Apple CEO Tim Cook: We're Focused on Maintaining Privacy and Security of the App Store

Apple CEO Tim Cook was today asked about some of the regulatory issues that Apple is facing with the App Store, and he said that Apple is keeping its focus on privacy and security. Apple is facing potential regulatory changes that would force it to open up the iPhone to other app stores or alternate ways of loading apps on the ‌iPhone‌.

app store blue banner

The main thing we're focused on in the App Store is keeping our focus on privacy and security. These are the two major tenets that have produced a very trusted environment where consumers and developers come together. Consumers can trust the developers and the apps are who they say they are. Developers get a huge audience to sell their software to.

That's sort of number one on our list. Everything else is a distant second. What we're doing is working to explain the decisions that we've made that are key to keeping our privacy and security. Not having sideloading and alternate ways on the iPhone where we're opening up the iPhone to unreviewed apps that get by the privacy restrictions we put on the App Store.

Cook went on to say that Apple is "very focused in discussing privacy and security of the ‌App Store‌ with regulators and legislators."

Apple recently came out largely victorious in its antitrust lawsuit with Epic Games, with the judge in that case ruling that Apple does not have a monopoly. Apple was, however, told to allow developers to put links to outside websites and alternate payment options in their apps.

Apple was given a deadline in December to make this change, but Apple has appealed for more time and has asked to avoid making changes until the entire case has come to a conclusion.

Back in June, U.S. lawmakers introduced antitrust legislation that would require Apple to make sweeping changes to the App Store, which Apple will undoubtedly fight against.

Popular Stories

iOS 26

iOS 26.2 Coming Soon With These 8 New Features on Your iPhone

Thursday December 11, 2025 8:49 am PST by
Apple seeded the second iOS 26.2 Release Candidate to developers earlier this week, meaning the update will be released to the general public very soon. Apple confirmed iOS 26.2 would be released in December, but it did not provide a specific date. We expect the update to be released by early next week. iOS 26.2 includes a handful of new features and changes on the iPhone, such as a new...
Google maps feaure

Google Maps Quietly Added This Long-Overdue Feature for Drivers

Wednesday December 10, 2025 2:52 am PST by
Google Maps on iOS quietly gained a new feature recently that automatically recognizes where you've parked your vehicle and saves the location for you. Announced on LinkedIn by Rio Akasaka, Google Maps' senior product manager, the new feature auto-detects your parked location even if you don't use the parking pin function, saves it for up to 48 hours, and then automatically removes it once...
AirPods Pro Firmware Feature

Apple Releases New Firmware for AirPods Pro 2 and AirPods Pro 3

Thursday December 11, 2025 11:28 am PST by
Apple today released new firmware designed for the AirPods Pro 3 and the prior-generation AirPods Pro 2. The AirPods Pro 3 firmware is 8B30, up from 8B25, while the AirPods Pro 2 firmware is 8B28, up from 8B21. There's no word on what's include in the updated firmware, but the AirPods Pro 2 and AirPods Pro 3 are getting expanded support for Live Translation in the European Union in iOS...
Foldable iPhone 2023 Feature 1

Apple to Make More Foldable iPhones Than Expected [Updated]

Tuesday December 9, 2025 9:59 am PST by
Apple has ordered 22 million OLED panels from Samsung Display for the first foldable iPhone, signaling a significantly larger production target than the display industry had previously anticipated, ET News reports. In the now-seemingly deleted report, ET News claimed that Samsung plans to mass-produce 11 million inward-folding OLED displays for Apple next year, as well as 11 million...
iOS 26

iOS 26.4 and iOS 27 Features Revealed in New Leak

Friday December 12, 2025 10:56 am PST by
Macworld's Filipe Espósito today revealed a handful of features that Apple is allegedly planning for iOS 26.4, iOS 27, and even iOS 28. The report said the features are referenced within the code for a leaked internal build of iOS 26 that is not meant to be seen by the public. However, it appears that Espósito and/or his sources managed to gain access to it, providing us with a sneak peek...
AirTag 2 Mock Feature

Apple AirTag 2: Four New Features Found in iOS 26 Code

Thursday December 11, 2025 10:31 am PST by
The AirTag 2 will include a handful of new features that will improve tracking capabilities, according to a new report from Macworld. The site says that it was able to access an internal build of iOS 26, which includes references to multiple unreleased products. Here's what's supposedly coming: An improved pairing process, though no details were provided. AirTag pairing is already...
iOS 26

Apple Releases iOS 26.2 With Alarms for Reminders, Lock Screen Changes, Enhanced Safety Alerts and More

Friday December 12, 2025 10:10 am PST by
Apple today released iOS 26.2, the second major update to the iOS 26 operating system that came out in September, iOS 26.2 comes a little over a month after iOS 26.1 launched. ‌iOS 26‌.2 is compatible with the ‌iPhone‌ 11 series and later, as well as the second-generation ‌iPhone‌ SE. The new software can be downloaded on eligible iPhones over-the-air by going to Settings >...
iOS 26

15 New Things Your iPhone Can Do in iOS 26.2

Friday December 5, 2025 9:40 am PST by
Apple is about to release iOS 26.2, the second major point update for iPhones since iOS 26 was rolled out in September, and there are at least 15 notable changes and improvements worth checking out. We've rounded them up below. Apple is expected to roll out iOS 26.2 to compatible devices sometime between December 8 and December 16. When the update drops, you can check Apple's servers for the ...
maxresdefault

iOS 26 Code Leak Reveals Apple Smart Home Hub Details

Thursday December 11, 2025 4:02 pm PST by
Apple is working on a smart home hub that will rely heavily on the more capable version of Siri that's coming next year. We've heard quite a bit about the hub over the last two years, but a recent iOS 26 code leak provides additional insight into what we can expect and confirms rumored features. Subscribe to the MacRumors YouTube channel for more videos. Macworld claims to have access to an ...
studio display purple

Apple Studio Display 2 Code Hints at 120Hz ProMotion, HDR, A19 Chip

Thursday December 11, 2025 4:19 am PST by
Apple's next-generation Studio Display is expected to arrive early next year, and a new report allegedly provides a couple more details on the external monitor's capabilities. According to internal Apple code seen by Macworld, the new external display will feature a variable refresh rate capable of up to 120Hz – aka ProMotion – as well as support for HDR content. The current Studio...

Top Rated Comments

kcslc Avatar
54 months ago
I think Tim Cook should no longer be able to use the word “privacy.”
Score: 43 Votes (Like | Disagree)
vipergts2207 Avatar
54 months ago
Tim, you blew up the illusion that Apple actually cares about privacy with the CSAM debacle. We know what AAPL cares about. $$$$$
Score: 30 Votes (Like | Disagree)
kcslc Avatar
54 months ago

Apple will never concede on privacy or security of us users. I love them for this.
Oh honey. You should really do your homework.
Score: 26 Votes (Like | Disagree)
miniyou64 Avatar
54 months ago
*But not for your photos
Score: 24 Votes (Like | Disagree)
fwmireault Avatar
54 months ago
...and profit
Score: 16 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
54 months ago
I hope to God this is true. Don't forget about the Profit, Tim Cook. Let's be real here.

Privacy should be in Apple's DNA



Attachment Image
Score: 13 Votes (Like | Disagree)