Like a Huge Upgrade

Friday November 21, 2025 9:10 am PST by
On this week's episode of The MacRumors Show, we talk through all of the new features and improvements expected to come to next year's iPhone 18 Pro and iPhone 18 Pro Max models. Subscribe to The MacRumors Show YouTube channel for more videos Apple's next-generation iPhones are less than ten months away and we already have a good idea about what to expect based on corroborated leaks, rumors,...
iOS 26

iOS 26.2 Adds These New Features to Your iPhone

Thursday November 20, 2025 10:50 am PST by
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more. In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date. Keep reading...
iOS 26 on Three iPhones

iOS 27 Will Reportedly Have Two Key Upgrades

Sunday November 23, 2025 8:48 am PST by
iOS 27 will reportedly have two major elements: quality improvements and new AI features. In his Power On newsletter today, Bloomberg's Mark Gurman said that iOS 27 will be similar to Mac OS X Snow Leopard, in the sense that Apple is focused on improving "quality and underlying performance" over adding new features. Gurman said there is one exception to this rule, though, as he expects...
apple news banner

Apple News Loses CNN

Monday November 24, 2025 7:56 am PST by
American multinational news company CNN has abruptly pulled its content from Apple News, Semafor reports. CNN quietly removed its stories from Apple News over the weekend and there is no longer a feed from the network to subscribe to in the app. This effectively ends its distribution agreement with Apple while the two sides negotiate new terms. Discussions are apparently ongoing and CNN's...
iPhone Pocket Short

iPhone Pocket is Now Completely Sold Out Worldwide

Tuesday November 25, 2025 7:16 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released. iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...

Top Rated Comments

neuropsychguy Avatar
50 months ago

Apple and Google are very desperate to think this commission idea will fly with global regulators. It won't.
So what’s the solution? Allow app developers to pay nothing to Apple? Apple makes developers pay developer fees based on app downloads? What’s the incentive for Apple to have an App Store if there is no commission?

Regulators/governments are going to lose if they get to force Apple to work for free.
Score: 19 Votes (Like | Disagree)
The Phazer Avatar
50 months ago
Apple and Google are very desperate to think this commission idea will fly with global regulators. It won't.
Score: 10 Votes (Like | Disagree)
elvisimprsntr Avatar
50 months ago
Is ‘Dating apps’ such a huge deal there that there are special government rules!!? If they had made a rule for social media apps, which would include dating apps too, it was understandable. Also, I wonder the greedy chat app companies would label themselves as dating apps to avail this payment functionality.
Prostitution is legal in the Netherlands and is taxed by the government. I suspect the government and industry doesn’t want to share its revenue with Apple.
Score: 10 Votes (Like | Disagree)
tucupeis Avatar
50 months ago
so, apple has to list an app for free, and collect no commission on in app purchases? why would apple want to maintain such an app store?
Score: 9 Votes (Like | Disagree)
falainber Avatar
50 months ago

This is I’m sure just the beginning of the snowball. This isn’t sustainable for Apple to be forced to host these apps for free without being compensated. Think of Amazon, or any brick and mortar store. You can’t post a product listing on there saying “hey, don’t buy from here cause we’ll have to pay a fee. Instead, meet us in the back alley and we’ll sell you the same thing. Totally legit don’t worry”.

Sure it’s not perfect and anything this big will surely have holes where things get through, but I’d still like to see these separate app stores and alternative payment methods not pass.
You are confused. Apple is charging for services they do not provide (dating). That should be illegal. They can charge for distributing the app. But if they start abusing this too, then the governments should mandate alternative app stores.
Score: 9 Votes (Like | Disagree)
falainber Avatar
50 months ago

Seems we have this all figured out, why they don't want the App Store involved for the dissemination and tracking of Netherland Dating apps financial data. Don't want a third party figuring out who's involved and whose doing what. Apple must be thinking why should we help prop up this industry using their store services for free.
Nobody is using Apple services here. Dating service is provided by other companies which develop the apps and host the service. It sounds like you want Internet providers to take fees for for everything internet too because that's what Apple is doing here.
Score: 7 Votes (Like | Disagree)