Developers Complain as App Store Feature Promotes Rip-Off Apps

Apple has featured a number of apps with disproportionately expensive subscriptions on the App Store, arousing the ire of some developers.

app store blue banner
The ‌App Store‌ feature on the Australian ‌App Store‌, first highlighted by Beau Nouvelle on Twitter, is called "Slime relaxations" and reportedly features apps that are non-functional and seek to charge disproportionately costly in-app purchase subscriptions.

One of the apps, called "Jelly: Slime Simulator, ASMR," features a $13 per week subscription to get past its paywall, amounting to $676 per year. Apple's App Store Review Guidelines state (with emphasis our own):

If we can't understand how your app works or your in-app purchases aren't immediately obvious, it will delay your review and may trigger a rejection. And while pricing is up to you, we won't distribute apps and in-app purchase items that are clear rip-offs. We'll reject expensive apps that try to cheat users with irrationally high prices.

The fact that such apps have passed the ‌App Store‌ review process to be awarded a special feature from Apple on the ‌App Store‌ has induced outrage in some developers, such as Simeon Saëns of Two Lives Left, who took a closer look at one of the apps.

Given that at least some of these apps charge $13 per week, it is difficult to not see them as breaking ‌App Store‌ guidelines, so it is particularly surprising that they were actively featured by Apple on the ‌App Store‌.

Popular Stories

iPadOS 26 App Windowing

Apple Explains Why iPads Don't Just Run macOS

Friday June 13, 2025 7:46 am PDT by
iPadOS 26 allows iPads to function much more like Macs, with a new app windowing system, a swipe-down menu bar at the top of the screen, and more. However, Apple has stopped short of allowing iPads to run macOS, and it has now explained why. In an interview this week with Swiss tech journalist Rafael Zeier, Apple's software engineering chief Craig Federighi said that iPadOS 26's new Mac-like ...
iphone 16 pro models 1

17 Reasons to Wait for the iPhone 17

Thursday June 12, 2025 8:58 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models simultaneously, which is why we often get rumored features months ahead of launch. The iPhone 17 series is no different, and we already have a good idea of what to expect from Apple's 2025 smartphone lineup. If you skipped the iPhone...
Logitech Logo Feature

Logitech Announces Two New Accessories for WWDC

Friday June 13, 2025 7:22 am PDT by
Alongside WWDC this week, Logitech announced notable new accessories for the iPad and Apple Vision Pro. The Logitech Muse is a spatially-tracked stylus developed for use with the Apple Vision Pro. Introduced during the WWDC 2025 keynote address, Muse is intended to support the next generation of spatial computing workflows enabled by visionOS 26. The device incorporates six degrees of...
iPhone 17 Pro Blue Feature Tighter Crop

iPhone 17 Pro Launching in Three Months With These 12 New Features

Saturday June 14, 2025 5:45 pm PDT by
The iPhone 17 Pro and iPhone 17 Pro Max are three months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of June 2025:Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone X through iPhone 14 Pro have a...
iOS 26 Screens

Here Are All the iOS 26 Features That Require iPhone 15 Pro or Newer

Thursday June 12, 2025 4:53 am PDT by
With iOS 26, Apple has introduced some major changes to the iPhone experience, headlined by the new Liquid Glass redesign that's available across all compatible devices. However, several of the update's features are exclusive to iPhone 15 Pro and iPhone 16 models, since they rely on Apple Intelligence. The following features are powered by on-device large language models and machine...
CarPlay Liquid Glass Dark

Apple to Let iPhone Users Watch Videos on CarPlay Screen While Parked

Thursday June 12, 2025 6:16 am PDT by
Apple this week announced that iPhone users will soon be able to watch videos right on the CarPlay screen in supported vehicles. iPhone users will be able to wirelessly stream videos to the CarPlay screen using AirPlay, according to Apple. For safety reasons, video playback will only be available when the vehicle is parked, to prevent distracted driving. The connected iPhone will be able to...
iOS 26 on Three iPhones

Hate iOS 26's Liquid Glass Design? Here's How to Tone It Down

Wednesday June 11, 2025 4:22 pm PDT by
iOS 26 features a whole new design material that Apple calls Liquid Glass, with a focus on transparency that lets the content on your display shine through the controls. If you're not a fan of the look, or are having trouble with readability, there is a step that you can take to make things more opaque without entirely losing out on the new look. Apple has multiple Accessibility options that ...
Mac Studio Feature

Apple Begins Selling Refurbished Mac Studio With M4 Max and M3 Ultra Chips at a Discount

Thursday June 12, 2025 10:14 am PDT by
Apple today added Mac Studio models with M4 Max and M3 Ultra chips to its online certified refurbished store in the United States, Canada, Japan, Singapore, and many European countries, for the first time since they were released in March. As usual for refurbished Macs, prices are discounted by approximately 15% compared to the equivalent new models on Apple's online store. Note that Apple's ...
iOS 26 Feature

Apple Seeds Revised iOS 26 Developer Beta to Fix Battery Issue

Friday June 13, 2025 10:15 am PDT by
Apple today provided developers with a revised version of the first iOS 26 beta for testing purposes. The update is only available for the iPhone 15 and iPhone 16 models, so if you're running iOS 26 on an iPhone 14 or earlier, you won't see the revised beta. Registered developers can download the new beta software through the Settings app on each device. The revised beta addresses an...

Top Rated Comments

ouimetnick Avatar
50 months ago
This poor review process really doesn’t help Apple’s argument that the App Store should be the only place to get apps for the iPhone & iPad. Not only do they “review” and allow these sham/scams, they actively promote them.
Score: 50 Votes (Like | Disagree)
iterva Avatar
50 months ago

Are the featured apps automated or something? How does this even happen? lol
My understanding has been, up until this point at least, that it is manually curated. Which makes this even worse.
Score: 19 Votes (Like | Disagree)
The_Gream Avatar
50 months ago

Could they have submitted the app for lets say $1.00 per week then once approved upped to $13? or something like that?
I know that a number of the apps that have behaved this way: Fortnight was one such game, it made it through the review and then on a set date, it started running code that was against the rules. Probably what’s been happening here - seeing as Apple doesn’t see the code. So the App only has to make in through the review processes and then bam hidden actions can take place.
Personally, any app that does this should get a perma ban!!!
Score: 16 Votes (Like | Disagree)
fwmireault Avatar
50 months ago
Who the hell would subscribe to a mobile game for 700$US a year? That is crazy
Score: 11 Votes (Like | Disagree)
Anijake Avatar
50 months ago
Could they have submitted the app for lets say $1.00 per week then once approved upped to $13? or something like that?
Score: 11 Votes (Like | Disagree)
iterva Avatar
50 months ago

Personally, any app that does this should get a perma ban!!!
I agree. And no exceptions!
Score: 9 Votes (Like | Disagree)