Apple Korea Pledges $84 Million to Support Small Businesses and Settle Antitrust Probe

Apple's South Korea business has offered to make a 100 billion won ($84 million) payout to support small businesses and help consumers, according to the country's competition watchdog (via Reuters).

Emblem of the Korea Fair Trade Commission South Korea English
The Korean Fair Trade Commission (KFTC) investigated Apple Korea in 2016 for requiring SK Telecom, KT Corp, and LG Uplus Corp to pay the cost of television advertisements and warranty service for its iPhones. The probe found that Apple holds a clear advantage over local mobile carriers and that handing over the cost of advertisements was another means of squeezing the profits of the carriers.

In June of this year, the antitrust regulator decided to allow Apple to map out a set of measures to address its anti-competitive business practices in the country, and Apple has now agreed to fix unfair terms with mobile carriers as part of its proposal. Apple said it will discuss how to share advertising costs with telecoms firms, which will help reduce burdens to carriers, the KFTC said in a briefing.

Apple has reportedly pledged to offer 40 billion won ($34 million) to build a center to support research and development for Korea's small manufacturers and 25 billion won ($21 million) to establish an "academy" to provide education to developers. The rest of the 100 billion won would be used to give consumer discounts on warranty repair costs and other benefits, according to Reuters.

Provided the KFTC accepts Apple's offer, the regulator will close the case and conclude that Apple has not done anything illegal.

Even if that does happen though, Apple could be facing another probe by Korean regulators for its business practices. Last week, an alliance of app developers and small companies submitted a petition to the Korea Communications Commission asking for an investigation into whether Apple and Google may be violating Korean laws on in-app purchases and anti-competitive behavior.

Top Rated Comments

syklee26 Avatar
48 months ago
Apple was in line to be fined approximately 420 million dollars, which is 5 times the amount it is committing to contribute. So this is a chump change they are proposing to settle the case.

Before messing with TelCos, Apple has for years ruthlessly bullied the authorized resellers, who are small businesses with absolutely zero negotiating power against Apple. However, once they started bullying conglomerates such as SKT, KT and LG, these TelCos fought back with full support from Korean government, they were getting into a losing battle. I am sure Samsung somehow got involved as well.

Apple has dragged out the legal process as much as they could, but their time is running out and they are making the last ditch effort to settle. Korean governmental agencies generally impose hefty fines and settle for far less, so I think they will settle. But Apple can no longer mess around, and they deserve every cent of penalty they face.
Score: 10 Votes (Like | Disagree)
itsmilo Avatar
48 months ago
Sounds like bribery
Score: 6 Votes (Like | Disagree)
CthuluLemon Avatar
48 months ago

Sounds like bribery
To you, and only because it doesn't favor Apple's monopoly ?
Score: 5 Votes (Like | Disagree)
LeeW Avatar
48 months ago
Whatever it is, many will benefit so there are positives regardless of how they have come about.
Score: 3 Votes (Like | Disagree)
NMBob Avatar
48 months ago
Sounds like extorsion.
Score: 2 Votes (Like | Disagree)
EmotionalSnow Avatar
48 months ago

Sounds like bribery
It’s called settlement ('https://en.wikipedia.org/wiki/Settlement_(litigation)')
Score: 2 Votes (Like | Disagree)

Popular Stories

Delta Feature

Delta Game Emulator Now Available From App Store on iPhone

Wednesday April 17, 2024 9:58 am PDT by
Game emulator apps have come and gone since Apple announced App Store support for them on April 5, but now popular game emulator Delta from developer Riley Testut is available for download. Testut is known as the developer behind GBA4iOS, an open-source emulator that was available for a brief time more than a decade ago. GBA4iOS led to Delta, an emulator that has been available outside of...
iOS NES Emulator Bimmy Feature

NES Emulator for iPhone and iPad Now Available on App Store [Removed]

Tuesday April 16, 2024 11:33 am PDT by
The first approved Nintendo Entertainment System (NES) emulator for the iPhone and iPad was made available on the App Store today following Apple's rule change. The emulator is called Bimmy, and it was developed by Tom Salvo. On the App Store, Bimmy is described as a tool for testing and playing public domain/"homebrew" games created for the NES, but the app allows you to load ROMs for any...
iPhone 15 Pro Action Button Translate

All iPhone 16 Models to Feature Action Button, But Usefulness Debated

Tuesday April 16, 2024 6:54 am PDT by
Last September, Apple's iPhone 15 Pro models debuted with a new customizable Action button, offering faster access to a handful of functions, as well as the ability to assign Shortcuts. Apple is poised to include the feature on all upcoming iPhone 16 models, so we asked iPhone 15 Pro users what their experience has been with the additional button so far. The Action button replaces the switch ...
maxresdefault

Hands-On With the New App Store Delta Game Emulator

Wednesday April 17, 2024 12:19 pm PDT by
A decade ago, developer Riley Testut released the GBA4iOS emulator for iOS, and since it was against the rules at the time, Apple put a stop to downloads. Emulators have been a violation of the App Store rules for years, but that changed on April 5 when Apple suddenly reversed course and said that it was allowing retro game emulators on the App Store. Subscribe to the MacRumors YouTube channel ...
iOS 18 Siri Integrated Feature

iOS 18 Will Add These New Features to Your iPhone

Friday April 12, 2024 11:11 am PDT by
iOS 18 is expected to be the "biggest" update in the iPhone's history. Below, we recap rumored features and changes for the iPhone. iOS 18 is rumored to include new generative AI features for Siri and many apps, and Apple plans to add RCS support to the Messages app for an improved texting experience between iPhones and Android devices. The update is also expected to introduce a more...