Apple Executives Discuss the New A14 Chip and Apple's Approach to Chip Design

Between last month's introduction of the iPad Air with Apple's new A14 chip and tomorrow's expected unveiling of the iPhone 12 said to feature the same chip, Apple executives have been making the rounds talking up the technology behind the A14 and the company's overall chip strategy.

iu
In a new interview with Engadget, Apple's vice president of platform architecture Tim Millet and senior director of Mac and iPad product marketing Tom Boger walked through how Apple has leveraged its ability to customize its own chips to focus on both energy efficiency and performance. Those competing priorities gain some new headroom with the A14 thanks to its transition to a smaller 5nm manufacturing process that packs more transistors into the same chip area and allows them to run at lower power.

The 5nm manufacturing process also allows Apple to devote more of the A14's capabilities to features beyond the traditional CPU and GPU functions, with the Neural Engine in the A14 doubling to 16 cores and capable of performing 11 trillion operations per second, nearly double that of the Neural Engine in the A13.

“We saw the opportunity to do things that would have been impossible to do with a conventional CPU instruction set,” Millet said. “You could in theory do many of the things the Neural Engine does on a GPU, but you can't do it inside of a tight, thermally constrained enclosure.”

On a broader level, Millet and Boger discussed how Apple's chip architecture team thinks about Apple's entire product portfolio, envisioning how its chips can be used not just in a single product but in multiple products over time.

When people at Apple start working on a chipset, they're not solely focused on building one for a single product; they take into account the company's entire lineup. “We spend a lot of time working with the product teams and software teams, and the architecture group really does sit in the center of that,” said Millet. [...]

“Ultimately, we want to make sure that when we build a CPU for one generation, we’re not building it necessarily only for one,” he said. While that doesn’t mean you’ll see the A14’s six-core CPU in something like an Apple Watch, the architecture developed for the company’s flagship phone chipset may well be adapted and reused elsewhere.

With the upcoming launch of Mac products based on Apple Silicon, we'll be seeing even more fruits of the chip team's labor, although Millet and Boger were unsurprisingly not ready to delve into discussions on that topic just yet.

For more on the A14 and Apple's in-house chip work, check out the full piece over at Engadget.

Popular Stories

AirPods Pro Firmware Feature

Apple Releases New Firmware for AirPods Pro 2, AirPods Pro 3, and AirPods 4

Thursday November 13, 2025 11:35 am PST by
Apple today released new firmware designed for the AirPods Pro 3, the AirPods 4, and the prior-generation AirPods Pro 2. The AirPods Pro 3 firmware is 8B25, while the AirPods Pro 2 and AirPods 4 firmware is 8B21, all up from the prior 8A358 firmware released in October. There's no word on what's include in the updated firmware, but the AirPods Pro 2, AirPods 4 with ANC, and AirPods Pro 3...
Tim Cook WWDC 2018

Report: Tim Cook to Step Down as Apple CEO 'as Soon as Next Year'

Saturday November 15, 2025 2:40 pm PST by
Apple is preparing for Tim Cook to step down as CEO of the company "as soon as next year," according to the Financial Times. The company's board of directors and senior executives "recently intensified preparations for Cook to hand over the reins," the report said. While the report said that Apple is unlikely to name a new CEO before its next earnings report in late January, it went on to ...
iPhone Pocket Short

iPhone Pocket Now Available to Order, But Already Selling Out

Friday November 14, 2025 6:20 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. iPhone Pocket is available to order on Apple's online store starting today, in the United States, France, China, Italy, Japan, Singapore, South Korea, and the United Kingdom. However, it is already completely sold out in the United...
apple silicon mac lineup 2024 feature purple m5

Apple's 2026 Mac Plans

Friday November 14, 2025 3:23 pm PST by
Most of Apple's Macs are slated to get M5 chips across 2026, and there's a possibility we'll even see the first M6 chips toward the end of the year. Updates are planned for everything from the MacBook Air to the Mac Studio. MacBook Air (Early 2026) The MacBook Air will be one of the first Macs to get a 2026 refresh, with an update planned for the first few months of the year. The MacBook...
best early black friday deals

Best Black Friday Apple Deals Live Now - Save on AirPods, iPads, and Apple Watches

Saturday November 15, 2025 1:45 pm PST by
We're officially in the month of Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When ...
tvOS 26 Profiles

tvOS 26.2 Adds a Useful New Feature to Your Apple TV

Friday November 14, 2025 10:02 am PST by
Starting with the upcoming tvOS 26.2 update, currently in beta, additional profiles created on the Apple TV no longer require their own Apple Account. In the Settings app on the Apple TV, under Profiles and Accounts, anyone can create a new profile by simply entering a name and indicating whether the profile is for a kid. The profile will be associated with the primary user's Apple Account,...
walmart new ornametns

Walmart Black Friday Deals Begin Today With Low Prices on Headphones, TVs, and More

Friday November 14, 2025 7:55 am PST by
Walmart's Black Friday sale has officially kicked off today, with an online shopping event that's also seeing some matching deals in retail locations. There are quite a few major discounts in this sale, including savings on headphones, TVs, and more. Note: MacRumors is an affiliate partner with Walmart. When you click a link and make a purchase, we may receive a small payment, which helps us...
CarPlay Pinned Messages

iOS 26.2 Adds New CarPlay Setting

Thursday November 13, 2025 6:48 am PST by
iOS 26 extended pinned conversations in the Messages app to CarPlay, for quick access to your most frequent chats. However, some drivers may prefer the classic view with a list of individual conversations only, and Apple now lets users choose. Apple released the second beta of iOS 26.2 this week, and it introduces a new CarPlay setting for turning off pinned conversations in the Messages...
CarPlay Liquid Glass Dark

Here's When Tesla is Expected to Add Support for Apple CarPlay

Sunday November 16, 2025 6:49 am PST by
In his Power On newsletter today, Bloomberg's Mark Gurman reiterated that Tesla plans to add Apple CarPlay support to its vehicles "in the coming months." This is easily the biggest news for the regular version of CarPlay in years, should Tesla actually follow through with offering the system in its vehicles. As noted by Gurman, this would be a stunning reversal for Tesla and its CEO Elon ...

Top Rated Comments

cmaier Avatar
67 months ago

AMD is laughing their butts off at the amateurs at Apple. Serious people like me need serious CPUs and GPUs for serious productivity. I’m pwning people at Overwatch all day and night on the highest settings.
I designed many CPUs for AMD.

You are wrong.
Score: 51 Votes (Like | Disagree)
Ritsuka Avatar
67 months ago

AMD is laughing their butts off at the amateurs at Apple. Serious people like me need serious CPUs and GPUs for serious productivity. I’m pwning people at Overwatch all day and night on the highest settings.
Is pwning people at Overwatch serious productivity? :P
Score: 43 Votes (Like | Disagree)
cmaier Avatar
67 months ago
Not much news in the actual interview, looks like. Although this is misleading:


It's important to note, however, that real-life performance gains don't always live up to Apple's promises. When the company says the A14's CPU is 30 percent more powerful than the current iPad Air's A12 chipset, for instance, it isn't going off results from popular benchmarking tools you and I have access to. According to Boger, those figures are an amalgamation of "real-world application workloads." In other words, they're composite numbers derived from many different performance factors -- all to demonstrate what it’s like to actually use this thing.
I've never seen any allegation that apple's claimed performance numbers are an overstatement. If anything, commentators frequently point out that Apple undersells claimed performance increases.
Score: 37 Votes (Like | Disagree)
CarlJ Avatar
67 months ago

AMD is laughing their butts off at the amateurs at Apple. Serious people like me need serious CPUs and GPUs for serious productivity. I’m pwning people at Overwatch all day and night on the highest settings.
“Has no idea what Apple will release...
But knows his is much kewler, as evidenced by his ’leet skillz at Overwatch.”
Score: 23 Votes (Like | Disagree)
JPack Avatar
67 months ago
Both of these folks come from a marketing background. There is no valuable insight given.

At least provide Anand to interview so we can hear something meaningful.
Score: 16 Votes (Like | Disagree)
CarlJ Avatar
67 months ago

Well, I’m a pro gamer and an aspiring Twitch variety streamer, including playing Overwatch and DJing EDM. Apple chips are whack compared to Kirin and AMD. You ain’t going to outspec my gaming rig.
You can put that back in your pants, nobody has any interest in comparing. Apple has the capacity to stomp all over AMD if they choose to do so, but they’re not really aiming at the comparatively tiny gamer PC market, now, are they?
Score: 15 Votes (Like | Disagree)