Reminder: New Apple Watch Pride Bands Available at Apple Stores Starting Today

Last week, Apple introduced two new Pride Edition Apple Watch bands. In addition to online orders through Apple.com, the new bands are also available to purchase at physical Apple Store locations starting today.

apple watch braided pride band 2021
Priced at $99, the Pride Edition Braided Solo Loop weaves together the original rainbow colors with those drawn from various Pride flags, according to Apple. For $49, the Pride Edition Nike Sport Loop features a nylon weave with reflective rainbow yarn inspired by the Pride flag, which is designed to shimmer when light strikes it.

The first online orders of the new Pride bands are beginning to arrive to customers, including MacRumors reader Harry.


The Braided Solo Loop is compatible with the Apple Watch Series 4 or newer, while the Nike Sport Loop is compatible with the Series 3 or later.

The watchOS 7.5 software update released this week includes a new Pride Woven watch face that matches the design of the Pride Edition Braided Solo Loop. With the rotation of the Digital Crown, the colorful threads on the watch face infinitely scroll and animate with a raise of the wrist. Apple has included an App Clip code on the band's packaging for easy access to the watch face with an iPhone running iOS 14.3 or later.

Related Roundup: Apple Watch 11
Buyer's Guide: Apple Watch (Buy Now)

Popular Stories

m1 chip slide

Five Years of Apple Silicon: M1 to M5 Performance Comparison

Monday November 10, 2025 1:08 pm PST by
Today marks the fifth anniversary of the Apple silicon chip that replaced Intel chips in Apple's Mac lineup. The first Apple silicon chip, the M1, was unveiled on November 10, 2020. The M1 debuted in the MacBook Air, Mac mini, and 13-inch MacBook Pro. The M1 chip was impressive when it launched, featuring the "world's fastest CPU core" and industry-leading performance per watt, and it's only ...
iOS 26

iOS 26.2 Available Next Month With These 8 New Features

Tuesday November 11, 2025 9:48 am PST by
Apple released the first iOS 26.2 beta last week. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics in Apple Music, and more. In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date....
All Screen iPhone 2027 Feature 1

Apple to Hide Selfie Camera Under Display of 20th Anniversary iPhone

Monday November 10, 2025 1:55 am PST by
Apple will conceal the front-facing camera under the screen of its 2027 iPhone, a Chinese leaker said today, corroborating reports that Apple's 20th anniversary iPhone will have no visible cutouts in the display. Weibo-based account Digital Chat Station said Apple's development of under-screen camera technology was progressing as planned for adoption in 2027, one year after it will...
iphone pocket%402x

Apple Debuts iPhone Pocket, a Limited Edition iPod Sock-Style Accessory

Tuesday November 11, 2025 1:23 am PST by
Apple has teamed up with Japanese fashion house ISSEY MIYAKE to launch iPhone Pocket, a 3D-knitted limited edition accessory designed to carry an iPhone, AirPods, and other everyday items. The accessory is like a stretchy pocket, not unlike an iPod Sock, but elongated to form a strap made of a ribbed, elastic textile that fully encloses an iPhone yet allows you to glimpse the display...
iphone air thinness

iPhone Air Sales Are So Bad That Apple's Delaying the Next-Generation Version

Monday November 10, 2025 11:41 am PST by
The thin, light iPhone Air sold so poorly that Apple has decided to delay the launch of the next-generation iPhone Air that was scheduled to come out alongside the iPhone 18 Pro, reports The Information. Apple initially planned to release a new iPhone Air in fall 2026, but now that's not going to happen. Since the iPhone Air launched in September, there have been reports of poor sales...
homepod mini colors

New HomePod Mini Coming Soon With These Features

Tuesday November 11, 2025 7:30 am PST by
Apple is expected to announce a new HomePod mini imminently, headlining with new chips. Here are all of the new features we're expecting. The second-generation HomePod mini is highly likely to contain a more up-to-date chip for more advanced computational audio and improved responsiveness. The current HomePod mini is equipped with the Apple Watch Series 5's S5 chip from 2019. Apple is likely ...
Early Black Friday Deals 1

The Best Early Black Friday Apple Deals on AirPods, Apple Watch, iPad, and More

Saturday November 8, 2025 6:16 am PST by
We're officially in the month of Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When ...
Apple fitness plus feature

Future of Apple Fitness+ 'Under Review'

Sunday November 9, 2025 5:30 am PST by
The future of Apple Fitness+ is "under review" amid a reorganization of the service, according to Bloomberg's Mark Gurman. In the latest edition of his "Power On" newsletter, Gurman said that Apple Fitness+ remains one of the company's "weakest digital offerings." The service apparently suffers from high churn and little revenue. Nevertheless, Fitness+ has a small, loyal fanbase that...
iphone black friday gold

The Best Early Black Friday iPhone Deals

Monday November 10, 2025 10:18 am PST by
Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2025 sales have kicked off at AT&T, Verizon, T-Mobile, and more. Right now we're tracking notable offers on the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air. For even more savings, keep an eye on older models during the holiday shopping season. Note: MacRumors is...
2024 iPhone Boxes Feature

Apple Adjusts Trade-In Values for iPhones, iPads, Macs, and More

Thursday November 6, 2025 11:12 am PST by
Apple today updated its trade-in values for select iPhone, iPad, Mac, and Apple Watch models. Trade-ins can be completed on Apple's website, or at an Apple Store. The charts below provide an overview of Apple's current and previous trade-in values in the U.S., according to its website. Maximum values for most devices either decreased or saw no change, but the iPad Air received a slight bump. ...

Top Rated Comments

Ion-X Avatar
58 months ago

This year’s pride band looks… messy
The braided one includes additional colors:
- Black for the Black community
- Brown for the Hispanic / Latinx community
- Pink, light blue, and white for the trans community

That’s why it has more colors.

If you just want the regular rainbow, they are also offering that style of band (not pictured here).

Edit: Really? Downvotes on a post explaining why the band was designed the way it was?
Score: 29 Votes (Like | Disagree)
kaycrystal626 Avatar
58 months ago
$99! No thanks.
Score: 27 Votes (Like | Disagree)
calstanford Avatar
58 months ago
Mine arrived a day early here. Love it.



Attachment Image
Score: 25 Votes (Like | Disagree)
H.E. Pennypacker Avatar
58 months ago
That is pricey!
Score: 14 Votes (Like | Disagree)
Dwalls90 Avatar
58 months ago

$99! No thanks.
All braided solo loops are $99. You aren't paying a premium for these colors or patterns.
Score: 13 Votes (Like | Disagree)
4filth Avatar
58 months ago

Being gay compulsary to buy them? Why name them Pride? This is not homophobic comment btw. Does it have Pride written anywhere just in case regular folks are interested?
What exactly is meant by the word “regular” here? Cause it can’t be straight, right? Seeing as this is not a homophobic comment and all.
Score: 10 Votes (Like | Disagree)