Apple is preparing to open its first retail store in the Chinese province of Hunan, according to a new official webpage on the company's website, as well as images shared on Twitter.
The official webpage offers no date for when the store will launch; however, its opening could be relatively close given the store is plastered with marketing material in anticipation. Apple is advertising the store with the following tagline [translated]:
The first law to open your mind is that there is no law. In Changsha, it is a great truth not to set limits for Reiki. Apple Changsha welcomes all kinds of whimsical ideas to let go of their hands and feet and break out of their own world.
On its website, Apple offers wallpapers for the iPhone, iPad, and Mac to celebrate the store's opening. The new store will be the first retail store for the Hunan province.
Apple today unveiled AirPods Max 2, with key upgrades including the H2 chip, increased active noise cancellation, improved sound quality, and features such as Adaptive Audio, Conversation Awareness, Voice Isolation, and Live Translation.
The new AirPods Max have the same overall design as the previous generation, with most of the new features coming from the upgrade to the H2 chip:- Adaptive ...
Surprise! Apple today unveiled the AirPods Max 2, despite no rumors suggesting that a new version of Apple's over-ear headphones were imminent.
Key upgrades compared to the previous AirPods Max include Apple's H2 chip, increased active noise cancellation, improved sound quality, and features such as Adaptive Audio, Conversation Awareness, Voice Isolation, and Live Translation.
AirPods Max ...
As we wait for WWDC to kick off next Monday, Apple today announced the winners of its annual Apple Design Awards, recognizing apps and games for their innovation, ingenuity, and technical achievement.
The 2025 Apple Design Award winners are listed below, with one app and one game selected per category:
Delight and Fun - CapWords (App) and Balatro (Game)
Innovation - Play (App) and PBJ -...
For an Apple store located in China, I would have thought Apple would use at least one picture featuring a Chinese person on their webpage ('https://www.apple.com.cn/retail/changsha/') 🤷♂️
They are not big on identity stuff. If you go to China, Korea, or Japan, you will notice that ads and models are equally White and East Asian, like 50/50. They embrace Western culture, sans politics, more than you would think.
For an Apple store located in China, I would have thought Apple would use at least one picture featuring a Chinese person on their webpage ('https://www.apple.com.cn/retail/changsha/') 🤷♂️
