Apple Says iOS App Economy Created Nearly 300K New U.S. Jobs Since April 2019

Apple today announced that the iOS app economy has created nearly 300,000 new jobs in the United States since April 2019, citing research shared by Dr. Michael Mandel, chief economic strategist at the non-profit Progressive Policy Institute.

apple developer banner
Despite the COVID-19 pandemic, Apple said the App Store continues to provide economic opportunities, with apps supporting essential needs like remote learning, telehealth, and food ordering. According to Apple, the App Store ecosystem now supports more than 2.1 million U.S. jobs across all 50 states, an increase of 15 percent since last year.

Apple's press release provides some examples of companies of various sizes that have seen success on the App Store in the past year.

"We've had incredible growth in the last year, and we've massively expanded our team to meet demand," said Maxeme Tuchman, co-founder of kid-friendly video calling app Caribu. "It means so much to us to not only be able to help connect families and friends at this difficult time, but to be able to provide stable, well-paying jobs to our growing number of employees as well. The App Store has given us a platform on which we can do both."

Apple iOS app economy creates new US jobs infographic 09022020 big
Apple also noted that it employs over 90,000 employees across all 50 states, and supports 450,000 manufacturing and supply chain jobs. The company is on track to fulfill its commitment to contribute $350 billion in the U.S. over a five-year period.

Popular Stories

iOS 26

15 New Things Your iPhone Can Do in iOS 26.2

Friday December 5, 2025 9:40 am PST by
Apple is about to release iOS 26.2, the second major point update for iPhones since iOS 26 was rolled out in September, and there are at least 15 notable changes and improvements worth checking out. We've rounded them up below. Apple is expected to roll out iOS 26.2 to compatible devices sometime between December 8 and December 16. When the update drops, you can check Apple's servers for the ...
Intel Inside iPhone Feature

Apple's Return to Intel Rumored to Extend to iPhone

Friday December 5, 2025 10:08 am PST by
Intel is expected to begin supplying some Mac and iPad chips in a few years, and the latest rumor claims the partnership might extend to the iPhone. In a research note with investment firm GF Securities this week, obtained by MacRumors, analyst Jeff Pu said he and his colleagues "now expect" Intel to reach a supply deal with Apple for at least some non-pro iPhone chips starting in 2028....
ive and altman

Jony Ive's OpenAI Device Barred From Using 'io' Name

Friday December 5, 2025 6:22 am PST by
A U.S. appeals court has upheld a temporary restraining order that prevents OpenAI and Jony Ive's new hardware venture from using the name "io" for products similar to those planned by AI audio startup iyO, Bloomberg Law reports. iyO sued OpenAI earlier this year after the latter announced its partnership with Ive's new firm, arguing that OpenAI's planned "io" branding was too close to its...
iPhone 17 Pro Cosmic Orange

10 Reasons to Wait for Next Year's iPhone 18 Pro

Monday December 1, 2025 2:40 am PST by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth...
Photos App Icon Liquid Glass

John Gruber Shares Scathing Commentary About Apple's Departing Software Design Chief

Thursday December 4, 2025 9:30 am PST by
In a statement shared with Bloomberg on Wednesday, Apple confirmed that its software design chief Alan Dye will be leaving. Apple said Dye will be succeeded by Stephen Lemay, who has been a software designer at the company since 1999. Meta CEO Mark Zuckerberg announced that Dye will lead a new creative studio within the company's AR/VR division Reality Labs. On his blog Daring Fireball,...
maxresdefault

iPhone Fold: Launch, Pricing, and What to Expect From Apple's Foldable

Monday December 1, 2025 3:00 am PST by
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device. Subscribe to the MacRumors YouTube channel for more videos. Below, we've collated an updated set of key details that ...
Apple John Ternus 2019

Will John Ternus Really Be Apple's Next CEO?

Friday December 5, 2025 9:01 am PST by
There is uncertainty about Apple's head of hardware engineering John Ternus succeeding Tim Cook as CEO, The Information reports. Some former Apple executives apparently hope that a new "dark-horse" candidate will emerge. Ternus is considered to be the most likely candidate to succeed Cook as CEO. The report notes that he is more likely to become CEO than software head chief Craig Federighi, ...
ios 18 to ios 26 upgrade

Apple Pushes iPhone Users Still on iOS 18 to Upgrade to iOS 26

Tuesday December 2, 2025 11:09 am PST by
Apple is encouraging iPhone users who are still running iOS 18 to upgrade to iOS 26 by making the iOS 26 software upgrade option more prominent. Since iOS 26 launched in September, it has been displayed as an optional upgrade at the bottom of the Software Update interface in the Settings app. iOS 18 has been the default operating system option, and users running iOS 18 have seen iOS 18...
iOS 26

Apple Seeds iOS 26.2 and iPadOS 26.2 Release Candidates to Developers and Public Beta Testers

Wednesday December 3, 2025 10:33 am PST by
Apple today seeded the release candidate versions of upcoming iOS 26.2 and iPadOS 26.2 updates to developers and public beta testers, with the software coming two weeks after Apple seeded the third betas. The release candidates represent the final versions of iOS 26.2 and iPadOS 26.2 that will be provided to the public if no further bugs are found during this final week of testing....
Johny Srouji

Apple Chip Chief Johny Srouji Could Be Next to Go as Exodus Continues

Sunday December 7, 2025 10:41 am PST by
Apple's senior vice president of hardware technologies Johny Srouji could be the next leading executive to leave the company amid an alarming exodus of leading employees, Bloomberg's Mark Gurman reports. Srouji apparently recently told CEO Tim Cook that he is "seriously considering leaving" in the near future. He intends to join another company if he departs. Srouji leads Apple's chip design ...

Top Rated Comments

edgonzalez32 Avatar
69 months ago
I feel like this is a bit misleading. How many of these devs had other developer jobs before focusing on iOS? How many were front or back end devs? I doubt this 300k of devs were devs that never had jobs before.
Score: 15 Votes (Like | Disagree)
LeeW Avatar
69 months ago
Whatever you think about the App Store, the charging and whatever else, it has created a lot of jobs and wealth for many developers. Apple is not the only winner.
Score: 10 Votes (Like | Disagree)
Wildkraut Avatar
69 months ago
According to Apple ... says it all, as if these 300k people were unemployed, flipping cents at the corner. lol
I want to see a decent non-apple statistics, not these mumbo jumbo numbers...

Never trust any statistics that you didn't forge yourself
Score: 10 Votes (Like | Disagree)
MacSince1985 Avatar
69 months ago
Notice that it just says "jobs", not "full-time employment" or "Apple hires". I have no doubt that the iOS market is creating jobs, but I'm also sure those numbers include just about everyone who has done some work loosely related to iOS apps.
Score: 7 Votes (Like | Disagree)
Morgenland Avatar
69 months ago
Well done Apple.
And now let's wait and see how many people here have to badmouth this good news because they have a disturbed relationship to good things...

‚Fragment and destroy‘ was a battle cry of the Bolshevik USSR, and has been injected into the American zeitgeist from the ‚highest‘ level these days.

By the way: Are there surveys on the age, experience and educational level of MacRumors readers available?
Score: 5 Votes (Like | Disagree)
recoil80 Avatar
69 months ago

Well it would be good to know the methodology behind these statistics. Is this 300K new app developers making a living from the something they have on the App Store?
I don't think so.
They say 2 million people work on the app economy, there is no way those are all iOS developers.
Maybe they count all the people involved in making an app like designers, backend developers, frontend developers for the website version, tech support, HR people. If that's the case, 2 million people may be a good estimate.
But it doesn't mean there will be 2 mil people unemployed. I'm an iOS developer, but that's one of my roles in the company, I work on stuff unrelated to apps for about 50% of the time. I'd still be employed even if there wasn't the app store.
Score: 3 Votes (Like | Disagree)