Facebook Working on Smart Watch to Compete With Apple Watch

Facebook is developing a smart watch that will focus on messaging and health features, according to a new report from The Information. Wearers will be able to send messages with Facebook services like Messenger and WhatsApp, and it will work with a cellular connection without a tethered smartphone.

facebook
Health features like options to track workouts with friends or communicate with trainers will be included, and the watch will be able to connect to services provided by health and fitness companies like Peloton. Facebook's upcoming watch is said to run a version of Google's Android software.

Facebook plans to sell the smart watch at close to its production cost, which is also what it does with the Oculus headset. There's no word on what pricing will be, but competing products range in price from $150 to $400+.

It's not likely a smart watch will go over well with those who have concerns about Facebook's data collection. Amazon recently released a "Halo" fitness band that has been derided for its invasiveness. Facebook already makes some consumer hardware products including the aforementioned Oculus and Portal camera and tablet devices.

A Facebook smart watch would need to compete with the Apple Watch, which is one of the best selling wearables on the market. Just this morning, a report suggested that more than 100 million people globally own an Apple Watch. Facebook is also working on its own Ray-Ban branded smart glasses that would compete with rumored products coming from Apple in the next few years.

Facebook is aiming to start selling its smart watch next year, with a second-generation planned for as soon as 2023. The Information says that development is "far along," but there's always still a chance the product could be scrapped.

Popular Stories

iOS 26

15 New Things Your iPhone Can Do in iOS 26.2

Friday December 5, 2025 9:40 am PST by
Apple is about to release iOS 26.2, the second major point update for iPhones since iOS 26 was rolled out in September, and there are at least 15 notable changes and improvements worth checking out. We've rounded them up below. Apple is expected to roll out iOS 26.2 to compatible devices sometime between December 8 and December 16. When the update drops, you can check Apple's servers for the ...
Intel Inside iPhone Feature

Apple's Return to Intel Rumored to Extend to iPhone

Friday December 5, 2025 10:08 am PST by
Intel is expected to begin supplying some Mac and iPad chips in a few years, and the latest rumor claims the partnership might extend to the iPhone. In a research note with investment firm GF Securities this week, obtained by MacRumors, analyst Jeff Pu said he and his colleagues "now expect" Intel to reach a supply deal with Apple for at least some non-pro iPhone chips starting in 2028....
iPhone 14 Pro Dynamic Island

iPhone 18 Pro Leak Adds New Evidence for Under-Display Face ID

Monday December 8, 2025 4:54 am PST by
Apple is actively testing under-screen Face ID for next year's iPhone 18 Pro models using a special "spliced micro-transparent glass" window built into the display, claims a Chinese leaker. According to "Smart Pikachu," a Weibo account that has previously shared accurate supply-chain details on Chinese Android hardware, Apple is testing the special glass as a way to let the TrueDepth...
iOS 26

Apple Seeds Second iOS 26.2 Release Candidate to Developers and Public Beta Testers

Monday December 8, 2025 10:18 am PST by
Apple today seeded the second release candidate version of iOS 26.2 to developers and public beta testers, with the software coming one week after Apple seeded the first RC. The release candidate represents the final version iOS 26.2 that will be provided to the public if no further bugs are found. Registered developers and public beta testers can download the betas from the Settings app on...
iPhone 17 Pro Cosmic Orange

10 Reasons to Wait for Next Year's iPhone 18 Pro

Monday December 1, 2025 2:40 am PST by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth...
Johny Srouji

Apple's Chipmaking Chief Johny Srouji Responds to Report About Him Potentially Leaving

Monday December 8, 2025 9:23 am PST by
Apple's chipmaking chief Johny Srouji has reportedly indicated that he plans to continue working for the company for the foreseeable future. "I love my team, and I love my job at Apple, and I don't plan on leaving anytime soon," said Srouji, in a memo obtained by Bloomberg's Mark Gurman. Here is Srouji's full memo, as shared by Bloomberg:I know you've been reading all kind of rumors and...
Johny Srouji

Apple Chip Chief Johny Srouji Could Be Next to Go as Exodus Continues

Sunday December 7, 2025 10:41 am PST by
Apple's senior vice president of hardware technologies Johny Srouji could be the next leading executive to leave the company amid an alarming exodus of leading employees, Bloomberg's Mark Gurman reports. Srouji apparently recently told CEO Tim Cook that he is "seriously considering leaving" in the near future. He intends to join another company if he departs. Srouji leads Apple's chip design ...
google pixel 10

Switching Between iPhone and Android Will Get Easier With New Apple and Google Collaboration

Monday December 8, 2025 11:10 am PST by
Apple and Google are teaming up to make it easier for users to switch between iPhone and Android smartphones, according to 9to5Google. There is a new Android Canary build available today that simplifies data transfer between two smartphones, and Apple is going to implement the functionality in an upcoming iOS 26 beta. Apple already has a Move to iOS app for transferring data from an Android...
Apple Fitness Plus expansion hero

Apple Fitness+ Coming to 28 New Regions With Digital Voice Dubbing

Monday December 8, 2025 6:19 am PST by
Apple today announced that Fitness+ is expanding to 28 new markets on December 15 in the service's largest international rollout since launch, accompanied by new language dubbing and a K-Pop music genre. Apple Fitness+ will become available in Chile, Hong Kong, India, the Netherlands, Singapore, Taiwan, and additional regions on December 15, with Japan scheduled to follow early next year....
maxresdefault

iPhone Fold: Launch, Pricing, and What to Expect From Apple's Foldable

Monday December 1, 2025 3:00 am PST by
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device. Subscribe to the MacRumors YouTube channel for more videos. Below, we've collated an updated set of key details that ...

Top Rated Comments

nate13 Avatar
63 months ago
Just what I've been waiting for. Will go great with my Facebook phone.
Score: 64 Votes (Like | Disagree)
yaxomoxay Avatar
63 months ago
AHAHAHAHAHHA! AHAHHAHAHAHAHAHHAHA! AHAHHAHAAHAHHAHA! No Zuc, no. People are fed up of Facebook and you think that they will use a FB Watch? AHAHAHAHHAHAHA
Score: 58 Votes (Like | Disagree)
yaxomoxay Avatar
63 months ago

People laughing about this don’t understand that this is ultimately a good thing for competition and thus a good thing for us. Super glad you lot aren’t in charge of any major decisions :)
We are not laughing about a new smartwatch, which we'd welcome. We're laughing about Facebook.
Score: 52 Votes (Like | Disagree)
jz0309 Avatar
63 months ago
Huh, really? Well, good luck FB. Ya know, with health features comes privacy! Oh, never mind, you do not believe in that...
Score: 37 Votes (Like | Disagree)
Asarien Avatar
63 months ago

Stay a social network please.
Don't even do this. Completely disappear, please.
Score: 32 Votes (Like | Disagree)
Erkinshadow Avatar
63 months ago
Another way for Facebook to gather data on its users.
Score: 27 Votes (Like | Disagree)