Apple today announced that the iOS app economy has created nearly 300,000 new jobs in the United States since April 2019, citing research shared by Dr. Michael Mandel, chief economic strategist at the non-profit Progressive Policy Institute.
Despite the COVID-19 pandemic, Apple said the App Store continues to provide economic opportunities, with apps supporting essential needs like remote learning, telehealth, and food ordering. According to Apple, the App Store ecosystem now supports more than 2.1 million U.S. jobs across all 50 states, an increase of 15 percent since last year.
Apple's press release provides some examples of companies of various sizes that have seen success on the App Store in the past year.
"We've had incredible growth in the last year, and we've massively expanded our team to meet demand," said Maxeme Tuchman, co-founder of kid-friendly video calling app Caribu. "It means so much to us to not only be able to help connect families and friends at this difficult time, but to be able to provide stable, well-paying jobs to our growing number of employees as well. The App Store has given us a platform on which we can do both."
Apple also noted that it employs over 90,000 employees across all 50 states, and supports 450,000 manufacturing and supply chain jobs. The company is on track to fulfill its commitment to contribute $350 billion in the U.S. over a five-year period.
Wednesday September 24, 2025 3:58 pm PDT by Juli Clover
With the iPhone 15 series, I did an experiment and kept my iPhone's Charge Limit set at 80 percent for an entire year. It provided an interesting look at the impact of charge limits on battery longevity, so I decided to repeat it for the iPhone 16 line.
Since September 2024, my iPhone 16 Pro Max has been limited to an 80 percent charge, with no cheating. As of today, my battery's maximum...
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Apple is developing an all-new operating system codenamed "Charismatic," according to Bloomberg's Mark Gurman.
Apple smart home hub concept based on rumors
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In a report last month, Gurman said both Apple's rumored smart home hub in 2026 and tabletop robot in 2027 will run the new operating system. He said the software platform ...
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Apple's annual "Back to School" promotion for students ends soon, so act fast if you want to score free AirPods with the purchase of an eligible new Mac or iPad.
Until Tuesday, September 30, college students and qualifying educational staff in the U.S. can receive free AirPods 4 with Active Noise Cancellation when they purchase an eligible new Mac or iPad from Apple. This is a $179 value.
...
Wednesday September 24, 2025 10:22 am PDT by Juli Clover
The marks on the iPhone 17 Pro models that people have noticed at Apple retail stores are caused by the chargers that Apple uses, Apple confirmed today.
Apple told 9to5Mac that worn MagSafe charging stands in stores are causing marks on the iPhone 17 Pro and iPhone 17 Pro Max. Apple says that the marks are not scratches, and are instead material transfer from the stand to the phone. The...
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Below, we have recapped some of the early iPhone 18 Pro rumors so far. This story was published previously, and it has been updated to reflect the latest rumors.
Many early rumors prove to be true, but nothing is confirmed yet, and Apple's...
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Below, we recap what to expect from the next Apple TV, according to rumors.
Likely Features
N1 Chip With Wi-Fi 7
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Tuesday September 23, 2025 1:06 pm PDT by Juli Clover
Digital ID, the iOS 26 feature that lets U.S. passport holders add their passports to the Wallet app, is coming later in 2025, Apple confirmed today.
Apple updated the release timing wording of Digital ID on its iOS 26 features page. "Digital ID will be coming later this year with US passports only," it reads.
Prior to today, the footnote for the feature said "Digital ID will be available ...
Monday September 22, 2025 7:29 am PDT by Joe Rossignol
The website ChargerLAB has tested the iPhone 17 Pro Max's USB-C charging speeds with a variety of Apple's chargers, from 18W to 140W.
The device reached a peak charging speed of around 36W with the following Apple chargers:40W Dynamic Power Adapter with 60W Max
61W USB-C Power Adapter
67W USB-C Power Adapter
70W USB-C Power Adapter
96W USB-C Power Adapter
140W USB-C Power AdapterFor...
I feel like this is a bit misleading. How many of these devs had other developer jobs before focusing on iOS? How many were front or back end devs? I doubt this 300k of devs were devs that never had jobs before.
Whatever you think about the App Store, the charging and whatever else, it has created a lot of jobs and wealth for many developers. Apple is not the only winner.
According to Apple ... says it all, as if these 300k people were unemployed, flipping cents at the corner. lol I want to see a decent non-apple statistics, not these mumbo jumbo numbers...
Never trust any statistics that you didn't forge yourself
Notice that it just says "jobs", not "full-time employment" or "Apple hires". I have no doubt that the iOS market is creating jobs, but I'm also sure those numbers include just about everyone who has done some work loosely related to iOS apps.
Well done Apple. And now let's wait and see how many people here have to badmouth this good news because they have a disturbed relationship to good things...
‚Fragment and destroy‘ was a battle cry of the Bolshevik USSR, and has been injected into the American zeitgeist from the ‚highest‘ level these days.
By the way: Are there surveys on the age, experience and educational level of MacRumors readers available?
Well it would be good to know the methodology behind these statistics. Is this 300K new app developers making a living from the something they have on the App Store?
I don't think so. They say 2 million people work on the app economy, there is no way those are all iOS developers. Maybe they count all the people involved in making an app like designers, backend developers, frontend developers for the website version, tech support, HR people. If that's the case, 2 million people may be a good estimate. But it doesn't mean there will be 2 mil people unemployed. I'm an iOS developer, but that's one of my roles in the company, I work on stuff unrelated to apps for about 50% of the time. I'd still be employed even if there wasn't the app store.
