iPhone 13 Demand Weakening Ahead of Holidays, Apple Tells Suppliers
Apple has informed some of its component suppliers that demand for the iPhone 13 models is slowing ahead of the holidays, reports Bloomberg. Reports of weakening demand come as delivery estimates for the iPhone 13 and 13 Pro have started to improve, with the devices available to ship before Christmas.

Apple in October cut 2021 iPhone 13 production by as many as 10 million units because of industry wide chip shortages. Apple was planning to produce 90 million iPhone 13 models in 2021, but Broadcom and Texas Instruments were unable to deliver enough components.
According to Bloomberg, Apple was aiming to make up the shortfall in 2022 when supplies improve, but Apple has now informed vendors that it may not end up getting the necessary orders from customers.
During Apple's fourth quarter earnings call in October, Apple CEO Tim Cook said that the supply constraints on iPhones, iPads, and Macs had already cost Apple around $6 billion, and that the supply issues would continue into December.
At launch, available iPhone 13 and iPhone 13 Pro models sold out quickly, and for a good month after launch, there were long lead times on shipments. Cook said during the call that Apple was "working feverishly" to boost iPhone 13 supplies, and it appears that stock is now catching up with demand.
Related Stories
While it has been many years since Apple stopped providing first weekend sales numbers for new iPhones, Morgan Stanley analyst Katy Huberty today said that iPhone 13 Pro pre-orders are "off to a promising start" with "strong early demand."
Huberty based her opinion off of Apple's delivery estimates for iPhones, which she has been tracking for many years. Shortly after pre-orders began last...
Only the iPhone 14 Pro models will have the "A16" chip, while the standard iPhone 14 models will retain the A15 Bionic chip from the iPhone 13, according to insightful Apple analyst Ming-Chi Kuo.
In a tweet, Kuo said that the 6.1-inch "iPhone 14 Pro" and the 6.7-inch "iPhone 14 Pro Max" will get the A16 chip, while the 6.1-inch "iPhone 14" and the 6.7-inch "iPhone 14 Max" will retain the...
The availability of the iPhone 13 is expected to improve in the coming weeks as the holiday season approaches, possibly easing concerns from analysts and customers that product availability would have remained exceptionally tight as consumers begin holiday shopping.
Like many other products, the iPhone has been suffering the consequences of a global chip shortage that has impacted production ...
Apple now has over 1.8 billion active devices worldwide, a new record, Apple CEO Tim Cook said during today's earnings call covering the first fiscal quarter of 2022.
Apple's active install base includes iPhone, iPod touch, iPad, Mac, Apple TV, and Apple Watch, and it has grown from 1.5 active billion devices in January 2020 and 1.65 active billion devices in January 2021.
Cook did not...
During today's earnings call covering the third fiscal quarter of 2021 (second calendar quarter), Apple CFO Luca Maesteri said that Apple is expecting supply constraints to affect the iPhone and the iPad in the coming quarter.
"The supply constraints that we've seen in the June quarter will be higher in the September quarter," said Maestri. The constraints will impact iPhone and iPad sales...
Foxconn, the biggest assembler of iPhones, today announced that the component shortages that have constrained the supply of devices over the past two years are now showing signs of easing, Bloomberg reports.
The first quarter of 2022 is said to be experiencing a "major improvement" in parts shortages, and "overall supply constraints" are expected to ease in the second half of the year, a...
During today's earnings call for the fourth fiscal quarter of 2021, Apple CEO Tim Cook said that Apple is "working feverishly" to boost iPhone 13 supplies.
Cook said that Apple feels "very very good" about where demand is at for the iPhone 13, in terms of sales compared to the iPhone 12. Supplies are constrained, though, and Apple has not been able to meet demand.
Initial supplies of the...
Monday February 21, 2022 3:41 am PST by
Sami FathiApple's largest supplier, Foxconn, has begun trial production of the iPhone 14 Pro, suggesting that Apple has finalized its design as it moves into the early stages of device manufacturing, according to a report from the Taiwan Economic Times. According to the report, Foxconn will manufacture the higher-end models of the iPhone 14, while Luxshare, another Apple supplier, will take on the...
Popular Stories
While the summer months following WWDC are often a relatively quiet time of the year for Apple, there are still some notable items on the agenda through July. Below, we've rounded up six things to expect from Apple over the next six weeks or so.
Public Betas of iOS 16 and More
As part of WWDC 2022, Apple announced that public betas of iOS 16, iPadOS 16, macOS Ventura, watchOS 9, tvOS 16,...
Since the release of iOS 14.2 in 2020, the iPhone has included a built-in Music Recognition feature in Control Center powered by Shazam. And with iOS 16, and also the iOS 15.6 beta, the feature has received a small but useful upgrade.
As noted by Twitter user @someone_andrew, songs identified with Music Recognition in Control Center finally sync with the Shazam app.
It also remains...
The iPad will no longer be able to be used as a home hub following the launch of iOS 16, iPadOS 16, macOS Ventura, and the HomePod 16 software this fall, Apple confirmed today.
As discovered in iOS 16 code by MacRumors contributor Steve Moser, Apple says that the iPad will no longer be supported as a home hub. This information will be displayed in the Home app after updating to iOS 16.A home ...
Apple today seeded the second betas of iOS 16 and iPadOS 16 to developers for testing purposes, and the new betas introduce new features and refine some of the changes that Apple made with the first iOS 16 release.
Subscribe to the MacRumors YouTube channel for more videos. Lock Screen Photo Wallpaper Customization
When customizing a photo on the Lock Screen, there are two new DuoTone and...
CEO Tim Cook this week did an interview with China Daily, where he once again commented on on the future of augmented reality and hinted at Apple's work on an AR/VR headset. Render via designer Ian Zelbo Cook said that Apple is excited about the opportunities available with augmented reality, which is not too far off from prior comments that he's made, but he went on to say that people should ...
Apple today seeded the second betas of upcoming iOS 16 and iPadOS 16 updates to developers for testing purposes, with the updates coming two weeks after Apple unveiled the new software at WWDC and released the initial betas.
Registered developers can download the iOS and iPadOS 16 profiles from the Apple Developer Center, and once installed, the betas will be available over the air. Given...
Apple plans to launch its annual Back to School promotion in the United States on Friday, coinciding with the launch of the new 13-inch MacBook Pro with the M2 chip, according to Bloomberg's Mark Gurman. In a tweet, Gurman said Apple may offer a gift card with the purchase of an eligible Mac or iPad, rather than free AirPods like last year.
Each year, Apple's Back to School promotion offers...
Twelve South today announced the "HiRise 3" stand charger for iPhone, Apple Watch, and AirPods, priced at $99.99. The stand supports MagSafe-compatible charging and holds an iPhone 12 or later vertically, and also includes a charging puck for Apple Watch and a Qi charging mat on the base that supports AirPods or any Qi-compatible smartphone.
The HiRise 3 is available in black and white color ...
Top Rated Comments
But... how many of the billion iPhones out in the world are actually last year's 12 series? Not that many.
There are still PLENTY of iPhone 11, Xs, X, 8, etc out there whose owners could upgrade to the 13.
iPhones are pretty good these days and can last a long time. Hardly anyone is replacing an iPhone after just one year... and even two years is becoming rare.
So remember that the next time someone says "this new iPhone isn't much different than last year's iPhone"
It's not for them.
:p
Same exact story every year. Suppliers leak that Apple told them they’re cutting back on orders because of weak demand.
Apple’s following earning call… “We‘ve sold the most iPhones ever!”
Seriously, rinse and repeat articles here. Lol
If only the lead time for the new MacBook Pro would improve. I’m waiting till late January till mine arrives.
Anyone buying an iPhone by now... not necessarily looking for latest and greatest - although some will, sure.