Leaker Suggests Apple Event to Be Held on March 23 - MacRumors
Skip to Content

Leaker Suggests Apple Event to Be Held on March 23

Apple will hold its first event of the year on March 23, according to information provided by a reputable Chinese leaker (via DuanRui). Apple is expected to launch AirTags, new iPads, and possibly updated AirPods at a spring event, and leaker "Kang" believes that date will be March 23.

Screen Shot 2021 03 08 at 1
Initial speculation pointed to an event happening on March 16; however, Bloomberg's Mark Gurman shot down the possibility, leaving the door open for an event later on in the month. Kang says that Apple's event will be held on the same date as the OnePlus 9 reveal, which is scheduled for Tuesday, March 23.

Due to the global health crisis, Apple's event is expected to be held digitally and live-streamed via its website and official YouTube channel. March 23 and March 30 are both reasonable guesses for when Apple is set to hold an event. Apple tends to hold events on Tuesday and is also expected to hold an event in the "early spring" to coincide with the launch of App Tracking Transparency in iOS 14.5.

Official details about Apple's event remain unknown. However, mounting evidence of the imminent release of AirTags suggests Apple's Tile-like tracker could debut at the rumored March 23 event. DigiTimes, and others, have also suggested Apple will release updated iPad models with mini-LED displays and faster processors in the first half of the year.

Shortly after Kang suggested the March 23 date, YouTube personality and hit-or-miss Apple leaker Jon Prosser tweeted "23," in an apparent show of support for Kang and his event date prediction.

Last year, Kang was first to accurately reveal that Apple planned to revive the MagSafe brand for iPhone 12, and also leaked accurate details and launch dates for the full iPhone 12 lineup and the rumored HomePod mini before they were officially announced.

Related Roundups: AirPods 5, iPad
Related Forums: AirPods, iPad

Popular Stories

iPad Pro 2024 vs Air 2024 Feature

Three New iPads Rumored to Launch in First Half of 2027

Sunday November 1, 2026 7:27 am PST by
After announcing a new iPad mini with an OLED display earlier this month, Apple plans to release new iPad Air, iPad Pro, and entry-level iPad models in the first half of 2027, according to the latest word from Bloomberg's Mark Gurman. In his Power On newsletter today, Gurman said the next iPad Air will also feature an OLED display, while he expects the next iPad Pro to be equipped with a...
iPad mini 7 Review Thumb 1 sans text

Apple Raises iPad and Mac Trade-In Values

Monday October 26, 2026 8:17 am PDT by
Apple today updated its U.S. trade-in estimates, raising maximum values across the iPad lineup and for most Macs following today's announcement of the new iPad mini. Every iPad category has gained value, although the increases are relatively modest. The iPad mini and standard iPad both rise by $20, while the iPad Air gains $15 and the iPad Pro increases by $10. The revised maximum estimates...
AirPods Pro Beta Firmware 2

Apple Releases New AirPods Beta Firmware

Tuesday October 13, 2026 11:28 am PDT by
Apple today released new beta firmware for the AirPods Pro 2, AirPods Pro 3, AirPods 4, AirPods 5, and AirPods Max 2. The firmware has a build number of 9B5043a and is rolling out for developers and public beta testers. There's no word on what's included in the firmware update because Apple doesn't offer notes for AirPods beta releases. When the AirPods are connected to an iPhone, iPad,...

Top Rated Comments

74 months ago

why waste the money on an iPad now. you get the same, more powerful processor in a MacBook Pro or AIR for around the same price.

Now you have cannibalized the iPad sales with ARM Macs.

If ARM MacBooks get touch screens its even worse for iPad sales

much like the iPhone killed the iPod sales.
Because a Mac is not an iPad.

Here’s a hint: people weren’t buying iPads over Macs because of the CPU.
Score: 67 Votes (Like | Disagree)
Michael Scrip Avatar
74 months ago
It's on again... it's off again...

It's like Ross and Rachel...

:P
Score: 31 Votes (Like | Disagree)
gnasher729 Avatar
74 months ago

why waste the money on an iPad now. you get the same, more powerful processor in a MacBook Pro or AIR for around the same price.

Now you have cannibalized the iPad sales with ARM Macs.

If ARM MacBooks get touch screens its even worse for iPad sales

much like the iPhone killed the iPod sales.
I think a quote from Steve Jobs comes handy: "If you don't cannibalise your own sales, someone else will".

MacBooks are not getting touch screens. Ever. Touch screens on laptops are used until your arms hurt, and then not her again. And tell my wife about giving up her iPad for a laptop. You know how much she cares for a more powerful processor? Nothing.
Score: 26 Votes (Like | Disagree)
74 months ago
Hah! I made this for fun about a week ago...



Attachment Image
Score: 21 Votes (Like | Disagree)
74 months ago
Please let there be an iPad Mini worthy of stealing the show I'll be first in line day 1.
Score: 20 Votes (Like | Disagree)
infinitejest Avatar
74 months ago
can we talk about this?

Attachment Image
Score: 19 Votes (Like | Disagree)
Latest Stories
Siri AI Rumored to Become 'More Like an Agent' as Early as Next Year
Siri AI Rumored to Become 'More Like an Agent' as Early as Next Year
1 hour ago
Apple Taking New Approach to Developing iOS 28 and macOS 28
Apple Taking New Approach to Developing iOS 28 and macOS 28
3 hours ago
Early Apple Black Friday Deals on Apple Watch, MacBook Air, and More
Early Apple Black Friday Deals on Apple Watch, MacBook Air, and More
22 hours ago
'Backglow' Lets You Customize New MacBook Pro's Glowing Apple Logo
'Backglow' Lets You Customize New MacBook Pro's Glowing Apple Logo
22 hours ago
Top Stories: Apple Product Launches, iOS 27.3 Beta, and More
Top Stories: Apple Product Launches, iOS 27.3 Beta, and More
1 day ago
More Fun iPhone Duo Apps: 30 New Picks to Try
More Fun iPhone Duo Apps: 30 New Picks to Try
2 days ago
Hands-On With Apple's New OLED Touchscreen MacBook Pro
Hands-On With Apple's New OLED Touchscreen MacBook Pro
2 days ago
Apple Store With All-New Design Opening Soon in Southern California
Apple Store With All-New Design Opening Soon in Southern California
2 days ago
Control the Glowing Apple Logo on Your New MacBook Pro
Control the Glowing Apple Logo on Your New MacBook Pro
2 days ago
Apple Shares New 'Apple Card: Apply and Use in Minutes' Ad
Apple Shares New 'Apple Card: Apply and Use in Minutes' Ad
2 days ago
Apple Says More Than 100,000 Apps Optimized for iPhone Duo, Here's What's Still Missing
Apple Says More Than 100,000 Apps Optimized for iPhone Duo, Here's What's Still Missing
2 days ago
Early Black Friday Deals Kickoff With Steep Discounts on Apple Watch Ultras and More
Early Black Friday Deals Kickoff With Steep Discounts on Apple Watch Ultras and More
2 days ago
The MacRumors Show: iOS 27.3 Looks Like a Huge Update
The MacRumors Show: iOS 27.3 Looks Like a Huge Update
2 days ago
Best Buy's Black Friday Event Begins With Sitewide Savings on Apple, TVs, More
Best Buy's Black Friday Event Begins With Sitewide Savings on Apple, TVs, More
2 days ago
Apple Releasing Yet Another Two New Products Next Week
Apple Releasing Yet Another Two New Products Next Week
2 days ago
MacBook Air Drops to Lowest Price in Months With Amazon's $250 Discount
MacBook Air Drops to Lowest Price in Months With Amazon's $250 Discount
2 days ago
Apple Rumored to Drop the iPhone's Action Button Next Year
Apple Rumored to Drop the iPhone's Action Button Next Year
2 days ago
Apple's Extended Return Policy Now in Effect for 2026 Holiday Season
Apple's Extended Return Policy Now in Effect for 2026 Holiday Season
2 days ago
Apple Music Classical Updated With New Icon and Refreshed Design
Apple Music Classical Updated With New Icon and Refreshed Design
2 days ago
OLED iPad Mini, M6 iMac, and New MacBook Pros Available From Today
OLED iPad Mini, M6 iMac, and New MacBook Pros Available From Today
2 days ago
Apple Surveys iPhone Duo Buyers About Crease and Camera
Apple Surveys iPhone Duo Buyers About Crease and Camera
3 days ago
Apple's First Touchscreen Mac is Now Arriving to Customers
Apple's First Touchscreen Mac is Now Arriving to Customers
3 days ago
Claude Gets Personal Finance Feature With Bank Account Linking
Claude Gets Personal Finance Feature With Bank Account Linking
3 days ago
Apple Arcade Adds Crossy Road Rush and NBA 2K27
Apple Arcade Adds Crossy Road Rush and NBA 2K27
3 days ago
Apple's New HomeView Smart Home Hub: Here's How Much RAM It Has
Apple's New HomeView Smart Home Hub: Here's How Much RAM It Has
3 days ago
iPad Mini vs. iPad Air Buyer's Guide: Now Just $50 Apart
iPad Mini vs. iPad Air Buyer's Guide: Now Just $50 Apart
3 days ago
First iOS 27.3 and macOS Golden Gate 27.3 Public Betas Now Available
First iOS 27.3 and macOS Golden Gate 27.3 Public Betas Now Available
3 days ago
Apple Announces a New Mac Sales Record
Apple Announces a New Mac Sales Record
3 days ago
Paid $200 for Logic Pro? Apple Says You Won't Get This New Feature
Paid $200 for Logic Pro? Apple Says You Won't Get This New Feature
3 days ago
Instagram's Edits Video Editor is Now Available on Mac
Instagram's Edits Video Editor is Now Available on Mac
3 days ago